Basis: Latest reported fiscal quarter. Source: stored company filings and market data; unavailable inputs remain N/A.
Is the gross margin high or low?
The gross margin of 34.45% is in line with its 5-year average of 33.10%, near the high end of its 5-year range (28.33%–35.42%).
As of the fiscal period ended Saturday, March 28, 2026. 2.68% above its 12-month average of 33.55%.
Reported quarterly gross margin; no daily interpolation.
GROSS MARGIN
34.45%
GROSS MARGIN AVG TTM
33.55%
GROSS MARGIN AVG 3Y
34.05%
GROSS MARGIN AVG 5Y
33.35%
GROSS MARGIN AVG 10Y
33.87%
GROSS MARGIN AVG 15Y
33.54%
GROSS MARGIN AVG 20Y
N/A
CURRENT VS TTM AVG
+2.68%
CURRENT VS 3Y AVG
+1.16%
CURRENT VS 5Y AVG
+3.28%
CURRENT VS 10Y AVG
+1.70%
CURRENT VS 15Y AVG
+2.69%
CURRENT VS 20Y AVG
N/A
SECTOR MEDIAN · CONSUMER DEFENSIVE
35.73%
median of 48 covered companies
CURRENT VS SECTOR MEDIAN
-3.59%
vs the sector median at left
The Kraft Heinz Company
Market Cap
$32.75B
Gross Margin
34.45%
TTM Avg
33.55%
3Y Avg
34.05%
5Y Avg
33.35%
Market Cap
$30.43B
Gross Margin
73.40%
TTM Avg
72.78%
3Y Avg
73.15%
5Y Avg
74.02%
Market Cap
$28.39B
Gross Margin
30.83%
TTM Avg
30.13%
3Y Avg
30.44%
5Y Avg
30.67%
Market Cap
$37.30B
Gross Margin
34.76%
TTM Avg
40.30%
3Y Avg
42.13%
5Y Avg
43.18%
Market Cap
$37.58B
Gross Margin
35.86%
TTM Avg
35.70%
3Y Avg
34.16%
5Y Avg
33.85%
Market Cap
$38.74B
Gross Margin
5.83%
TTM Avg
6.51%
3Y Avg
7.12%
5Y Avg
7.07%
| NAME | MARKET CAP | GROSS MARGIN | TTM | 3Y | 5Y |
|---|---|---|---|---|---|
| The Kraft Heinz Company (KHC) | $32.75B | 34.45% | 33.55% | 34.05% | 33.35% |
| The Estée Lauder Companies Inc. (EL)vs › | $30.43B | 73.40% | 72.78% | 73.15% | 74.02% |
| Kellanova (K)vs › | $29.03B | 34.81% | 34.14% | 32.73% | 32.92% |
| The Kroger Co. (KR)vs › | $36.68B | 23.18% | 23.00% | 22.75% | 22.34% |
| Dollar General Corporation (DG)vs › | $28.39B | 30.83% | 30.13% | 30.44% | 30.67% |
| The Hershey Company (HSY)vs › | $37.30B | 34.76% | 40.30% | 42.13% | 43.18% |
| Kimberly-Clark Corporation (KMB)vs › | $37.58B | 35.86% | 35.70% | 34.16% | 33.85% |
| Kenvue Inc. (KVUE)vs › | $38.00B | 58.37% | 58.05% | 56.87% | 56.28% |
| Archer-Daniels-Midland Company (ADM)vs › | $38.74B | 5.83% | 6.51% | 7.12% | 7.07% |
| Dollar Tree, Inc. (DLTR)vs › | $24.78B | 36.71% | 36.11% | 36.03% | 35.00% |
Gross Margin
34.4%
(Revenue - COGS) / Revenue
Gross Margin = Gross Profit / Revenue
Gross margin is the percentage of revenue remaining after the cost of goods sold, reflecting core product profitability.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute
| DATE | GROSS MARGIN |
|---|---|
| 2026-03-28 | 34.45% |
| 2025-12-27 | 32.61% |
| 2025-09-27 | 31.91% |
| 2025-06-28 | 34.37% |
| 2025-03-29 | 34.41% |
| 2024-12-28 | 34.14% |
| 2024-09-28 | 34.25% |
| 2024-06-29 | 35.42% |
| 2024-03-30 | 34.99% |
| 2023-12-31 | 33.78% |
| 2023-09-30 | 34.02% |
| 2023-07-01 | 33.64% |
| 2023-04-01 | 32.56% |
| 2022-12-31 | 32.03% |
| 2022-09-24 | 28.33% |
| 2022-06-25 | 30.27% |
| 2022-03-26 | 31.94% |
| 2021-12-31 | 32.23% |
| 2021-09-25 | 32.07% |
| 2021-06-26 | 34.63% |
| 2021-03-27 | 34.42% |
| 2020-12-31 | 36.36% |
| 2020-09-26 | 36.39% |
| 2020-06-27 | 36.88% |
| 2020-03-28 | 30.18% |
| 2019-12-31 | 32.24% |
| 2019-09-28 | 32.04% |
| 2019-06-29 | 32.50% |
| 2019-03-30 | 33.75% |
| 2018-12-31 | 31.94% |
| 2018-09-29 | 32.81% |
| 2018-06-30 | 35.08% |
| 2018-03-31 | 35.91% |
| 2017-12-31 | 35.00% |
| 2017-09-30 | 35.08% |
| 2017-07-01 | 36.66% |
| 2017-04-01 | 34.77% |
| 2016-12-31 | 35.86% |
| 2016-10-02 | 35.39% |
| 2016-07-03 | 37.26% |
| 2016-04-03 | 36.19% |
| 2015-12-31 | 33.75% |
| 2015-09-27 | 26.60% |
| 2015-06-28 | 34.17% |
| 2015-03-31 | 30.63% |
| 2014-12-31 | 10.05% |
| 2014-09-30 | 29.36% |
| 2014-06-30 | 32.04% |
| 2014-03-31 | 35.76% |
| 2013-12-31 | 42.05% |
| 2013-09-30 | 33.82% |
| 2013-06-30 | 41.05% |
| 2013-03-31 | 32.57% |
| 2012-12-31 | 25.23% |
| 2012-09-30 | 34.20% |
| 2012-06-30 | 34.18% |
| 2012-03-31 | 32.54% |
| 2011-12-31 | 29.14% |
| 2011-09-30 | 30.49% |
| 2011-06-30 | 32.61% |
| 2011-03-31 | 34.44% |