ServiceNow, Inc. (NOW) EV/EBITDA Ratio: 35.99x
Is ServiceNow, Inc.’s EV/EBITDA ratio high or low?
ServiceNow, Inc.'s EV/EBITDA ratio of 35.99x is 68% below its 5-year average of 113.35x, near the low end of its 5-year range (28.63x–221.99x).
The EV/EBITDA ratio for ServiceNow, Inc. (NOW) is 35.99x as of Wednesday, June 10, 2026. It is below its 12-month average by 36.53% (56.71x).
NOW EV/EBITDA Ratio Chart
NOW Average EV/EBITDA Ratio Chart
NOW Current vs Average EV/EBITDA Ratio Chart
NOW EV/EBITDA Ratio Metrics
EV/EBITDA RATIO
35.99x
EV/EBITDA RATIO AVG TTM
56.71x
EV/EBITDA RATIO AVG 3Y
84.36x
EV/EBITDA RATIO AVG 5Y
113.35x
EV/EBITDA RATIO AVG 10Y
216.58x
EV/EBITDA RATIO AVG 15Y
216.58x
EV/EBITDA RATIO AVG 20Y
216.58x
CURRENT VS TTM AVG
-36.53%
CURRENT VS 3Y AVG
-57.34%
CURRENT VS 5Y AVG
-68.25%
CURRENT VS 10Y AVG
-83.38%
CURRENT VS 15Y AVG
-83.38%
CURRENT VS 20Y AVG
-83.38%
NOW Competitors' EV/EBITDA Ratio
| NAME | MARKET CAP | EV/EBITDA RATIO | TTM | 3Y | 5Y |
|---|---|---|---|---|---|
| ServiceNow, Inc. (NOW) | $109.38B | 35.99x | 56.71x | 84.36x | 113.35x |
| Cadence Design Systems, Inc. (CDNS) | $105.80B | 57.14x | 49.48x | 51.14x | 48.51x |
| Accenture plc (ACN) | $104.93B | 8.68x | 12.32x | 16.86x | 18.05x |
| Fortinet, Inc. (FTNT) | $101.91B | 38.98x | 27.32x | 32.23x | 44.25x |
| Adobe Inc. (ADBE) | $94.61B | 9.78x | 14.10x | 24.60x | 28.00x |
| Synopsys, Inc. (SNPS) | $87.82B | 35.53x | 40.76x | 45.45x | 44.47x |
| Snowflake Inc. (SNOW) | $83.15B | N/A | N/A | N/A | N/A |
| Datadog, Inc. (DDOG) | $81.03B | 366.99x | 257.33x | 389.15x | 1802.85x |
| Uber Technologies, Inc. (UBER) | $139.66B | 24.37x | 25.06x | 39.37x | 49.66x |
| Shopify Inc. (SHOP) | $140.41B | 87.37x | 115.08x | 142.21x | 105.90x |
EV/EBITDA vs. its own history
At 36.0, EV/EBITDA is cheaper than usual — richer than 2% of its 8-year range.
8-year low
28.6
median
156.2
8-year high
1535.2
Understanding EV/EBITDA
Enterprise Value (EV) = Market Cap + Total Debt - Cash
EBITDA = Earnings Before Interest, Taxes, Depreciation & Amortization
EV/EBITDA is commonly used for comparing companies because:
- It accounts for debt levels (capital structure neutral)
- It removes effects of different depreciation policies
- It can be compared across countries with different tax rates
- It can remain available when net income is negative, if EBITDA is positive
ServiceNow, Inc. EV/EBITDA Ratio Formula & Definition
EV/EBITDA = Enterprise Value / EBITDA (TTM)
Enterprise value to EBITDA is a capital-structure-neutral valuation multiple, useful for comparing companies with different debt levels and tax rates.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute
ServiceNow, Inc. EV/EBITDA Ratio FAQ
- What is the EV/EBITDA ratio for ServiceNow, Inc. (NOW)?
- The EV/EBITDA ratio for NOW stock is 35.99x.
- Is ServiceNow, Inc.'s EV/EBITDA ratio high or low?
- ServiceNow, Inc.'s EV/EBITDA ratio of 35.99x is 68% below its 5-year average of 113.35x, near the low end of its 5-year range (28.63x–221.99x).
- What is the TTM average EV/EBITDA ratio for ServiceNow, Inc. (NOW)?
- The TTM average EV/EBITDA ratio for NOW stock is 56.71x.
- What is the 3Y average EV/EBITDA ratio for ServiceNow, Inc. (NOW)?
- The 3Y average EV/EBITDA ratio for NOW stock is 84.36x.
- What is the 5Y average EV/EBITDA ratio for ServiceNow, Inc. (NOW)?
- The 5Y average EV/EBITDA ratio for NOW stock is 113.35x.
- What is the 10Y average EV/EBITDA ratio for ServiceNow, Inc. (NOW)?
- The 10Y average EV/EBITDA ratio for NOW stock is 216.58x.
- What is the 15Y average EV/EBITDA ratio for ServiceNow, Inc. (NOW)?
- The 15Y average EV/EBITDA ratio for NOW stock is 216.58x.
- What is the 20Y average EV/EBITDA ratio for ServiceNow, Inc. (NOW)?
- The 20Y average EV/EBITDA ratio for NOW stock is 216.58x.
ServiceNow, Inc. EV/EBITDA Ratio History
| DATE | EV/EBITDA RATIO |
|---|---|
| 2026-06-10 | 35.99x |
| 2026-06-09 | 36.30x |
| 2026-06-08 | 38.75x |
| 2026-06-05 | 38.16x |
| 2026-06-04 | 40.51x |
| 2026-06-03 | 40.02x |
| 2026-06-02 | 43.33x |
| 2026-06-01 | 46.13x |
| 2026-05-29 | 42.22x |
| 2026-05-28 | 36.90x |
| 2026-05-27 | 34.65x |
| 2026-05-26 | 33.90x |
| 2026-05-22 | 34.65x |
| 2026-05-21 | 33.82x |
| 2026-05-20 | 35.05x |
| 2026-05-19 | 34.55x |
| 2026-05-18 | 35.09x |
| 2026-05-15 | 32.25x |
| 2026-05-14 | 30.70x |
| 2026-05-13 | 29.52x |
| 2026-05-12 | 30.19x |
| 2026-05-11 | 31.03x |
| 2026-05-08 | 30.93x |
| 2026-05-07 | 31.75x |
| 2026-05-06 | 30.20x |
| 2026-05-05 | 31.21x |
| 2026-05-04 | 31.20x |
| 2026-05-01 | 30.92x |
| 2026-04-30 | 29.95x |
| 2026-04-29 | 30.15x |
| 2026-04-28 | 30.69x |
| 2026-04-27 | 30.68x |
| 2026-04-24 | 30.58x |
| 2026-04-23 | 28.75x |
| 2026-04-22 | 34.97x |
| 2026-04-21 | 34.58x |
| 2026-04-20 | 34.43x |
| 2026-04-17 | 33.37x |
| 2026-04-16 | 33.29x |
| 2026-04-15 | 32.51x |
| 2026-04-14 | 30.29x |
| 2026-04-13 | 30.73x |
| 2026-04-10 | 28.63x |
| 2026-04-09 | 30.99x |
| 2026-04-08 | 33.65x |
| 2026-04-07 | 34.72x |
| 2026-04-06 | 35.37x |
| 2026-04-02 | 35.22x |
| 2026-04-01 | 35.93x |
| 2026-03-31 | 36.11x |
| 2026-03-30 | 36.25x |
| 2026-03-27 | 34.33x |
| 2026-03-26 | 35.79x |
| 2026-03-25 | 35.59x |
| 2026-03-24 | 36.14x |
| 2026-03-23 | 38.33x |
| 2026-03-20 | 38.13x |
| 2026-03-19 | 39.14x |
| 2026-03-18 | 39.29x |
| 2026-03-17 | 40.33x |
| 2026-03-16 | 39.69x |
| 2026-03-13 | 39.26x |
| 2026-03-12 | 39.01x |
| 2026-03-11 | 39.95x |
| 2026-03-10 | 40.29x |
| 2026-03-09 | 42.14x |
| 2026-03-06 | 42.98x |
| 2026-03-05 | 41.60x |
| 2026-03-04 | 39.34x |
| 2026-03-03 | 39.11x |
| 2026-03-02 | 37.80x |
| 2026-02-27 | 37.31x |
| 2026-02-26 | 37.76x |
| 2026-02-25 | 36.00x |
| 2026-02-24 | 35.39x |
| 2026-02-23 | 34.81x |
| 2026-02-20 | 36.01x |
| 2026-02-19 | 37.09x |
| 2026-02-18 | 37.24x |
| 2026-02-17 | 36.58x |
| 2026-02-13 | 36.99x |
| 2026-02-12 | 35.67x |
| 2026-02-11 | 34.74x |
| 2026-02-10 | 36.78x |
| 2026-02-09 | 35.87x |
| 2026-02-06 | 34.79x |
| 2026-02-05 | 35.44x |
| 2026-02-04 | 38.37x |
| 2026-02-03 | 37.92x |
| 2026-02-02 | 40.78x |
| 2026-01-30 | 40.43x |
| 2026-01-29 | 40.34x |
| 2026-01-28 | 44.81x |
| 2026-01-27 | 47.84x |
| 2026-01-26 | 49.49x |
| 2026-01-23 | 48.32x |
| 2026-01-22 | 46.66x |
| 2026-01-21 | 45.48x |
| 2026-01-20 | 45.51x |
| 2026-01-16 | 46.21x |
| 2026-01-15 | 47.61x |
| 2026-01-14 | 48.86x |
| 2026-01-13 | 50.17x |
| 2026-01-12 | 51.78x |
| 2026-01-09 | 51.48x |
| 2026-01-08 | 53.08x |
| 2026-01-07 | 54.79x |
| 2026-01-06 | 54.03x |
| 2026-01-05 | 53.59x |
| 2026-01-02 | 53.53x |
| 2025-12-31 | 55.62x |
| 2025-12-30 | 56.00x |
| 2025-12-29 | 56.13x |
| 2025-12-26 | 55.88x |
| 2025-12-24 | 55.40x |
| 2025-12-23 | 56.05x |
| 2025-12-22 | 56.89x |
| 2025-12-19 | 56.39x |
| 2025-12-18 | 55.69x |
| 2025-12-17 | 56.82x |
| 2025-12-16 | 56.72x |
| 2025-12-15 | 55.57x |
| 2025-12-12 | 62.83x |
| 2025-12-11 | 63.01x |
| 2025-12-10 | 62.00x |
| 2025-12-09 | 62.09x |
| 2025-12-08 | 61.99x |
| 2025-12-05 | 62.05x |
| 2025-12-04 | 60.93x |
| 2025-12-03 | 60.49x |
| 2025-12-02 | 59.88x |
| 2025-12-01 | 59.70x |
| 2025-11-28 | 59.00x |
| 2025-11-26 | 58.30x |
| 2025-11-25 | 59.94x |
| 2025-11-24 | 59.25x |
| 2025-11-21 | 59.08x |
| 2025-11-20 | 58.13x |
| 2025-11-19 | 59.30x |
| 2025-11-18 | 59.41x |
| 2025-11-17 | 60.71x |
| 2025-11-14 | 61.77x |
| 2025-11-13 | 61.72x |
| 2025-11-12 | 62.76x |
| 2025-11-11 | 62.51x |
| 2025-11-10 | 62.92x |
| 2025-11-07 | 62.60x |
| 2025-11-06 | 62.38x |
| 2025-11-05 | 63.90x |
| 2025-11-04 | 64.47x |
| 2025-11-03 | 66.38x |
| 2025-10-31 | 66.78x |
| 2025-10-30 | 67.90x |
| 2025-10-29 | 66.23x |
| 2025-10-28 | 74.29x |
| 2025-10-27 | 74.96x |
| 2025-10-24 | 73.67x |
| 2025-10-23 | 74.39x |
| 2025-10-22 | 74.11x |
| 2025-10-21 | 74.57x |
| 2025-10-20 | 72.67x |
| 2025-10-17 | 71.56x |
| 2025-10-16 | 70.84x |
| 2025-10-15 | 71.52x |
| 2025-10-14 | 72.17x |
| 2025-10-13 | 73.16x |
| 2025-10-10 | 70.38x |
| 2025-10-09 | 72.70x |
| 2025-10-08 | 72.41x |
| 2025-10-07 | 71.61x |
| 2025-10-06 | 72.30x |
| 2025-10-03 | 72.26x |
| 2025-10-02 | 72.08x |
| 2025-10-01 | 72.26x |
| 2025-09-30 | 72.89x |
| 2025-09-29 | 74.52x |
| 2025-09-26 | 74.14x |
| 2025-09-25 | 72.75x |
| 2025-09-24 | 73.93x |
| 2025-09-23 | 73.47x |
| 2025-09-22 | 75.07x |
| 2025-09-19 | 76.14x |
| 2025-09-18 | 75.07x |
| 2025-09-17 | 75.28x |
| 2025-09-16 | 73.82x |
| 2025-09-15 | 75.04x |
| 2025-09-12 | 73.58x |
| 2025-09-11 | 74.32x |
| 2025-09-10 | 73.15x |
| 2025-09-09 | 73.95x |
| 2025-09-08 | 74.40x |
| 2025-09-05 | 72.37x |
| 2025-09-04 | 71.16x |
| 2025-09-03 | 72.82x |
| 2025-09-02 | 72.18x |
| 2025-08-29 | 72.66x |
| 2025-08-28 | 73.55x |
| 2025-08-27 | 70.32x |
| 2025-08-26 | 68.46x |
| 2025-08-25 | 69.68x |
| 2025-08-22 | 70.22x |
| 2025-08-21 | 69.44x |
| 2025-08-20 | 70.50x |
| 2025-08-19 | 70.23x |
| 2025-08-18 | 70.64x |
| 2025-08-15 | 68.67x |
| 2025-08-14 | 67.37x |
| 2025-08-13 | 68.32x |
| 2025-08-12 | 67.57x |
| 2025-08-11 | 67.80x |
| 2025-08-08 | 69.09x |
| 2025-08-07 | 69.22x |
| 2025-08-06 | 72.25x |
| 2025-08-05 | 71.68x |
| 2025-08-04 | 73.10x |
| 2025-08-01 | 72.42x |
| 2025-07-31 | 74.70x |
| 2025-07-30 | 77.44x |
| 2025-07-29 | 78.68x |
| 2025-07-28 | 78.09x |
| 2025-07-25 | 76.74x |
| 2025-07-24 | 78.92x |
| 2025-07-23 | 75.76x |
| 2025-07-22 | 81.51x |
| 2025-07-21 | 81.30x |
| 2025-07-18 | 81.60x |
| 2025-07-17 | 81.24x |
| 2025-07-16 | 81.90x |
| 2025-07-15 | 81.05x |
| 2025-07-14 | 81.46x |
| 2025-07-11 | 79.51x |
| 2025-07-10 | 82.00x |
| 2025-07-09 | 85.88x |
| 2025-07-08 | 86.67x |
| 2025-07-07 | 87.69x |
| 2025-07-03 | 88.52x |
| 2025-07-02 | 85.55x |
| 2025-07-01 | 85.73x |
| 2025-06-30 | 87.11x |
| 2025-06-27 | 86.62x |
| 2025-06-26 | 85.69x |
| 2025-06-25 | 85.15x |
| 2025-06-24 | 84.40x |
| 2025-06-23 | 83.05x |
| 2025-06-20 | 82.28x |
| 2025-06-18 | 83.19x |
| 2025-06-17 | 85.13x |
| 2025-06-16 | 85.15x |
| 2025-06-13 | 83.75x |
| 2025-06-12 | 85.34x |
| 2025-06-11 | 85.09x |
| 2025-06-10 | 85.55x |
| 2025-06-09 | 87.00x |
| 2025-06-06 | 87.29x |
| 2025-06-05 | 86.21x |
| 2025-06-04 | 85.80x |
| 2025-06-03 | 85.64x |
| 2025-06-02 | 85.75x |
| 2025-05-30 | 85.66x |
| 2025-05-29 | 86.01x |
Showing the most recent 260 of 2,121 data points. The chart above shows the full history.
Related Metrics
About ServiceNow, Inc.
ServiceNow, Inc. specializes in delivering cloud-based solutions designed to streamline and automate critical business services for organizations across the globe. Its flagship "Now Platform" serves as the foundation, leveraging technologies such as workflow automation, artificial intelligence (AI), machine learning (ML), and robotic process automation (RPA). This platform also incorporates robust features like performance analytics, electronic service catalogs, configuration management systems, data benchmarking, encryption capabilities, and various collaboration and development tools. ServiceNow offers a comprehensive suite of applications built on this platform, catering to diverse enterprise needs. Key offerings include IT Service Management (ITSM), which streamlines support for employees, customers, and partners; IT Business Management (ITBM); IT Operations Management (ITOM), designed to integrate and manage both physical and cloud-based IT infrastructure; and IT Asset Management (ITAM) for automating asset lifecycles. Its Security Operations solution facilitates seamless integration between internal systems and third-party security tools. Beyond IT, the company provides solutions for Governance, Risk, and Compliance (GRC) to enhance organizational resilience, along with tools for Human Resources, Legal, and general workplace service delivery, including dedicated safe workplace applications. Other specialized applications cover Customer Service Management (CSM) and Field Service Management (FSM). To further extend functionality, ServiceNow offers App Engine for custom development and IntegrationHub to connect workflows across various applications. The company also provides a range of professional services, industry-specific solutions, and comprehensive customer support. ServiceNow's diverse client base spans critical sectors such as government, financial services, healthcare, telecommunications, manufacturing, and education, alongside various IT services, technology, oil and gas, and consumer product industries. The company reaches these customers through a combination of its direct sales force and a network of resale partners. Notably, a strategic alliance with Celonis assists clients in pinpointing and prioritizing business processes ripe for automation. Established in 2004 and headquartered in Santa Clara, California, the company originally operated as Service-now.com before rebranding to ServiceNow, Inc. in May 2012.
- Sector
- Technology
- Industry
- Software - Application
- CEO
- William R. McDermott