Costco Wholesale Corporation (COST) vs The Procter & Gamble Company (PG)

A side-by-side comparison of Costco Wholesale Corporation and The Procter & Gamble Company across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of July 28, 2026. Differences are shown without an overall score or investment verdict.

Compare

Total returnCOST vs PG

growth of $100 · dividends reinvested · last 30y
COST +11175.1%PG +1365.9%COST compounded faster
Log scale — wide-divergence pair
101001k10k100kStart $100200120062011201620212026$11,275$1,466
COST PG

COST vs PG: by the numbers

  • COST is the larger company ($428.66B vs $346.38B market cap).
  • PG trades at the lower trailing earnings multiple (21.73 vs 47.87 P/E), one valuation lens rather than an overall verdict.
  • PG converts more revenue to profit (19.22% vs 3.01% net margin).
  • COST grew revenue faster over the past five years (9.48% vs 2.98% CAGR).
  • PG pays the higher dividend yield (2.87% vs 0.56%).

Metrics side by side

Valuation

MetricCOSTPG
P/E ratio47.8721.73
Forward P/E46.3321.62
P/S ratio1.444.14
P/B ratio12.626.59
PEG ratio5.233.01
EV / EBITDA29.8916.53
FCF yield2.08%4.18%

Profitability

MetricCOSTPG
Gross margin12.88%50.33%
Operating margin3.82%23.24%
Net margin3.01%19.22%
ROE26.38%30.58%
ROIC19.44%16.47%

Dividends

MetricCOSTPG
Dividend yield0.56%2.87%
Payout ratio29.44%63.85%

Growth (annualized)

MetricCOSTPG
Revenue CAGR (5Y)9.48%2.98%
EPS CAGR (5Y)15.04%5.39%
FCF CAGR (5Y)4.95%-1.64%
Total return CAGR (5Y)18.31%3.71%

Frequently asked

Which has the lower trailing P/E, COST or PG?
PG has the lower trailing P/E: COST trades at 47.87 and PG at 21.73. P/E is one valuation measure and does not by itself establish which business is cheaper.
Which has grown faster, COST or PG?
Over the past five years, COST grew revenue faster — COST at a 9.48% CAGR versus PG at 2.98%.
Does COST or PG pay a bigger dividend?
COST yields 0.56% and PG yields 2.87% based on trailing dividends and the latest price.
Is COST or PG more profitable?
PG runs the higher net margin — COST at 3.01% versus PG at 19.22%.
How have COST and PG total returns compared?
Over the past 10 years, COST delivered 20.06% and PG delivered 8.74% annualized total return. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified July 28, 2026.