Gen Digital Inc. (GEN) vs Zebra Technologies Corporation (ZBRA)

A side-by-side comparison of Gen Digital Inc. and Zebra Technologies Corporation across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of August 4, 2026. Differences are shown without an overall score or investment verdict.

Compare

Total returnGEN vs ZBRA

growth of $100 · dividends reinvested · last 30y
GEN +2956.0%ZBRA +4676.2%ZBRA compounded faster
02k4k6k8kStart $100200120062011201620212026$3,056$4,776
GEN ZBRA

GEN vs ZBRA: by the numbers

  • ZBRA is the larger company ($17.57B vs $16.92B market cap).
  • GEN trades at the lower trailing earnings multiple (17.89 vs 34.70 P/E), one valuation lens rather than an overall verdict.
  • GEN converts more revenue to profit (19.46% vs 9.22% net margin).
  • GEN grew revenue faster over the past five years (14.38% vs 2.51% CAGR).
  • GEN pays a dividend (1.77% yield), while ZBRA has no payments in the available dividend history.

Metrics side by side

Valuation

MetricGENZBRA
P/E ratio17.8934.70
Forward P/E11.0919.86
P/S ratio3.443.20
P/B ratio6.595.44
PEG ratio0.22N/A
EV / EBITDA9.5218.57
FCF yield8.85%4.84%

Profitability

MetricGENZBRA
Gross margin76.28%48.90%
Operating margin42.82%16.09%
Net margin19.46%9.22%
ROE37.27%15.69%
ROIC10.61%8.81%

Dividends

MetricGENZBRA
Dividend yield1.77%N/A
Payout ratio31.45%N/A

Growth (annualized)

MetricGENZBRA
Revenue CAGR (5Y)14.38%2.51%
EPS CAGR (5Y)11.08%-2.66%
FCF CAGR (5Y)16.79%-3.62%
Total return CAGR (5Y)5.30%-8.01%

Frequently asked

Which has the lower trailing P/E, GEN or ZBRA?
GEN has the lower trailing P/E: GEN trades at 17.89 and ZBRA at 34.70. P/E is one valuation measure and does not by itself establish which business is cheaper.
Which has grown faster, GEN or ZBRA?
Over the past five years, GEN grew revenue faster — GEN at a 14.38% CAGR versus ZBRA at 2.51%.
Does GEN or ZBRA pay a bigger dividend?
GEN pays a dividend (1.77% yield), while ZBRA has no payments in the available dividend history.
Is GEN or ZBRA more profitable?
GEN runs the higher net margin — GEN at 19.46% versus ZBRA at 9.22%.
How have GEN and ZBRA total returns compared?
Over the past 10 years, GEN delivered 4.92% and ZBRA delivered 20.62% annualized total return. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified August 4, 2026.