Altria Group, Inc. (MO) vs The Procter & Gamble Company (PG)

MO leads on 13 of 16 compared metrics.

A side-by-side comparison of Altria Group, Inc. and The Procter & Gamble Company across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 26, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

Compare

Total return — MO vs PG

growth of $100 · last 30y
MO +111.8%PG +543.1%PG compounded faster
0200400600800Start $100200120062011201620212026$212$643
MO PG

MO vs PG: by the numbers

  • PG is the larger company ($347.29B vs $122.63B market cap).
  • MO trades at the lower earnings multiple (15.32 vs 21.71 P/E).
  • MO converts more revenue to profit (36.91% vs 19.22% net margin).
  • PG grew revenue faster over the past five years (2.98% vs 1.08% CAGR).
  • MO pays the higher dividend yield (5.79% vs 2.93%).

Which is better, MO or PG?

Metric tally: MO 13 · PG 3

It depends on what you're optimizing for:

ValueMO(lower P/E)
GrowthPG(faster 5Y revenue CAGR)
IncomeMO(higher dividend yield)
QualityMO(higher ROIC)

Metrics side by side

Valuation

MetricMOPG
P/E ratio15.3221.71
Forward P/E12.4421.01
P/S ratio5.614.14
P/B ratio6.58
PEG ratio1.353.01
EV / EBITDA12.7216.52
FCF yield7.04%4.19%

Profitability

MetricMOPG
Gross margin86.59%50.33%
Operating margin74.80%23.24%
Net margin36.91%19.22%
ROE-198.37%30.58%
ROIC42.95%16.47%

Dividends

MetricMOPG
Dividend yield5.79%2.93%
Payout ratio103.16%65.28%

Growth (annualized)

MetricMOPG
Revenue CAGR (5Y)1.08%2.98%
EPS CAGR (5Y)11.36%5.39%
FCF CAGR (5Y)1.28%-1.64%
Total return CAGR (5Y)17.84%4.66%

Frequently asked

Which is better, MO or PG?
It depends on your goal. value: MO (lower P/E); growth: PG (faster 5Y revenue CAGR); income: MO (higher dividend yield); quality: MO (higher ROIC). Across all compared metrics, MO leads 13 to 3.
Is MO or PG cheaper?
On trailing earnings, MO is cheaper: MO trades at a 15.32 P/E and PG at 21.71.
Which has grown faster, MO or PG?
Over the past five years, PG grew revenue faster — MO at a 1.08% CAGR versus PG at 2.98%.
Does MO or PG pay a bigger dividend?
MO yields 5.79% and PG yields 2.93% based on trailing dividends and the latest price.
Is MO or PG more profitable?
MO runs the higher net margin — MO at 36.91% versus PG at 19.22%.
Which has been the better investment, MO or PG?
Over the past 10-year, PG delivered the higher annualized total return — MO at 8.05% versus PG at 9.07%. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 26, 2026.