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ServiceNow, Inc. (NOW) EV/EBITDA Ratio: 35.99x

Is ServiceNow, Inc.’s EV/EBITDA ratio high or low?

ServiceNow, Inc.'s EV/EBITDA ratio of 35.99x is 68% below its 5-year average of 113.35x, near the low end of its 5-year range (28.63x–221.99x).

The EV/EBITDA ratio for ServiceNow, Inc. (NOW) is 35.99x as of Wednesday, June 10, 2026. It is below its 12-month average by 36.53% (56.71x).

NOW EV/EBITDA Ratio Chart

NOW EV/EBITDA Ratio
35.99x-57.93% 1Y
Zoom

NOW Average EV/EBITDA Ratio Chart

NOW Current vs Average EV/EBITDA Ratio Chart

NOW EV/EBITDA Ratio Metrics

EV/EBITDA RATIO

35.99x

EV/EBITDA RATIO AVG TTM

56.71x

EV/EBITDA RATIO AVG 3Y

84.36x

EV/EBITDA RATIO AVG 5Y

113.35x

EV/EBITDA RATIO AVG 10Y

216.58x

EV/EBITDA RATIO AVG 15Y

216.58x

EV/EBITDA RATIO AVG 20Y

216.58x

CURRENT VS TTM AVG

-36.53%

CURRENT VS 3Y AVG

-57.34%

CURRENT VS 5Y AVG

-68.25%

CURRENT VS 10Y AVG

-83.38%

CURRENT VS 15Y AVG

-83.38%

CURRENT VS 20Y AVG

-83.38%

NOW Competitors' EV/EBITDA Ratio

NAMEMARKET CAPEV/EBITDA RATIOTTM3Y5Y
ServiceNow, Inc. (NOW)$109.38B35.99x56.71x84.36x113.35x
Cadence Design Systems, Inc. (CDNS)$105.80B57.14x49.48x51.14x48.51x
Accenture plc (ACN)$104.93B8.68x12.32x16.86x18.05x
Fortinet, Inc. (FTNT)$101.91B38.98x27.32x32.23x44.25x
Adobe Inc. (ADBE)$94.61B9.78x14.10x24.60x28.00x
Synopsys, Inc. (SNPS)$87.82B35.53x40.76x45.45x44.47x
Snowflake Inc. (SNOW)$83.15BN/AN/AN/AN/A
Datadog, Inc. (DDOG)$81.03B366.99x257.33x389.15x1802.85x
Uber Technologies, Inc. (UBER)$139.66B24.37x25.06x39.37x49.66x
Shopify Inc. (SHOP)$140.41B87.37x115.08x142.21x105.90x

EV/EBITDA vs. its own history

At 36.0, EV/EBITDA is cheaper than usual — richer than 2% of its 8-year range.

8-year low

28.6

median

156.2

8-year high

1535.2

cheaperricher

Understanding EV/EBITDA

Enterprise Value (EV) = Market Cap + Total Debt - Cash

EBITDA = Earnings Before Interest, Taxes, Depreciation & Amortization

EV/EBITDA is commonly used for comparing companies because:

  • It accounts for debt levels (capital structure neutral)
  • It removes effects of different depreciation policies
  • It can be compared across countries with different tax rates
  • It can remain available when net income is negative, if EBITDA is positive

ServiceNow, Inc. EV/EBITDA Ratio Formula & Definition

EV/EBITDA = Enterprise Value / EBITDA (TTM)

Enterprise value to EBITDA is a capital-structure-neutral valuation multiple, useful for comparing companies with different debt levels and tax rates.

Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute

ServiceNow, Inc. EV/EBITDA Ratio FAQ

What is the EV/EBITDA ratio for ServiceNow, Inc. (NOW)?
The EV/EBITDA ratio for NOW stock is 35.99x.
Is ServiceNow, Inc.'s EV/EBITDA ratio high or low?
ServiceNow, Inc.'s EV/EBITDA ratio of 35.99x is 68% below its 5-year average of 113.35x, near the low end of its 5-year range (28.63x–221.99x).
What is the TTM average EV/EBITDA ratio for ServiceNow, Inc. (NOW)?
The TTM average EV/EBITDA ratio for NOW stock is 56.71x.
What is the 3Y average EV/EBITDA ratio for ServiceNow, Inc. (NOW)?
The 3Y average EV/EBITDA ratio for NOW stock is 84.36x.
What is the 5Y average EV/EBITDA ratio for ServiceNow, Inc. (NOW)?
The 5Y average EV/EBITDA ratio for NOW stock is 113.35x.
What is the 10Y average EV/EBITDA ratio for ServiceNow, Inc. (NOW)?
The 10Y average EV/EBITDA ratio for NOW stock is 216.58x.
What is the 15Y average EV/EBITDA ratio for ServiceNow, Inc. (NOW)?
The 15Y average EV/EBITDA ratio for NOW stock is 216.58x.
What is the 20Y average EV/EBITDA ratio for ServiceNow, Inc. (NOW)?
The 20Y average EV/EBITDA ratio for NOW stock is 216.58x.

ServiceNow, Inc. EV/EBITDA Ratio History

DATEEV/EBITDA RATIO
2026-06-1035.99x
2026-06-0936.30x
2026-06-0838.75x
2026-06-0538.16x
2026-06-0440.51x
2026-06-0340.02x
2026-06-0243.33x
2026-06-0146.13x
2026-05-2942.22x
2026-05-2836.90x
2026-05-2734.65x
2026-05-2633.90x
2026-05-2234.65x
2026-05-2133.82x
2026-05-2035.05x
2026-05-1934.55x
2026-05-1835.09x
2026-05-1532.25x
2026-05-1430.70x
2026-05-1329.52x
2026-05-1230.19x
2026-05-1131.03x
2026-05-0830.93x
2026-05-0731.75x
2026-05-0630.20x
2026-05-0531.21x
2026-05-0431.20x
2026-05-0130.92x
2026-04-3029.95x
2026-04-2930.15x
2026-04-2830.69x
2026-04-2730.68x
2026-04-2430.58x
2026-04-2328.75x
2026-04-2234.97x
2026-04-2134.58x
2026-04-2034.43x
2026-04-1733.37x
2026-04-1633.29x
2026-04-1532.51x
2026-04-1430.29x
2026-04-1330.73x
2026-04-1028.63x
2026-04-0930.99x
2026-04-0833.65x
2026-04-0734.72x
2026-04-0635.37x
2026-04-0235.22x
2026-04-0135.93x
2026-03-3136.11x
2026-03-3036.25x
2026-03-2734.33x
2026-03-2635.79x
2026-03-2535.59x
2026-03-2436.14x
2026-03-2338.33x
2026-03-2038.13x
2026-03-1939.14x
2026-03-1839.29x
2026-03-1740.33x
2026-03-1639.69x
2026-03-1339.26x
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2026-03-0339.11x
2026-03-0237.80x
2026-02-2737.31x
2026-02-2637.76x
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2026-02-2334.81x
2026-02-2036.01x
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2026-02-1336.99x
2026-02-1235.67x
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2026-02-1036.78x
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2026-01-0951.48x
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2026-01-0253.53x
2025-12-3155.62x
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2025-12-2655.88x
2025-12-2455.40x
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2025-10-3166.78x
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2025-05-3085.66x
2025-05-2986.01x

Showing the most recent 260 of 2,121 data points. The chart above shows the full history.

About ServiceNow, Inc.

ServiceNow, Inc. specializes in delivering cloud-based solutions designed to streamline and automate critical business services for organizations across the globe. Its flagship "Now Platform" serves as the foundation, leveraging technologies such as workflow automation, artificial intelligence (AI), machine learning (ML), and robotic process automation (RPA). This platform also incorporates robust features like performance analytics, electronic service catalogs, configuration management systems, data benchmarking, encryption capabilities, and various collaboration and development tools. ServiceNow offers a comprehensive suite of applications built on this platform, catering to diverse enterprise needs. Key offerings include IT Service Management (ITSM), which streamlines support for employees, customers, and partners; IT Business Management (ITBM); IT Operations Management (ITOM), designed to integrate and manage both physical and cloud-based IT infrastructure; and IT Asset Management (ITAM) for automating asset lifecycles. Its Security Operations solution facilitates seamless integration between internal systems and third-party security tools. Beyond IT, the company provides solutions for Governance, Risk, and Compliance (GRC) to enhance organizational resilience, along with tools for Human Resources, Legal, and general workplace service delivery, including dedicated safe workplace applications. Other specialized applications cover Customer Service Management (CSM) and Field Service Management (FSM). To further extend functionality, ServiceNow offers App Engine for custom development and IntegrationHub to connect workflows across various applications. The company also provides a range of professional services, industry-specific solutions, and comprehensive customer support. ServiceNow's diverse client base spans critical sectors such as government, financial services, healthcare, telecommunications, manufacturing, and education, alongside various IT services, technology, oil and gas, and consumer product industries. The company reaches these customers through a combination of its direct sales force and a network of resale partners. Notably, a strategic alliance with Celonis assists clients in pinpointing and prioritizing business processes ripe for automation. Established in 2004 and headquartered in Santa Clara, California, the company originally operated as Service-now.com before rebranding to ServiceNow, Inc. in May 2012.

Santa Clara, CA
26,293 employees
Technology / Software - Application
Sector
Technology
Industry
Software - Application
CEO
William R. McDermott