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Ulta Beauty, Inc. (ULTA) Gross Margin: 39.33%

Is Ulta Beauty, Inc.’s gross margin high or low?

Ulta Beauty, Inc.'s gross margin of 39.33% is in line with its 5-year average of 37.89%, near the high end of its 5-year range (31.68%–39.62%).

The gross margin for Ulta Beauty, Inc. (ULTA) is 39.33% as of Wednesday, June 10, 2026. It is above its 12-month average by 0.92% (38.97%).

ULTA Gross Margin Chart

ULTA Gross Margin
39.10%+0.67% 1Y
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ULTA Average Gross Margin Chart

ULTA Current vs Average Gross Margin Chart

ULTA Gross Margin Metrics

GROSS MARGIN

39.33%

GROSS MARGIN AVG TTM

38.97%

GROSS MARGIN AVG 3Y

39.16%

GROSS MARGIN AVG 5Y

37.89%

GROSS MARGIN AVG 10Y

36.94%

GROSS MARGIN AVG 15Y

36.25%

GROSS MARGIN AVG 20Y

34.91%

CURRENT VS TTM AVG

+0.92%

CURRENT VS 3Y AVG

+0.43%

CURRENT VS 5Y AVG

+3.79%

CURRENT VS 10Y AVG

+6.46%

CURRENT VS 15Y AVG

+8.50%

CURRENT VS 20Y AVG

+12.67%

ULTA Competitors' Gross Margin

NAMEMARKET CAPGROSS MARGINTTM3Y5Y
Ulta Beauty, Inc. (ULTA)39.33%38.97%39.16%37.89%
Rivian Automotive, Inc. (RIVN)$18.55B-1.72%-10.73%-63.90%-183.51%
International Paper Company (IP)$16.87B27.83%28.84%26.63%26.48%
Best Buy Co., Inc. (BBY)$15.99B22.50%22.54%22.39%22.22%
DraftKings Inc. (DKNG)$14.28B41.79%39.68%37.64%38.81%
Lululemon Athletica Inc. (LULU)$13.69B55.70%57.91%58.04%57.44%
NIO Inc. (NIO)$12.21B15.74%11.75%9.86%11.64%
Domino's Pizza, Inc. (DPZ)$10.51B40.07%39.62%38.53%38.60%
GameStop Corp. (GME)$10.08B34.39%30.78%27.31%26.07%
CAVA Group, Inc. (CAVA)$9.38B18.60%21.73%21.40%20.40%

Gross Margin Analysis

Gross Margin

39.3%

(Revenue - COGS) / Revenue

Ulta Beauty, Inc. Gross Margin Formula & Definition

Gross Margin = Gross Profit / Revenue

Gross margin is the percentage of revenue remaining after the cost of goods sold, reflecting core product profitability.

Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute

Ulta Beauty, Inc. Gross Margin FAQ

What is the gross margin for Ulta Beauty, Inc. (ULTA)?
The gross margin for ULTA stock is 39.33%.
Is Ulta Beauty, Inc.'s gross margin high or low?
Ulta Beauty, Inc.'s gross margin of 39.33% is in line with its 5-year average of 37.89%, near the high end of its 5-year range (31.68%–39.62%).
What is the TTM average gross margin for Ulta Beauty, Inc. (ULTA)?
The TTM average gross margin for ULTA stock is 38.97%.
What is the 3Y average gross margin for Ulta Beauty, Inc. (ULTA)?
The 3Y average gross margin for ULTA stock is 39.16%.
What is the 5Y average gross margin for Ulta Beauty, Inc. (ULTA)?
The 5Y average gross margin for ULTA stock is 37.89%.
What is the 10Y average gross margin for Ulta Beauty, Inc. (ULTA)?
The 10Y average gross margin for ULTA stock is 36.94%.
What is the 15Y average gross margin for Ulta Beauty, Inc. (ULTA)?
The 15Y average gross margin for ULTA stock is 36.25%.
What is the 20Y average gross margin for Ulta Beauty, Inc. (ULTA)?
The 20Y average gross margin for ULTA stock is 34.91%.

Ulta Beauty, Inc. Gross Margin History

DATEGROSS MARGIN
2026-01-3139.10%
2025-01-3138.84%
2024-01-3139.09%
2023-01-3139.62%
2022-01-3139.03%
2021-01-3131.68%
2020-01-3136.24%
2019-01-3135.87%
2018-01-3135.63%
2017-01-3135.99%
2016-01-3135.28%
2015-01-3135.07%
2014-01-3135.25%
2013-01-3135.30%
2012-01-3134.73%
2011-01-3133.27%
2010-01-3130.51%
2009-01-3130.23%
2008-01-3131.10%
2007-01-3131.15%
2006-01-3130.10%
2005-01-31100.00%
2004-01-3126.34%
2003-01-3128.27%

About Ulta Beauty, Inc.

Ulta Beauty, Inc. functions as a prominent beauty product retailer throughout the United States. Its physical locations feature a broad assortment of goods, including cosmetics, perfumes, skincare, haircare items, bath and body essentials, and professional salon styling instruments. Additionally, they provide a comprehensive suite of salon services, encompassing hair, skin, makeup, brow, and nail treatments. The company further offers its proprietary label products, such as the Ulta Beauty Collection for cosmetics, skincare, and bath items, alongside other Ulta Beauty branded merchandise and gift options. As of March 10, 2022, Ulta Beauty operated 1,308 retail stores across all 50 U.S. states. Its products are also available for purchase via its website, ulta.com, and through its mobile applications. Incorporated in 1990, the enterprise was initially known as Ulta Salon, Cosmetics & Fragrance, Inc., before officially changing its name to Ulta Beauty, Inc. in January 2017. Its corporate base is located in Bolingbrook, Illinois.

Bolingbrook, IL
20,000 employees
Consumer Cyclical / Specialty Retail
Sector
Consumer Cyclical
Industry
Specialty Retail
CEO
Kecia L. Steelman