Apple Inc. (AAPL) Gross Margin: 46.91%
Is Apple Inc.’s gross margin high or low?
Apple Inc.'s gross margin of 46.91% is in line with its 5-year average of 44.47%, near the high end of its 5-year range (41.78%–46.91%).
The gross margin for Apple Inc. (AAPL) is 46.91% as of Tuesday, June 9, 2026. It is above its 12-month average by 0.75% (46.56%).
AAPL Gross Margin Chart
AAPL Average Gross Margin Chart
AAPL Current vs Average Gross Margin Chart
AAPL Gross Margin Metrics
GROSS MARGIN
46.91%
GROSS MARGIN AVG TTM
46.56%
GROSS MARGIN AVG 3Y
45.75%
GROSS MARGIN AVG 5Y
44.47%
GROSS MARGIN AVG 10Y
41.43%
GROSS MARGIN AVG 15Y
40.99%
GROSS MARGIN AVG 20Y
39.56%
CURRENT VS TTM AVG
+0.75%
CURRENT VS 3Y AVG
+2.54%
CURRENT VS 5Y AVG
+5.49%
CURRENT VS 10Y AVG
+13.23%
CURRENT VS 15Y AVG
+14.43%
CURRENT VS 20Y AVG
+18.59%
AAPL Competitors' Gross Margin
| NAME | MARKET CAP | GROSS MARGIN | TTM | 3Y | 5Y |
|---|---|---|---|---|---|
| Apple Inc. (AAPL) | — | 46.91% | 46.56% | 45.75% | 44.47% |
| Microsoft Corporation (MSFT) | $3.00T | 68.82% | 69.29% | 68.97% | 68.77% |
| Alphabet Inc. (GOOGL) | $4.41T | 59.67% | 58.94% | 57.47% | 56.73% |
| Amazon.com, Inc. (AMZN) | $2.63T | 50.29% | 49.57% | 47.48% | 45.25% |
| Meta Platforms, Inc. (META) | $1.48T | 82.00% | 81.84% | 80.70% | 80.69% |
| NVIDIA Corporation (NVDA) | $5.04T | 71.07% | 73.03% | 68.93% | 67.16% |
Gross Margin Analysis
Gross Margin
46.9%
(Revenue - COGS) / Revenue
Apple Inc. Gross Margin Formula & Definition
Gross Margin = Gross Profit / Revenue
Gross margin is the percentage of revenue remaining after the cost of goods sold, reflecting core product profitability.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute
Apple Inc. Gross Margin FAQ
- What is the gross margin for Apple Inc. (AAPL)?
- The gross margin for AAPL stock is 46.91%.
- Is Apple Inc.'s gross margin high or low?
- Apple Inc.'s gross margin of 46.91% is in line with its 5-year average of 44.47%, near the high end of its 5-year range (41.78%–46.91%).
- What is the TTM average gross margin for Apple Inc. (AAPL)?
- The TTM average gross margin for AAPL stock is 46.56%.
- What is the 3Y average gross margin for Apple Inc. (AAPL)?
- The 3Y average gross margin for AAPL stock is 45.75%.
- What is the 5Y average gross margin for Apple Inc. (AAPL)?
- The 5Y average gross margin for AAPL stock is 44.47%.
- What is the 10Y average gross margin for Apple Inc. (AAPL)?
- The 10Y average gross margin for AAPL stock is 41.43%.
- What is the 15Y average gross margin for Apple Inc. (AAPL)?
- The 15Y average gross margin for AAPL stock is 40.99%.
- What is the 20Y average gross margin for Apple Inc. (AAPL)?
- The 20Y average gross margin for AAPL stock is 39.56%.
Apple Inc. Gross Margin History
| DATE | GROSS MARGIN |
|---|---|
| 2025-09-27 | 46.91% |
| 2024-09-28 | 46.21% |
| 2023-09-30 | 44.13% |
| 2022-09-24 | 43.31% |
| 2021-09-25 | 41.78% |
| 2020-09-26 | 38.23% |
| 2019-09-28 | 37.82% |
| 2018-09-29 | 38.34% |
| 2017-09-30 | 38.47% |
| 2016-09-24 | 39.08% |
| 2015-09-26 | 40.06% |
| 2014-09-27 | 38.59% |
| 2013-09-28 | 37.62% |
| 2012-09-29 | 43.87% |
| 2011-09-24 | 40.48% |
| 2010-09-25 | 39.38% |
| 2009-09-26 | 39.56% |
| 2008-09-27 | 34.31% |
| 2007-09-29 | 33.97% |
| 2006-09-30 | 28.98% |
| 2005-09-24 | 29.01% |
| 2004-09-25 | 27.29% |
| 2003-09-27 | 27.52% |
| 2002-09-28 | 27.92% |
| 2001-09-29 | 23.03% |
| 2000-09-30 | 27.13% |
| 1999-09-25 | 27.65% |
| 1998-09-25 | 24.89% |
| 1997-09-26 | 19.32% |
| 1996-09-27 | 9.84% |