Basis: Latest reported fiscal quarter. Source: stored company filings and market data; unavailable inputs remain N/A.
Is the net profit margin high or low?
The net profit margin of 30.43% is in line with its 5-year average of 31.09%, around the middle of its 5-year range (19.49%–37.69%).
As of the fiscal period ended Tuesday, March 31, 2026. 3.57% below its 12-month average of 31.56%.
Reported quarterly profit margin; no daily interpolation.
NET PROFIT MARGIN
30.43%
NET PROFIT MARGIN AVG TTM
31.56%
NET PROFIT MARGIN AVG 3Y
31.80%
NET PROFIT MARGIN AVG 5Y
31.94%
NET PROFIT MARGIN AVG 10Y
27.80%
NET PROFIT MARGIN AVG 15Y
24.92%
NET PROFIT MARGIN AVG 20Y
23.48%
CURRENT VS TTM AVG
-3.57%
CURRENT VS 3Y AVG
-4.31%
CURRENT VS 5Y AVG
-4.73%
CURRENT VS 10Y AVG
+9.45%
CURRENT VS 15Y AVG
+22.10%
CURRENT VS 20Y AVG
+29.61%
SECTOR MEDIAN · CONSUMER CYCLICAL
6.79%
median of 86 covered companies
CURRENT VS SECTOR MEDIAN
+348.46%
vs the sector median at left
McDonald's Corporation
Market Cap
$190.44B
Net Profit Margin
30.43%
TTM Avg
31.56%
3Y Avg
31.80%
5Y Avg
31.94%
Market Cap
$172.01B
Net Profit Margin
9.40%
TTM Avg
8.87%
3Y Avg
8.25%
5Y Avg
6.67%
Market Cap
$142.56B
Net Profit Margin
22.23%
TTM Avg
22.43%
3Y Avg
20.70%
5Y Avg
15.72%
Market Cap
$119.57B
Net Profit Margin
21.53%
TTM Avg
25.61%
3Y Avg
24.90%
5Y Avg
15.97%
Market Cap
$119.55B
Net Profit Margin
3.89%
TTM Avg
7.70%
3Y Avg
9.26%
5Y Avg
9.24%
Market Cap
$117.81B
Net Profit Margin
7.51%
TTM Avg
8.01%
3Y Avg
7.90%
5Y Avg
7.81%
Market Cap
$271.57B
Net Profit Margin
10.09%
TTM Avg
11.59%
3Y Avg
10.02%
5Y Avg
11.39%
Market Cap
$102.02B
Net Profit Margin
3.51%
TTM Avg
4.64%
3Y Avg
4.55%
5Y Avg
3.72%
Market Cap
$100.76B
Net Profit Margin
9.72%
TTM Avg
9.70%
3Y Avg
10.94%
5Y Avg
8.19%
| NAME | MARKET CAP | NET PROFIT MARGIN | TTM | 3Y | 5Y |
|---|---|---|---|---|---|
| McDonald's Corporation (MCD) | $190.44B | 30.43% | 31.56% | 31.80% | 31.94% |
| The TJX Companies, Inc. (TJX)vs › | $172.01B | 9.40% | 8.87% | 8.25% | 6.67% |
| Booking Holdings Inc. (BKNG)vs › | $142.56B | 22.23% | 22.43% | 20.70% | 15.72% |
| PDD Holdings Inc. (PDD)vs › | $119.57B | 21.53% | 25.61% | 24.90% | 15.97% |
| Starbucks Corporation (SBUX)vs › | $119.55B | 3.89% | 7.70% | 9.26% | 9.24% |
| Lowe's Companies, Inc. (LOW)vs › | $117.81B | 7.51% | 8.01% | 7.90% | 7.81% |
| Alibaba Group Holding Limited (BABA)vs › | $271.57B | 10.09% | 11.59% | 10.02% | 11.39% |
| BYD Company Limited (BYDDY)vs › | $102.02B | 3.51% | 4.64% | 4.55% | 3.72% |
| Marriott International, Inc. (MAR)vs › | $100.76B | 9.72% | 9.70% | 10.94% | 8.19% |
| MercadoLibre, Inc. (MELI)vs › | $93.72B | 6.04% | 8.05% | 6.78% | 4.71% |
Operating Margin
46.0%
Net Profit Margin
30.4%
Net Profit Margin = Net Income / Revenue
Net profit margin is the percentage of revenue that becomes net income after all expenses, taxes, and interest.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute
| DATE | NET PROFIT MARGIN |
|---|---|
| 2026-03-31 | 30.43% |
| 2025-12-31 | 30.87% |
| 2025-09-30 | 32.18% |
| 2025-06-30 | 32.92% |
| 2025-03-31 | 31.37% |
| 2024-12-31 | 31.56% |
| 2024-09-30 | 32.80% |
| 2024-06-30 | 31.16% |
| 2024-03-31 | 31.27% |
| 2023-12-31 | 31.83% |
| 2023-09-30 | 34.62% |
| 2023-06-30 | 35.55% |
| 2023-03-31 | 30.55% |
| 2022-12-31 | 32.12% |
| 2022-09-30 | 33.75% |
| 2022-06-30 | 20.78% |
| 2022-03-31 | 19.49% |
| 2021-12-31 | 27.27% |
| 2021-09-30 | 34.67% |
| 2021-06-30 | 37.69% |
| 2021-03-31 | 30.00% |
| 2020-12-31 | 25.92% |
| 2020-09-30 | 32.53% |
| 2020-06-30 | 12.86% |
| 2020-03-31 | 23.48% |
| 2019-12-31 | 29.39% |
| 2019-09-30 | 29.22% |
| 2019-06-30 | 28.04% |
| 2019-03-31 | 26.44% |
| 2018-12-31 | 27.41% |
| 2018-09-30 | 30.49% |
| 2018-06-30 | 27.95% |
| 2018-03-31 | 26.76% |
| 2017-12-31 | 13.08% |
| 2017-09-30 | 32.73% |
| 2017-06-30 | 23.06% |
| 2017-03-31 | 21.40% |
| 2016-12-31 | 19.79% |
| 2016-09-30 | 19.85% |
| 2016-06-30 | 17.44% |
| 2016-03-31 | 19.05% |
| 2015-12-31 | 19.02% |
| 2015-09-30 | 19.79% |
| 2015-06-30 | 18.51% |
| 2015-03-31 | 13.62% |
| 2014-12-31 | 16.70% |
| 2014-09-30 | 15.29% |
| 2014-06-30 | 19.31% |
| 2014-03-31 | 17.98% |
| 2013-12-31 | 19.69% |
| 2013-09-30 | 20.79% |
| 2013-06-30 | 19.71% |
| 2013-03-31 | 19.23% |
| 2012-12-31 | 20.08% |
| 2012-09-30 | 20.34% |
| 2012-06-30 | 19.48% |
| 2012-03-31 | 19.35% |
| 2011-12-31 | 20.18% |
| 2011-09-30 | 21.03% |
| 2011-06-30 | 20.42% |
| 2011-03-31 | 19.78% |
| 2010-12-31 | 19.99% |
| 2010-09-30 | 22.02% |
| 2010-06-30 | 20.62% |
| 2010-03-31 | 19.43% |
| 2009-12-31 | 20.37% |
| 2009-09-30 | 20.85% |
| 2009-06-30 | 19.37% |
| 2009-03-31 | 19.29% |
| 2008-12-31 | 17.71% |
| 2008-09-30 | 19.01% |
| 2008-06-30 | 19.60% |
| 2008-03-31 | 16.85% |
| 2007-12-31 | 22.13% |
| 2007-09-30 | 18.15% |
| 2007-06-30 | -12.19% |
| 2007-03-31 | 14.40% |
| 2006-12-31 | 24.68% |
| 2006-09-30 | 15.32% |
| 2006-06-30 | 15.54% |
| 2006-03-31 | 12.73% |
| 2005-12-31 | 11.62% |
| 2005-09-30 | 13.80% |
| 2005-06-30 | 10.41% |
| 2005-03-31 | 15.16% |
| 2004-12-31 | 7.94% |
| 2004-09-30 | 15.80% |
| 2004-06-30 | 12.49% |
| 2004-03-31 | 11.63% |
| 2003-12-31 | 2.76% |
| 2003-09-30 | 12.15% |
| 2003-06-30 | 11.00% |
| 2003-03-31 | 8.62% |
| 2002-12-31 | -8.82% |
| 2002-09-30 | 12.03% |
| 2002-06-30 | 12.88% |
