Salesforce, Inc. (CRM) vs Meta Platforms, Inc. (META)
META leads on 9 of 16 compared metrics, though CRM is the cheaper stock.
A side-by-side comparison of Salesforce, Inc. and Meta Platforms, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 13, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).
CRM
Salesforce, Inc.
$165.89Technology
META
Meta Platforms, Inc.
$566.98Communication Services
Total return — CRM vs META
growth of $100 · last 14yCRM +355.7%META +1383.1%META compounded faster
CRM META
CRM vs META: by the numbers
- •META is the larger company ($1.44T vs $135.86B market cap).
- •CRM trades at the lower earnings multiple (19.22 vs 20.62 P/E).
- •META converts more revenue to profit (32.84% vs 18.73% net margin).
- •META grew revenue faster over the past five years (17.89% vs 13.89% CAGR).
- •CRM pays the higher dividend yield (1.28% vs 0.37%).
Which is better, CRM or META?
Metric tally: CRM 7 · META 9It depends on what you're optimizing for:
ValueCRM(lower P/E)
GrowthMETA(faster 5Y revenue CAGR)
IncomeCRM(higher dividend yield)
QualityMETA(higher ROIC)
Valuation
| Metric | CRM | META |
|---|---|---|
| P/E ratio | 19.22● | 20.62 |
| Forward P/E | 11.75● | 16.20 |
| P/S ratio | 3.37● | 6.76 |
| P/B ratio | 4.22● | 5.97 |
| PEG ratio | 1.24 | 1.11● |
| EV / EBITDA | 13.63 | 13.37 |
| FCF yield | 10.14%● | 3.32% |
Profitability
| Metric | CRM | META |
|---|---|---|
| Gross margin | 77.64% | 81.94%● |
| Operating margin | 21.94% | 41.21%● |
| Net margin | 18.73% | 32.84%● |
| ROE | 23.44% | 28.97%● |
| ROIC | 8.76% | 17.95%● |
Dividends
| Metric | CRM | META |
|---|---|---|
| Dividend yield | 1.28%● | 0.37% |
| Payout ratio | 27.11% | 8.76% |
Growth (annualized)
| Metric | CRM | META |
|---|---|---|
| Revenue CAGR (5Y) | 13.89% | 17.89%● |
| EPS CAGR (5Y) | 11.87% | 18.60%● |
| FCF CAGR (5Y) | 21.18%● | 14.84% |
| Total return CAGR (5Y) | -6.82% | 11.51%● |
Frequently asked
- Which is better, CRM or META?
- It depends on your goal. value: CRM (lower P/E); growth: META (faster 5Y revenue CAGR); income: CRM (higher dividend yield); quality: META (higher ROIC). Across all compared metrics, META leads 9 to 7.
- Is CRM or META cheaper?
- On trailing earnings, CRM is cheaper: CRM trades at a 19.22 P/E and META at 20.62.
- Which has grown faster, CRM or META?
- Over the past five years, META grew revenue faster — CRM at a 13.89% CAGR versus META at 17.89%.
- Does CRM or META pay a bigger dividend?
- CRM yields 1.28% and META yields 0.37% based on trailing dividends and the latest price.
- Is CRM or META more profitable?
- META runs the higher net margin — CRM at 18.73% versus META at 32.84%.
- Which has been the better investment, CRM or META?
- Over the past 10-year, META delivered the higher annualized total return — CRM at 7.51% versus META at 17.22%. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Salesforce P/E ratioMeta Platforms P/E ratioSalesforce dividend yieldMeta Platforms dividend yieldSalesforce ROEMeta Platforms ROESalesforce operating marginMeta Platforms operating marginSalesforce revenue growthMeta Platforms revenue growthSalesforce free cash flowMeta Platforms free cash flow
Salesforce & Meta Platforms appear in these rankings
Fastest Revenue Growth StocksHighest ROE StocksHighest Operating Margin StocksHighest FCF Yield Stocks
Related comparisons
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 13, 2026.