Wayfair Inc. logo
Wayfair Inc. (W)
Compare

Wayfair Inc. (W) Net Profit Margin: -2.41%

Is Wayfair Inc.’s net profit margin high or low?

Wayfair Inc.'s net profit margin of -2.41% is 38% above its 5-year average of -3.89%, around the middle of its 5-year range (-10.89%–1.31%).

The net profit margin for Wayfair Inc. (W) is -2.41% as of Wednesday, June 10, 2026. It is above its 12-month average by 27.63% (-3.33%).

W Net Profit Margin Chart

W Net Profit Margin
-2.51%+39.52% 1Y
Zoom

W Average Net Profit Margin Chart

W Current vs Average Net Profit Margin Chart

W Net Profit Margin Metrics

NET PROFIT MARGIN

-2.41%

NET PROFIT MARGIN AVG TTM

-3.33%

NET PROFIT MARGIN AVG 3Y

-5.92%

NET PROFIT MARGIN AVG 5Y

-3.89%

NET PROFIT MARGIN AVG 10Y

-5.09%

NET PROFIT MARGIN AVG 15Y

-5.17%

NET PROFIT MARGIN AVG 20Y

-5.17%

CURRENT VS TTM AVG

+27.63%

CURRENT VS 3Y AVG

+59.32%

CURRENT VS 5Y AVG

+38.07%

CURRENT VS 10Y AVG

+52.62%

CURRENT VS 15Y AVG

+53.38%

CURRENT VS 20Y AVG

+53.38%

W Competitors' Net Profit Margin

NAMEMARKET CAPNET PROFIT MARGINTTM3Y5Y
Wayfair Inc. (W)-2.41%-3.33%-5.92%-3.89%
The Gap, Inc. (GPS)$9.21B6.25%5.45%4.76%2.90%
CAVA Group, Inc. (CAVA)$9.38B4.79%9.46%2.57%0.56%
Chewy, Inc. (CHWY)$8.38B1.57%2.54%1.81%1.02%
GameStop Corp. (GME)$10.08B20.45%7.48%2.45%-0.13%
Domino's Pizza, Inc. (DPZ)$10.51B11.89%12.29%11.54%11.63%
The Gap, Inc. (GAP)$7.68B6.25%5.45%3.25%1.62%
Etsy, Inc. (ETSY)$6.61B9.94%8.23%0.15%7.00%
NIO Inc. (NIO)$12.21B-8.84%-25.79%-29.79%-30.48%
Lululemon Athletica Inc. (LULU)$13.69B13.03%15.68%15.83%14.72%

Margin Comparison

Operating Margin

1.1%

Net Profit Margin

-2.4%

Wayfair Inc. Net Profit Margin Formula & Definition

Net Profit Margin = Net Income / Revenue

Net profit margin is the percentage of revenue that becomes net income after all expenses, taxes, and interest.

Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute

Wayfair Inc. Net Profit Margin FAQ

What is the net profit margin for Wayfair Inc. (W)?
The net profit margin for W stock is -2.41%.
Is Wayfair Inc.'s net profit margin high or low?
Wayfair Inc.'s net profit margin of -2.41% is 38% above its 5-year average of -3.89%, around the middle of its 5-year range (-10.89%–1.31%).
What is the TTM average net profit margin for Wayfair Inc. (W)?
The TTM average net profit margin for W stock is -3.33%.
What is the 3Y average net profit margin for Wayfair Inc. (W)?
The 3Y average net profit margin for W stock is -5.92%.
What is the 5Y average net profit margin for Wayfair Inc. (W)?
The 5Y average net profit margin for W stock is -3.89%.
What is the 10Y average net profit margin for Wayfair Inc. (W)?
The 10Y average net profit margin for W stock is -5.09%.
What is the 15Y average net profit margin for Wayfair Inc. (W)?
The 15Y average net profit margin for W stock is -5.17%.
What is the 20Y average net profit margin for Wayfair Inc. (W)?
The 20Y average net profit margin for W stock is -5.17%.

Wayfair Inc. Net Profit Margin History

DATENET PROFIT MARGIN
2025-12-31-2.51%
2024-12-31-4.15%
2023-12-31-6.15%
2022-12-31-10.89%
2021-12-31-0.96%
2020-12-311.31%
2019-12-31-10.79%
2018-12-31-7.44%
2017-12-31-5.18%
2016-12-31-5.75%
2015-12-31-3.44%
2014-12-31-11.23%
2013-12-31-1.70%
2012-12-31-3.50%

About Wayfair Inc.

Wayfair Inc. operates as a leading e-commerce enterprise, conducting its retail activities both across the United States and internationally. The company boasts an extensive catalog featuring approximately 33 million distinct products for the home sector, distributed under a variety of proprietary brands. Through its dedicated online platforms, which include Wayfair, Joss & Main, AllModern, Birch Lane, and Perigold, customers can browse and purchase a wide array of items, from furniture and decorative accents to kitchenware and home renovation supplies. Established in 2002, Wayfair Inc. maintains its corporate headquarters in Boston, Massachusetts.

Boston, MA
12,100 employees
Consumer Cyclical / Specialty Retail
Sector
Consumer Cyclical
Industry
Specialty Retail
CEO
Niraj S. Shah