Is PHM or ULTA cheaper?

On trailing earnings, PHM is cheaper: PHM trades at a 12.15 P/E and ULTA at 17.43.

Which has grown faster, PHM or ULTA?

Over the past five years, ULTA grew revenue faster — PHM at a 7.97% CAGR versus ULTA at 12.93%.

Does PHM or ULTA pay a bigger dividend?

PHM pays a dividend (0.80% yield) while ULTA does not currently pay one.

Is PHM or ULTA more profitable?

PHM runs the higher net margin — PHM at 12.14% versus ULTA at 9.36%.

Which has been the better investment, PHM or ULTA?

Over the past 10-year, PHM delivered the higher annualized total return — PHM at 22.30% versus ULTA at 6.92%. Past performance doesn't predict future results.

PulteGroup, Inc. (PHM) vs Ulta Beauty, Inc. (ULTA)

PHM leads on 10 of 16 compared metrics.

A side-by-side comparison of PulteGroup, Inc. and Ulta Beauty, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 23, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

PHM

PulteGroup, Inc.

$23.93B

$125.62Consumer Cyclical

ULTA

Ulta Beauty, Inc.

$19.99B

$465.06Consumer Cyclical

Total return — PHM vs ULTA

growth of $100 · last 19y

PHM +764.6%ULTA +1459.6%ULTA compounded faster

PHM ULTA

PHM vs ULTA: by the numbers

•PHM is the larger company ($23.93B vs $19.99B market cap).
•PHM trades at the lower earnings multiple (12.15 vs 17.43 P/E).
•PHM converts more revenue to profit (12.14% vs 9.36% net margin).
•ULTA grew revenue faster over the past five years (12.93% vs 7.97% CAGR).
•PHM pays a dividend (0.80% yield) while ULTA does not currently pay one.

Which is better, PHM or ULTA?

Metric tally: PHM 10 · ULTA 6

It depends on what you're optimizing for:

ValuePHM(lower P/E)

GrowthULTA(faster 5Y revenue CAGR)

QualityULTA(higher ROIC)

Metrics side by side

Valuation

Metric	PHM	ULTA
P/E ratio	12.15●	17.43
Forward P/E	12.56●	14.56
P/S ratio	1.45●	1.61
P/B ratio	1.88●	7.92
PEG ratio	0.73●	22.87
EV / EBITDA	8.94●	11.93
FCF yield	6.75%●	5.13%

Profitability

Metric	PHM	ULTA
Gross margin	26.06%	39.33%●
Operating margin	16.40%●	12.54%
Net margin	12.14%●	9.36%
ROE	15.77%	46.06%●
ROIC	14.25%	22.76%●

Dividends

Metric	PHM	ULTA
Dividend yield	0.80%	—
Payout ratio	8.92%	—

Growth (annualized)

Metric	PHM	ULTA
Revenue CAGR (5Y)	7.97%	12.93%●
EPS CAGR (5Y)	16.65%	52.49%●
FCF CAGR (5Y)	-0.71%	0.55%●
Total return CAGR (5Y)	19.37%●	6.74%

Frequently asked

Which is better, PHM or ULTA?: It depends on your goal. value: PHM (lower P/E); growth: ULTA (faster 5Y revenue CAGR); quality: ULTA (higher ROIC). Across all compared metrics, PHM leads 10 to 6.
Is PHM or ULTA cheaper?: On trailing earnings, PHM is cheaper: PHM trades at a 12.15 P/E and ULTA at 17.43.
Which has grown faster, PHM or ULTA?: Over the past five years, ULTA grew revenue faster — PHM at a 7.97% CAGR versus ULTA at 12.93%.
Does PHM or ULTA pay a bigger dividend?: PHM pays a dividend (0.80% yield) while ULTA does not currently pay one.
Is PHM or ULTA more profitable?: PHM runs the higher net margin — PHM at 12.14% versus ULTA at 9.36%.
Which has been the better investment, PHM or ULTA?: Over the past 10-year, PHM delivered the higher annualized total return — PHM at 22.30% versus ULTA at 6.92%. Past performance doesn't predict future results.

Go deeper

Full PHM analysis Full ULTA analysis Interactive comparison tool

Dig into the metrics

PulteGroup P/E ratio Ulta Beauty P/E ratio PulteGroup dividend yield Ulta Beauty dividend yield PulteGroup ROE Ulta Beauty ROE PulteGroup operating margin Ulta Beauty operating margin PulteGroup revenue growth Ulta Beauty revenue growth PulteGroup free cash flow Ulta Beauty free cash flow

PulteGroup & Ulta Beauty appear in these rankings

Highest ROE Stocks Highest ROIC Stocks Highest FCF Yield Stocks Best 10-Year Total Return Stocks

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 23, 2026.