Basis: Latest stored market observation. Source: stored company filings and market data; unavailable inputs remain N/A.
Is the EV/Sales ratio high or low?
The EV/Sales ratio of 4.30x is 13% below its 5-year average of 4.94x, near the low end of its 5-year range (4.19x–5.73x).
As of Saturday, August 1, 2026. 5.65% below its 12-month average of 4.56x.
EV/SALES RATIO
4.30x
EV/SALES RATIO AVG TTM
4.56x
EV/SALES RATIO AVG 3Y
4.90x
EV/SALES RATIO AVG 5Y
4.94x
EV/SALES RATIO AVG 10Y
4.68x
EV/SALES RATIO AVG 15Y
4.17x
EV/SALES RATIO AVG 20Y
3.87x
CURRENT VS TTM AVG
-5.65%
CURRENT VS 3Y AVG
-12.18%
CURRENT VS 5Y AVG
-12.98%
CURRENT VS 10Y AVG
-8.17%
CURRENT VS 15Y AVG
+3.09%
CURRENT VS 20Y AVG
+11.24%
SECTOR MEDIAN · CONSUMER DEFENSIVE
1.94x
median of 48 covered companies
CURRENT VS SECTOR MEDIAN
+122.22%
vs the sector median at left
The Procter & Gamble Company
Market Cap
$343.48B
EV/Sales Ratio
4.30x
TTM Avg
4.56x
3Y Avg
4.90x
5Y Avg
4.94x
Market Cap
$73.06B
EV/Sales Ratio
3.80x
TTM Avg
3.74x
3Y Avg
3.98x
5Y Avg
4.03x
Market Cap
$36.28B
EV/Sales Ratio
2.60x
TTM Avg
2.45x
3Y Avg
2.58x
5Y Avg
2.62x
| NAME | MARKET CAP | EV/SALES RATIO | TTM | 3Y | 5Y |
|---|---|---|---|---|---|
| The Procter & Gamble Company (PG) | $343.48B | 4.30x | 4.56x | 4.90x | 4.94x |
| The Coca-Cola Company (KO)vs › | $376.85B | 8.15x | 7.43x | 6.97x | 7.10x |
| PepsiCo, Inc. (PEP)vs › | $190.64B | 2.41x | 2.63x | 2.77x | 3.01x |
| Colgate-Palmolive Company (CL)vs › | $73.06B | 3.80x | 3.74x | 3.98x | 4.03x |
| Kimberly-Clark Corporation (KMB)vs › | $36.28B | 2.60x | 2.45x | 2.58x | 2.62x |
| Church & Dwight Co., Inc. (CHD)vs › | $23.41B | 4.10x | 3.96x | 4.33x | 4.45x |
Enterprise Value (EV) = Market Cap + Total Debt - Cash
Sales = Total Revenue (TTM)
EV/Sales is commonly used because:
Note: EV/Sales does not include margin, debt maturity, cash conversion, or growth durability by itself.
EV/Sales = Enterprise Value / Revenue (TTM)
Enterprise value to sales compares total company value to revenue, useful across capital structures and for unprofitable companies.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute
| DATE | EV/SALES RATIO |
|---|---|
| 2026-07-31 | 4.30x |
| 2026-07-30 | 4.29x |
| 2026-07-29 | 4.34x |
| 2026-07-28 | 4.43x |
| 2026-07-27 | 4.43x |
| 2026-07-24 | 4.39x |
| 2026-07-23 | 4.38x |
| 2026-07-22 | 4.44x |
| 2026-07-21 | 4.41x |
| 2026-07-20 | 4.44x |
| 2026-07-17 | 4.46x |
| 2026-07-16 | 4.51x |
| 2026-07-15 | 4.41x |
| 2026-07-14 | 4.36x |
| 2026-07-13 | 4.42x |
| 2026-07-10 | 4.38x |
| 2026-07-09 | 4.38x |
| 2026-07-08 | 4.42x |
| 2026-07-07 | 4.54x |
| 2026-07-06 | 4.45x |
| 2026-07-02 | 4.50x |
| 2026-07-01 | 4.39x |
| 2026-06-30 | 4.37x |
| 2026-06-29 | 4.42x |
| 2026-06-26 | 4.44x |
| 2026-06-25 | 4.42x |
| 2026-06-24 | 4.52x |
| 2026-06-23 | 4.49x |
| 2026-06-22 | 4.40x |
| 2026-06-18 | 4.48x |
| 2026-06-17 | 4.48x |
| 2026-06-16 | 4.53x |
| 2026-06-15 | 4.48x |
| 2026-06-12 | 4.45x |
| 2026-06-11 | 4.42x |
| 2026-06-10 | 4.44x |
| 2026-06-09 | 4.43x |
| 2026-06-08 | 4.33x |
| 2026-06-05 | 4.37x |
| 2026-06-04 | 4.21x |
| 2026-06-03 | 4.19x |
| 2026-06-02 | 4.21x |
| 2026-06-01 | 4.19x |
| 2026-05-29 | 4.29x |
| 2026-05-28 | 4.35x |
| 2026-05-27 | 4.40x |
| 2026-05-26 | 4.27x |
| 2026-05-22 | 4.31x |
| 2026-05-21 | 4.28x |
| 2026-05-20 | 4.25x |
| 2026-05-19 | 4.22x |
| 2026-05-18 | 4.25x |
| 2026-05-15 | 4.23x |
| 2026-05-14 | 4.26x |
| 2026-05-13 | 4.25x |
| 2026-05-12 | 4.30x |
| 2026-05-11 | 4.28x |
| 2026-05-08 | 4.37x |
| 2026-05-07 | 4.36x |
| 2026-05-06 | 4.41x |
| 2026-05-05 | 4.32x |
| 2026-05-04 | 4.28x |
| 2026-05-01 | 4.39x |
| 2026-04-30 | 4.38x |
| 2026-04-29 | 4.37x |
| 2026-04-28 | 4.44x |
| 2026-04-27 | 4.42x |
| 2026-04-24 | 4.41x |
| 2026-04-23 | 4.45x |
| 2026-04-22 | 4.36x |
| 2026-04-21 | 4.35x |
| 2026-04-20 | 4.41x |
| 2026-04-17 | 4.48x |
| 2026-04-16 | 4.37x |
| 2026-04-15 | 4.38x |
| 2026-04-14 | 4.41x |
| 2026-04-13 | 4.38x |
| 2026-04-10 | 4.43x |
| 2026-04-09 | 4.47x |
| 2026-04-08 | 4.42x |
| 2026-04-07 | 4.32x |
| 2026-04-06 | 4.36x |
| 2026-04-02 | 4.37x |
| 2026-04-01 | 4.40x |
| 2026-03-31 | 4.41x |
| 2026-03-30 | 4.42x |
| 2026-03-27 | 4.36x |
| 2026-03-26 | 4.35x |
| 2026-03-25 | 4.39x |
| 2026-03-24 | 4.37x |
| 2026-03-23 | 4.40x |
| 2026-03-20 | 4.40x |
| 2026-03-19 | 4.42x |
| 2026-03-18 | 4.47x |
| 2026-03-17 | 4.61x |
| 2026-03-16 | 4.63x |
| 2026-03-13 | 4.59x |
| 2026-03-12 | 4.58x |
| 2026-03-11 | 4.66x |
| 2026-03-10 | 4.74x |
| 2026-03-09 | 4.72x |
| 2026-03-06 | 4.67x |
| 2026-03-05 | 4.68x |
| 2026-03-04 | 4.80x |
| 2026-03-03 | 4.84x |
| 2026-03-02 | 4.95x |
| 2026-02-27 | 5.06x |
| 2026-02-26 | 4.96x |
| 2026-02-25 | 4.95x |
| 2026-02-24 | 5.00x |
| 2026-02-23 | 5.00x |
| 2026-02-20 | 4.87x |
| 2026-02-19 | 4.81x |
| 2026-02-18 | 4.76x |
| 2026-02-17 | 4.84x |
| 2026-02-13 | 4.85x |
| 2026-02-12 | 4.89x |
| 2026-02-11 | 4.85x |
| 2026-02-10 | 4.83x |
| 2026-02-09 | 4.78x |
| 2026-02-06 | 4.83x |
| 2026-02-05 | 4.81x |
| 2026-02-04 | 4.76x |
| 2026-02-03 | 4.72x |
| 2026-02-02 | 4.66x |
| 2026-01-30 | 4.62x |
| 2026-01-29 | 4.56x |
| 2026-01-28 | 4.49x |
| 2026-01-27 | 4.52x |
| 2026-01-26 | 4.55x |
| 2026-01-23 | 4.57x |
| 2026-01-22 | 4.57x |
| 2026-01-21 | 4.48x |
| 2026-01-20 | 4.51x |
| 2026-01-16 | 4.44x |
| 2026-01-15 | 4.44x |
| 2026-01-14 | 4.49x |
| 2026-01-13 | 4.43x |
| 2026-01-12 | 4.41x |
| 2026-01-09 | 4.36x |
| 2026-01-08 | 4.35x |
| 2026-01-07 | 4.25x |
| 2026-01-06 | 4.31x |
| 2026-01-05 | 4.32x |
| 2026-01-02 | 4.36x |
| 2025-12-31 | 4.40x |
| 2025-12-30 | 4.42x |
| 2025-12-29 | 4.44x |
| 2025-12-26 | 4.44x |
| 2025-12-24 | 4.44x |
| 2025-12-23 | 4.40x |
| 2025-12-22 | 4.39x |
| 2025-12-19 | 4.44x |
| 2025-12-18 | 4.47x |
| 2025-12-17 | 4.53x |
| 2025-12-16 | 4.46x |
| 2025-12-15 | 4.46x |
| 2025-12-12 | 4.39x |
| 2025-12-11 | 4.33x |
| 2025-12-10 | 4.30x |
| 2025-12-09 | 4.30x |
| 2025-12-08 | 4.26x |
| 2025-12-05 | 4.41x |
| 2025-12-04 | 4.46x |
| 2025-12-03 | 4.50x |
| 2025-12-02 | 4.48x |
| 2025-12-01 | 4.52x |
| 2025-11-28 | 4.54x |
| 2025-11-26 | 4.55x |
| 2025-11-25 | 4.55x |
| 2025-11-24 | 4.51x |
| 2025-11-21 | 4.62x |
| 2025-11-20 | 4.54x |
| 2025-11-19 | 4.51x |
| 2025-11-18 | 4.51x |
| 2025-11-17 | 4.48x |
| 2025-11-14 | 4.53x |
| 2025-11-13 | 4.54x |
| 2025-11-12 | 4.54x |
| 2025-11-11 | 4.55x |
| 2025-11-10 | 4.47x |
| 2025-11-07 | 4.51x |
| 2025-11-06 | 4.48x |
| 2025-11-05 | 4.47x |
| 2025-11-04 | 4.51x |
| 2025-11-03 | 4.54x |
| 2025-10-31 | 4.61x |
| 2025-10-30 | 4.58x |
| 2025-10-29 | 4.56x |
| 2025-10-28 | 4.63x |
| 2025-10-27 | 4.65x |
| 2025-10-24 | 4.67x |
| 2025-10-23 | 4.74x |
| 2025-10-22 | 4.74x |
| 2025-10-21 | 4.72x |
| 2025-10-20 | 4.73x |
| 2025-10-17 | 4.72x |
| 2025-10-16 | 4.66x |
| 2025-10-15 | 4.60x |
| 2025-10-14 | 4.65x |
| 2025-10-13 | 4.60x |
| 2025-10-10 | 4.67x |
| 2025-10-09 | 4.69x |
| 2025-10-08 | 4.70x |
| 2025-10-07 | 4.75x |
| 2025-10-06 | 4.69x |
| 2025-10-03 | 4.74x |
| 2025-10-02 | 4.74x |
| 2025-10-01 | 4.77x |
| 2025-09-30 | 4.78x |
| 2025-09-29 | 4.78x |
| 2025-09-26 | 4.75x |
| 2025-09-25 | 4.74x |
| 2025-09-24 | 4.75x |
| 2025-09-23 | 4.75x |
| 2025-09-22 | 4.76x |
| 2025-09-19 | 4.85x |
| 2025-09-18 | 4.89x |
| 2025-09-17 | 4.98x |
| 2025-09-16 | 4.91x |
| 2025-09-15 | 4.87x |
| 2025-09-12 | 4.91x |
| 2025-09-11 | 4.93x |
| 2025-09-10 | 4.89x |
| 2025-09-09 | 4.95x |
| 2025-09-08 | 4.94x |
| 2025-09-05 | 4.97x |
| 2025-09-04 | 4.94x |
| 2025-09-03 | 4.91x |
| 2025-09-02 | 4.91x |
| 2025-08-29 | 4.88x |
| 2025-08-28 | 4.84x |
| 2025-08-27 | 4.88x |
| 2025-08-26 | 4.85x |
| 2025-08-25 | 4.85x |
| 2025-08-22 | 4.93x |
| 2025-08-21 | 4.93x |
| 2025-08-20 | 4.95x |
| 2025-08-19 | 4.92x |
| 2025-08-18 | 4.84x |
| 2025-08-15 | 4.80x |
| 2025-08-14 | 4.78x |
| 2025-08-13 | 4.83x |
| 2025-08-12 | 4.82x |
| 2025-08-11 | 4.82x |
| 2025-08-08 | 4.78x |
| 2025-08-07 | 4.78x |
| 2025-08-06 | 4.76x |
| 2025-08-05 | 4.69x |
| 2025-08-04 | 4.70x |
| 2025-08-01 | 4.70x |
| 2025-07-31 | 4.69x |
| 2025-07-30 | 4.76x |
| 2025-07-29 | 4.87x |
| 2025-07-28 | 4.88x |
| 2025-07-25 | 4.92x |
| 2025-07-24 | 4.93x |
| 2025-07-23 | 4.92x |
| 2025-07-22 | 4.92x |
| 2025-07-21 | 4.82x |
Showing the most recent 260 of 5,032 data points. The chart above shows the full history.
