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Alibaba Group Holding Limited (BABA) EBITDA Margin: 18.20%

Is Alibaba Group Holding Limited’s EBITDA margin high or low?

Alibaba Group Holding Limited's EBITDA margin of 18.20% is in line with its 5-year average of 19.50%, near the low end of its 5-year range (15.03%–30.39%).

As of Tuesday, June 16, 2026. 0.36% below its 12-month average of 18.27%.

BABA EBITDA Margin Chart

BABA EBITDA Margin
18.20%-0.71% 1Y
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BABA Average EBITDA Margin Chart

BABA Current vs Average EBITDA Margin Chart

BABA EBITDA Margin Metrics

EBITDA MARGIN

18.20%

EBITDA MARGIN AVG TTM

18.27%

EBITDA MARGIN AVG 3Y

17.90%

EBITDA MARGIN AVG 5Y

19.50%

EBITDA MARGIN AVG 10Y

34.93%

EBITDA MARGIN AVG 15Y

37.56%

EBITDA MARGIN AVG 20Y

33.64%

CURRENT VS TTM AVG

-0.36%

CURRENT VS 3Y AVG

+1.69%

CURRENT VS 5Y AVG

-6.67%

CURRENT VS 10Y AVG

-47.89%

CURRENT VS 15Y AVG

-51.54%

CURRENT VS 20Y AVG

-45.90%

BABA Competitors' EBITDA Margin

NAMEMARKET CAPEBITDA MARGINTTM3Y5Y
Alibaba Group Holding Limited (BABA)$263.42B18.20%18.27%17.90%19.50%
McDonald's Corporation (MCD)vs ›$203.79B54.44%54.13%52.41%51.59%
The Home Depot, Inc. (HD)vs ›$335.31B14.75%15.35%15.72%16.30%
The TJX Companies, Inc. (TJX)vs ›$184.22B14.16%13.88%12.98%11.10%
Booking Holdings Inc. (BKNG)vs ›$136.64B34.24%36.79%33.84%30.04%
Lowe's Companies, Inc. (LOW)vs ›$125.42B12.39%13.72%14.05%13.86%
Starbucks Corporation (SBUX)vs ›$115.65B14.47%17.08%18.52%18.76%
Marriott International, Inc. (MAR)vs ›$105.15B17.14%17.21%17.94%14.96%
MercadoLibre, Inc. (MELI)vs ›$85.02B12.32%13.89%13.73%11.97%
Airbnb, Inc. (ABNB)vs ›$83.54B25.63%28.11%25.54%-3.83%

Margin Comparison

Gross Margin

39.8%

EBITDA Margin

18.2%

Operating Margin

5.8%

Net Margin

10.1%

Formula: EBITDA Margin = (EBITDA / Revenue) × 100

Why EBITDA Margin matters:

  • Removes effects of depreciation policies (D&A)
  • Capital structure neutral (ignores interest)
  • Tax neutral (ignores tax differences)
  • Good proxy for operating cash generation

Alibaba Group Holding Limited EBITDA Margin Formula & Definition

EBITDA Margin = EBITDA / Revenue

EBITDA margin measures operating profitability before interest, taxes, depreciation, and amortization as a percentage of revenue.

Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute

Alibaba Group Holding Limited EBITDA Margin FAQ

What is the EBITDA margin for Alibaba Group Holding Limited (BABA)?
The EBITDA margin for BABA stock is 18.20%.
Is Alibaba Group Holding Limited's EBITDA margin high or low?
Alibaba Group Holding Limited's EBITDA margin of 18.20% is in line with its 5-year average of 19.50%, near the low end of its 5-year range (15.03%–30.39%).
What is the TTM average EBITDA margin for Alibaba Group Holding Limited (BABA)?
The TTM average EBITDA margin for BABA stock is 18.27%.
What is the 3Y average EBITDA margin for Alibaba Group Holding Limited (BABA)?
The 3Y average EBITDA margin for BABA stock is 17.90%.
What is the 5Y average EBITDA margin for Alibaba Group Holding Limited (BABA)?
The 5Y average EBITDA margin for BABA stock is 19.50%.
What is the 10Y average EBITDA margin for Alibaba Group Holding Limited (BABA)?
The 10Y average EBITDA margin for BABA stock is 34.93%.
What is the 15Y average EBITDA margin for Alibaba Group Holding Limited (BABA)?
The 15Y average EBITDA margin for BABA stock is 37.56%.
What is the 20Y average EBITDA margin for Alibaba Group Holding Limited (BABA)?
The 20Y average EBITDA margin for BABA stock is 33.64%.

Alibaba Group Holding Limited EBITDA Margin History

DATEEBITDA MARGIN
2026-03-3118.20%
2025-03-3118.33%
2024-03-3117.43%
2023-03-3117.63%
2022-03-3115.03%
2021-03-3130.39%
2020-03-3142.03%
2019-03-3136.75%
2018-03-3150.34%
2017-03-3148.65%
2016-03-3189.44%
2015-03-3151.93%
2014-03-3158.38%
2013-03-3136.56%
2012-03-3132.31%
2010-12-3129.76%
2009-12-3130.96%
2008-12-3140.95%
2007-12-3139.93%
2006-12-3123.65%

About Alibaba Group Holding Limited

Alibaba Group Holding Limited, through its various subsidiaries, furnishes crucial technological infrastructure and extensive marketing channels. This comprehensive support allows merchants, brands, retailers, and other businesses to effectively engage with their customer base, both within the People's Republic of China and across international markets. The company's operations are organized across seven primary segments: China Commerce, International Commerce, Local Consumer Services, Cainiao (its logistics network), Cloud Computing, Digital Media and Entertainment, and Innovation Initiatives and Others. The company's extensive digital ecosystem features premier online retail platforms like Taobao and Tmall. Wholesale business-to-business transactions are facilitated through 1688.com and Alibaba.com. Globally, it operates retail platforms such as AliExpress, Lazada, Trendyol, and Daraz. For fresh goods and groceries, it offers Freshippo, and Tmall Global specializes in import e-commerce. Monetization and advertising solutions are provided via Alimama, its proprietary platform, which offers diverse marketing services including pay-for-performance, in-feed, and display ads, supported by the Taobao Ad Network and Exchange for real-time bidding. Logistics operations are primarily handled by the Cainiao Network. Its local consumer services encompass Ele.me for on-demand food and delivery, Koubei for restaurant and local service directories, and Fliggy for travel booking. Alibaba Cloud offers a wide array of services, including elastic computing, data storage, networking, security, database management, big data analytics, and Internet of Things (IoT) solutions. It also supplies hardware, software licenses, installation, and application development and maintenance. The digital media and entertainment division includes Youku, an online video platform; Quark, an information search and content consumption tool; and Alibaba Pictures, collectively offering diverse content spanning films, live events, news feeds, literature, and music. Its innovation portfolio further extends to Amap, a mobile application for digital mapping and navigation; DingTalk, a business communication and efficiency platform; the Tmall Genie smart speaker; and Qwen, an advanced artificial intelligence chatbot. Founded in 1999, Alibaba Group is headquartered in Hangzhou, People's Republic of China.

Hangzhou
124,320 employees
Consumer Cyclical / Specialty Retail
Sector
Consumer Cyclical
Industry
Specialty Retail
CEO
Yongming Wu