Fortinet, Inc. (FTNT) vs ServiceNow, Inc. (NOW)

NOW leads on 9 of 16 compared metrics, though FTNT is the cheaper stock.

A side-by-side comparison of Fortinet, Inc. and ServiceNow, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 13, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

Total return — FTNT vs NOW

growth of $100 · last 14y
FTNT +3053.0%NOW +1976.2%FTNT compounded faster
01k2k3k4k5kStart $1002015201820212024$3,153$2,076
FTNT NOW

FTNT vs NOW: by the numbers

  • FTNT is the larger company ($107.19B vs $105.35B market cap).
  • FTNT trades at the lower earnings multiple (56.49 vs 60.80 P/E).
  • FTNT converts more revenue to profit (27.49% vs 12.59% net margin).
  • NOW grew revenue faster over the past five years (23.64% vs 21.13% CAGR).

Which is better, FTNT or NOW?

Metric tally: FTNT 7 · NOW 9

It depends on what you're optimizing for:

ValueFTNT(lower P/E)
GrowthNOW(faster 5Y revenue CAGR)
QualityFTNT(higher ROIC)

Valuation

MetricFTNTNOW
P/E ratio56.4960.80
Forward P/E42.7920.19
P/S ratio15.297.61
P/B ratio109.809.06
PEG ratio4.544.05
EV / EBITDA39.7732.83
FCF yield2.24%4.36%

Profitability

MetricFTNTNOW
Gross margin80.67%76.56%
Operating margin31.06%13.44%
Net margin27.49%12.59%
ROE197.48%14.98%
ROIC28.75%8.98%

Growth (annualized)

MetricFTNTNOW
Revenue CAGR (5Y)21.13%23.64%
EPS CAGR (5Y)32.39%69.74%
FCF CAGR (5Y)21.24%24.23%
Total return CAGR (5Y)26.14%0.51%

Frequently asked

Which is better, FTNT or NOW?
It depends on your goal. value: FTNT (lower P/E); growth: NOW (faster 5Y revenue CAGR); quality: FTNT (higher ROIC). Across all compared metrics, NOW leads 9 to 7.
Is FTNT or NOW cheaper?
On trailing earnings, FTNT is cheaper: FTNT trades at a 56.49 P/E and NOW at 60.80.
Which has grown faster, FTNT or NOW?
Over the past five years, NOW grew revenue faster — FTNT at a 21.13% CAGR versus NOW at 23.64%.
Is FTNT or NOW more profitable?
FTNT runs the higher net margin — FTNT at 27.49% versus NOW at 12.59%.
Which has been the better investment, FTNT or NOW?
Over the past 10-year, FTNT delivered the higher annualized total return — FTNT at 36.02% versus NOW at 21.29%. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 13, 2026.