Zebra Technologies Corporation (ZBRA) Gross Margin: 47.47%
Is Zebra Technologies Corporation’s gross margin high or low?
Zebra Technologies Corporation's gross margin of 47.47% is in line with its 5-year average of 46.30%, near the high end of its 5-year range (45.03%–48.44%).
The gross margin for Zebra Technologies Corporation (ZBRA) is 47.47% as of Wednesday, June 10, 2026. It is above its 12-month average by 0.59% (47.19%).
ZBRA Gross Margin Chart
ZBRA Average Gross Margin Chart
ZBRA Current vs Average Gross Margin Chart
ZBRA Gross Margin Metrics
GROSS MARGIN
47.47%
GROSS MARGIN AVG TTM
47.19%
GROSS MARGIN AVG 3Y
46.52%
GROSS MARGIN AVG 5Y
46.30%
GROSS MARGIN AVG 10Y
46.23%
GROSS MARGIN AVG 15Y
46.84%
GROSS MARGIN AVG 20Y
47.09%
CURRENT VS TTM AVG
+0.59%
CURRENT VS 3Y AVG
+2.04%
CURRENT VS 5Y AVG
+2.52%
CURRENT VS 10Y AVG
+2.68%
CURRENT VS 15Y AVG
+1.35%
CURRENT VS 20Y AVG
+0.80%
ZBRA Competitors' Gross Margin
| NAME | MARKET CAP | GROSS MARGIN | TTM | 3Y | 5Y |
|---|---|---|---|---|---|
| Zebra Technologies Corporation (ZBRA) | $10.61B | 47.47% | 47.19% | 46.52% | 46.30% |
| Skyworks Solutions, Inc. (SWKS) | $10.64B | 41.07% | 41.16% | 42.17% | 44.63% |
| Applied Digital Corporation (APLD) | $11.12B | 27.07% | 16.23% | -25.94% | -17.29% |
| HubSpot, Inc. (HUBS) | $9.88B | 83.65% | 84.40% | 83.85% | 82.77% |
| Unity Software Inc. (U) | $11.64B | 59.38% | 73.83% | 70.58% | 72.86% |
| Dynatrace, Inc. (DT) | $11.87B | 81.56% | 81.36% | 81.21% | 81.35% |
| Trimble Inc. (TRMB) | $11.97B | 68.06% | 66.69% | 64.93% | 61.53% |
| DocuSign, Inc. (DOCU) | $8.62B | 79.40% | 79.26% | 79.12% | 78.21% |
| Juniper Networks, Inc. (JNPR) | $13.36B | 58.70% | 58.15% | 57.49% | 57.79% |
| UiPath Inc. (PATH) | $5.72B | 82.96% | 82.86% | 83.43% | 83.99% |
Gross Margin Analysis
Gross Margin
47.5%
(Revenue - COGS) / Revenue
Zebra Technologies Corporation Gross Margin Formula & Definition
Gross Margin = Gross Profit / Revenue
Gross margin is the percentage of revenue remaining after the cost of goods sold, reflecting core product profitability.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute
Zebra Technologies Corporation Gross Margin FAQ
- What is the gross margin for Zebra Technologies Corporation (ZBRA)?
- The gross margin for ZBRA stock is 47.47%.
- Is Zebra Technologies Corporation's gross margin high or low?
- Zebra Technologies Corporation's gross margin of 47.47% is in line with its 5-year average of 46.30%, near the high end of its 5-year range (45.03%–48.44%).
- What is the TTM average gross margin for Zebra Technologies Corporation (ZBRA)?
- The TTM average gross margin for ZBRA stock is 47.19%.
- What is the 3Y average gross margin for Zebra Technologies Corporation (ZBRA)?
- The 3Y average gross margin for ZBRA stock is 46.52%.
- What is the 5Y average gross margin for Zebra Technologies Corporation (ZBRA)?
- The 5Y average gross margin for ZBRA stock is 46.30%.
- What is the 10Y average gross margin for Zebra Technologies Corporation (ZBRA)?
- The 10Y average gross margin for ZBRA stock is 46.23%.
- What is the 15Y average gross margin for Zebra Technologies Corporation (ZBRA)?
- The 15Y average gross margin for ZBRA stock is 46.84%.
- What is the 20Y average gross margin for Zebra Technologies Corporation (ZBRA)?
- The 20Y average gross margin for ZBRA stock is 47.09%.
Zebra Technologies Corporation Gross Margin History
| DATE | GROSS MARGIN |
|---|---|
| 2025-12-31 | 45.94% |
| 2024-12-31 | 48.44% |
| 2023-12-31 | 46.31% |
| 2022-12-31 | 45.39% |
| 2021-12-31 | 46.70% |
| 2020-12-31 | 45.03% |
| 2019-12-31 | 46.82% |
| 2018-12-31 | 46.97% |
| 2017-12-31 | 45.94% |
| 2016-12-31 | 45.94% |
| 2015-12-31 | 45.04% |
| 2014-12-31 | 46.56% |
| 2013-12-31 | 48.46% |
| 2012-12-31 | 49.35% |
| 2011-12-31 | 49.49% |
| 2010-12-31 | 47.05% |
| 2009-12-31 | 44.89% |
| 2008-12-31 | 49.07% |
| 2007-12-31 | 48.04% |
| 2006-12-31 | 47.19% |
| 2005-12-31 | 50.33% |
| 2004-12-31 | 51.60% |
| 2003-12-31 | 50.91% |
| 2002-12-31 | 48.52% |
| 2001-12-31 | 46.64% |
| 2000-12-31 | 51.02% |
| 1999-12-31 | 52.76% |
| 1998-12-31 | 49.16% |
| 1997-12-31 | 48.70% |
| 1996-12-31 | 47.52% |
Related Metrics
About Zebra Technologies Corporation
Zebra Technologies Corporation, alongside its affiliated entities, delivers enterprise asset intelligence solutions globally within the automatic identification and data capture (AIDC) sector. Operating through its Asset Intelligence & Tracking and Enterprise Visibility & Mobility segments, the company provides a comprehensive suite of products and services. Its hardware lineup includes specialized printers for generating labels, wristbands, tickets, receipts, and plastic cards, alongside advanced dye-sublimation thermal card printers for secure identification and financial transactions, and RFID printers for data encoding. Complementing these are various accessories and essential consumables such as thermal labels, ribbons, RFID tags, and critical temperature-monitoring labels, notably used in vaccine distribution. Zebra also manufactures barcode scanners, image capture devices, RFID readers, robust rugged tablets, and enterprise-grade mobile computing solutions. Their technology extends to real-time location systems, incorporating tags, sensors, and exciters, supported by middleware and application software. Beyond hardware, Zebra offers a diverse range of software solutions, including physical inventory management, workforce management, workflow execution, prescriptive analytics, and communication and collaboration tools, enriched by cloud-based subscriptions and robotics automation. The company provides extensive support services, encompassing maintenance, technical assistance, repairs, and comprehensive managed and professional services. Zebra serves a broad spectrum of industries, including retail, e-commerce, manufacturing, transportation, logistics, healthcare, and the public sector, reaching clients through a direct sales force and a widespread network of channel partners. Established in 1969, Zebra Technologies is headquartered in Lincolnshire, Illinois.
- Sector
- Technology
- Industry
- Communication Equipment
- CEO
- William J. Burns