Fortinet, Inc. (FTNT) vs ServiceNow, Inc. (NOW)
NOW leads on 9 of 16 compared metrics, though FTNT is the cheaper stock.
A side-by-side comparison of Fortinet, Inc. and ServiceNow, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 13, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).
Total return — FTNT vs NOW
growth of $100 · last 14yFTNT +3053.0%NOW +1976.2%FTNT compounded faster
FTNT NOW
FTNT vs NOW: by the numbers
- •FTNT is the larger company ($107.19B vs $105.35B market cap).
- •FTNT trades at the lower earnings multiple (56.49 vs 60.80 P/E).
- •FTNT converts more revenue to profit (27.49% vs 12.59% net margin).
- •NOW grew revenue faster over the past five years (23.64% vs 21.13% CAGR).
Which is better, FTNT or NOW?
Metric tally: FTNT 7 · NOW 9It depends on what you're optimizing for:
ValueFTNT(lower P/E)
GrowthNOW(faster 5Y revenue CAGR)
QualityFTNT(higher ROIC)
Valuation
| Metric | FTNT | NOW |
|---|---|---|
| P/E ratio | 56.49● | 60.80 |
| Forward P/E | 42.79 | 20.19● |
| P/S ratio | 15.29 | 7.61● |
| P/B ratio | 109.80 | 9.06● |
| PEG ratio | 4.54 | 4.05● |
| EV / EBITDA | 39.77 | 32.83● |
| FCF yield | 2.24% | 4.36%● |
Profitability
| Metric | FTNT | NOW |
|---|---|---|
| Gross margin | 80.67%● | 76.56% |
| Operating margin | 31.06%● | 13.44% |
| Net margin | 27.49%● | 12.59% |
| ROE | 197.48%● | 14.98% |
| ROIC | 28.75%● | 8.98% |
Growth (annualized)
| Metric | FTNT | NOW |
|---|---|---|
| Revenue CAGR (5Y) | 21.13% | 23.64%● |
| EPS CAGR (5Y) | 32.39% | 69.74%● |
| FCF CAGR (5Y) | 21.24% | 24.23%● |
| Total return CAGR (5Y) | 26.14%● | 0.51% |
Frequently asked
- Which is better, FTNT or NOW?
- It depends on your goal. value: FTNT (lower P/E); growth: NOW (faster 5Y revenue CAGR); quality: FTNT (higher ROIC). Across all compared metrics, NOW leads 9 to 7.
- Is FTNT or NOW cheaper?
- On trailing earnings, FTNT is cheaper: FTNT trades at a 56.49 P/E and NOW at 60.80.
- Which has grown faster, FTNT or NOW?
- Over the past five years, NOW grew revenue faster — FTNT at a 21.13% CAGR versus NOW at 23.64%.
- Is FTNT or NOW more profitable?
- FTNT runs the higher net margin — FTNT at 27.49% versus NOW at 12.59%.
- Which has been the better investment, FTNT or NOW?
- Over the past 10-year, FTNT delivered the higher annualized total return — FTNT at 36.02% versus NOW at 21.29%. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Fortinet P/E ratioServiceNow P/E ratioFortinet dividend yieldServiceNow dividend yieldFortinet ROEServiceNow ROEFortinet operating marginServiceNow operating marginFortinet revenue growthServiceNow revenue growthFortinet free cash flowServiceNow free cash flow
Fortinet & ServiceNow appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 13, 2026.