ServiceNow, Inc. (NOW) vs Snowflake Inc. (SNOW)
A side-by-side comparison of ServiceNow, Inc. and Snowflake Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of July 30, 2026. Differences are shown without an overall score or investment verdict.
NOW
ServiceNow, Inc.
$111.16TechnologyDelayed quote: Jul 31, 2026, 2:00 PM EDT
SNOW
Snowflake Inc.
$298.84TechnologyDelayed quote: Jul 31, 2026, 2:00 PM EDT
Total return — NOW vs SNOW
growth of $100 · dividends reinvested · last 6yNOW +20.2%SNOW +17.4%NOW compounded faster
NOW SNOW
NOW vs SNOW: by the numbers
- •NOW is the larger company ($114.92B vs $103.58B market cap).
- •NOW is profitable (11.34% net margin) while SNOW runs a net loss (-23.79%).
- •SNOW grew revenue faster over the past five years (47.87% vs 23.29% CAGR).
Metrics side by side
Valuation
| Metric | NOW | SNOW |
|---|---|---|
| P/E ratio | 68.79 | N/A |
| Forward P/E | 27.03 | 245.92 |
| P/S ratio | 7.75 | 20.46 |
| P/B ratio | 9.12 | 53.08 |
| PEG ratio | 4.04 | N/A |
| EV / EBITDA | 43.65 | N/A |
| FCF yield | 4.01% | 1.14% |
Profitability
| Metric | NOW | SNOW |
|---|---|---|
| Gross margin | 74.77% | 67.15% |
| Operating margin | 11.40% | -26.11% |
| Net margin | 11.34% | -23.79% |
| ROE | 13.34% | -61.71% |
| ROIC | 8.98% | -30.15% |
Growth (annualized)
| Metric | NOW | SNOW |
|---|---|---|
| Revenue CAGR (5Y) | 23.29% | 47.87% |
| EPS CAGR (5Y) | 69.74% | N/A |
| FCF CAGR (5Y) | 24.63% | N/A |
| Total return CAGR (5Y) | -1.31% | 2.33% |
Frequently asked
- Which has grown faster, NOW or SNOW?
- Over the past five years, SNOW grew revenue faster — NOW at a 23.29% CAGR versus SNOW at 47.87%.
- Is NOW or SNOW more profitable?
- NOW runs the higher net margin — NOW at 11.34% versus SNOW at -23.79%.
- How have NOW and SNOW total returns compared?
- Over the past 5 years, NOW delivered 22.07% and SNOW delivered 2.33% annualized total return. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
ServiceNow P/E ratioSnowflake P/E ratioServiceNow dividend yieldSnowflake dividend yieldServiceNow ROESnowflake ROEServiceNow operating marginSnowflake operating marginServiceNow revenue growthSnowflake revenue growthServiceNow free cash flowSnowflake free cash flow
ServiceNow & Snowflake appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified July 30, 2026.