Packaging Corporation of America (PKG) vs Ulta Beauty, Inc. (ULTA)
ULTA leads on 11 of 16 compared metrics.
A side-by-side comparison of Packaging Corporation of America and Ulta Beauty, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 24, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).
PKG
Packaging Corporation of America
$232.83Consumer Cyclical
ULTA
Ulta Beauty, Inc.
$459.33Consumer Cyclical
Total return — PKG vs ULTA
growth of $100 · last 19yPKG +668.2%ULTA +1440.3%ULTA compounded faster
PKG ULTA
PKG vs ULTA: by the numbers
- •PKG is the larger company ($20.74B vs $19.75B market cap).
- •ULTA trades at the lower earnings multiple (17.22 vs 28.32 P/E).
- •ULTA converts more revenue to profit (9.36% vs 8.03% net margin).
- •ULTA grew revenue faster over the past five years (12.93% vs 6.41% CAGR).
- •PKG pays a dividend (2.25% yield) while ULTA does not currently pay one.
Which is better, PKG or ULTA?
Metric tally: PKG 5 · ULTA 11It depends on what you're optimizing for:
ValueULTA(lower P/E)
GrowthULTA(faster 5Y revenue CAGR)
QualityULTA(higher ROIC)
Metrics side by side
Valuation
| Metric | PKG | ULTA |
|---|---|---|
| P/E ratio | 28.32 | 17.22● |
| Forward P/E | 22.50 | 14.38● |
| P/S ratio | 2.25 | 1.59● |
| P/B ratio | 4.52● | 7.82 |
| PEG ratio | 2.34● | 22.87 |
| EV / EBITDA | 13.31 | 11.80● |
| FCF yield | 3.39% | 5.19%● |
Profitability
| Metric | PKG | ULTA |
|---|---|---|
| Gross margin | 20.48% | 39.33%● |
| Operating margin | 13.16%● | 12.54% |
| Net margin | 8.03% | 9.36%● |
| ROE | 16.14% | 46.06%● |
| ROIC | 9.44% | 22.76%● |
Dividends
| Metric | PKG | ULTA |
|---|---|---|
| Dividend yield | 2.25% | — |
| Payout ratio | 60.98% | — |
Growth (annualized)
| Metric | PKG | ULTA |
|---|---|---|
| Revenue CAGR (5Y) | 6.41% | 12.93%● |
| EPS CAGR (5Y) | 12.12% | 52.49%● |
| FCF CAGR (5Y) | 4.94%● | 0.55% |
| Total return CAGR (5Y) | 14.92%● | 6.13% |
Frequently asked
- Which is better, PKG or ULTA?
- It depends on your goal. value: ULTA (lower P/E); growth: ULTA (faster 5Y revenue CAGR); quality: ULTA (higher ROIC). Across all compared metrics, ULTA leads 11 to 5.
- Is PKG or ULTA cheaper?
- On trailing earnings, ULTA is cheaper: PKG trades at a 28.32 P/E and ULTA at 17.22.
- Which has grown faster, PKG or ULTA?
- Over the past five years, ULTA grew revenue faster — PKG at a 6.41% CAGR versus ULTA at 12.93%.
- Does PKG or ULTA pay a bigger dividend?
- PKG pays a dividend (2.25% yield) while ULTA does not currently pay one.
- Is PKG or ULTA more profitable?
- ULTA runs the higher net margin — PKG at 8.03% versus ULTA at 9.36%.
- Which has been the better investment, PKG or ULTA?
- Over the past 10-year, PKG delivered the higher annualized total return — PKG at 16.26% versus ULTA at 6.62%. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Packaging Corporation of America P/E ratioUlta Beauty P/E ratioPackaging Corporation of America dividend yieldUlta Beauty dividend yieldPackaging Corporation of America ROEUlta Beauty ROEPackaging Corporation of America operating marginUlta Beauty operating marginPackaging Corporation of America revenue growthUlta Beauty revenue growthPackaging Corporation of America free cash flowUlta Beauty free cash flow
Packaging Corporation of America & Ulta Beauty appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 24, 2026.