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Apple Inc. (AAPL)
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Apple Inc. (AAPL) DCF Valuation

Transparent DCF models put Apple Inc. (AAPL)'s fair value in a range of $112.54$151.34 — the low end is TGM's conservative base case (5% FCF growth, 10% discount), the high end the analyst consensus (FMP). Today's price of $290.55 sits above that range — by these conservative assumptions it looks richly valued; the reverse-DCF below is the better lens for a high-growth name.

Reverse DCF: at today's $290.55, the market is pricing in roughly +17.6%/yr free-cash-flow growth over the next decade (at a 10% required return) — versus its actual 5-year FCF CAGR of +7.4%. The price is betting on acceleration above its track record.

Current Price

$290.55

Fair-Value Range

$112.54 – $151.34

Market-Implied Growth

+17.6%/yr

vs +7.4% 5Y actual

AAPL DCF Fair Value Calculator

Edit the assumptions to see how they change the estimated fair value. Illustrative model — not investment advice. Defaults to a conservative base case; the analyst (FMP) DCF, where available, is shown as a reference below.

5%/yr
Historical FCF CAGR: 3Y 9.1% · 5Y 7.4% · 10Y 8.9%
10%
2.5%
10yr

Base inputs: FCF $104.7B · 14.69B shares · net debt $62.7B

Estimated Fair Value

$112.54

-61.3% vs $290.55

Current price$290.55
Analyst DCF (FMP)$151.34

Sensitivity — fair value by discount rate × terminal growth

How the estimated fair value shifts with the discount rate (WACC) and terminal growth, holding your 5.0%/yr FCF growth and 10-year horizon fixed. Green = above today's $290.55; red = below. Your current case is outlined.

WACC ↓ / Terminal →1.50%2.00%2.50%3.00%3.50%
8.0%$141$148$157$168$181
9.0%$120$126$131$138$146
10.0%$105$108$113$117$123
11.0%$92.56$95.21$98.18$102$105
12.0%$82.68$84.67$86.87$89.32$92.06