Meta Platforms, Inc. (META) vs Philip Morris International Inc. (PM)

A side-by-side comparison of Meta Platforms, Inc. and Philip Morris International Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of August 12, 2026. Differences are shown without an overall score or investment verdict.

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Different business models: META is classified in Communication Services; PM is classified in Consumer Defensive. Margin, capital intensity, and valuation differences should be interpreted in that sector context.

Total returnMETA vs PM

growth of $100 · dividends reinvested · last 10y
META +383.8% (+17.1%/yr)PM +211.2% (+12.0%/yr)META compounded faster over this window
200400600Start $10020182020202220242026$484$311
META PM

META vs PM: by the numbers

  • META is the larger company ($1.48T vs $289.78B market cap).
  • META trades at the lower trailing earnings multiple (22.57 vs 26.76 P/E), one valuation lens rather than an overall verdict.
  • META converts more revenue to profit (29.84% vs 25.56% net margin).
  • META grew revenue faster over the past five years (16.85% vs 7.19% CAGR).
  • PM pays the higher dividend yield (3.16% vs 0.35%).

Metrics side by side

Valuation

MetricMETAPM
P/E ratio22.5726.76
Forward P/E18.7222.26
P/S ratio6.746.84
P/B ratio5.89N/A
EV / EBITDA14.9018.45
FCF yield2.67%4.37%

Profitability

MetricMETAPM
Gross margin81.75%67.51%
Operating margin38.08%37.75%
Net margin29.84%25.56%
ROE26.07%-113.55%
ROIC17.95%25.56%

Dividends

MetricMETAPM
Dividend yield0.35%3.16%
Payout ratio8.76%80.88%

Growth (annualized)

MetricMETAPM
Revenue CAGR (5Y)16.85%7.19%
EPS CAGR (5Y)18.60%7.10%
FCF CAGR (5Y)4.96%4.43%
Total return CAGR (5Y)10.92%18.75%

Frequently asked

Which has the lower trailing P/E, META or PM?
META has the lower trailing P/E: META trades at 22.57 and PM at 26.76. P/E is one valuation measure and does not by itself establish which business is cheaper.
Which has grown faster, META or PM?
Over the past five years, META grew revenue faster — META at a 16.85% CAGR versus PM at 7.19%.
Does META or PM pay a bigger dividend?
META yields 0.35% and PM yields 3.16% based on trailing dividends and the latest price.
Is META or PM more profitable?
META runs the higher net margin — META at 29.84% versus PM at 25.56%.
How have META and PM total returns compared?
Over the past 10 years, META delivered 17.08% and PM delivered 11.97% annualized total return. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified August 12, 2026.