ServiceNow, Inc. (NOW) vs Uber Technologies, Inc. (UBER)

A side-by-side comparison of ServiceNow, Inc. and Uber Technologies, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of July 31, 2026. Differences are shown without an overall score or investment verdict.

Compare

Total returnNOW vs UBER

growth of $100 · dividends reinvested · last 7y
NOW +104.7%UBER +69.3%NOW compounded faster
100200300400Start $100202120232025$205$169
NOW UBER

NOW vs UBER: by the numbers

  • UBER is the larger company ($143.22B vs $115.00B market cap).
  • UBER trades at the lower trailing earnings multiple (17.55 vs 68.79 P/E), one valuation lens rather than an overall verdict.
  • UBER converts more revenue to profit (15.91% vs 11.34% net margin).
  • UBER grew revenue faster over the past five years (37.83% vs 23.29% CAGR).

Metrics side by side

Valuation

MetricNOWUBER
P/E ratio68.7917.55
Forward P/E27.0321.06
P/S ratio7.752.71
P/B ratio9.125.89
PEG ratio4.047.26
EV / EBITDA43.6521.74
FCF yield4.01%6.72%

Profitability

MetricNOWUBER
Gross margin74.77%41.03%
Operating margin11.40%11.66%
Net margin11.34%15.91%
ROE13.34%34.50%
ROIC8.98%11.21%

Growth (annualized)

MetricNOWUBER
Revenue CAGR (5Y)23.29%37.83%
EPS CAGR (5Y)69.74%34.99%
FCF CAGR (5Y)24.63%N/A
Total return CAGR (5Y)-1.19%10.11%

Frequently asked

Which has the lower trailing P/E, NOW or UBER?
UBER has the lower trailing P/E: NOW trades at 68.79 and UBER at 17.55. P/E is one valuation measure and does not by itself establish which business is cheaper.
Which has grown faster, NOW or UBER?
Over the past five years, UBER grew revenue faster — NOW at a 23.29% CAGR versus UBER at 37.83%.
Is NOW or UBER more profitable?
UBER runs the higher net margin — NOW at 11.34% versus UBER at 15.91%.
How have NOW and UBER total returns compared?
Over the past 5 years, NOW delivered 22.14% and UBER delivered 10.11% annualized total return. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified July 31, 2026.