Alphabet Inc. (GOOGL) vs Philip Morris International Inc. (PM)
PM leads on 9 of 15 compared metrics.
A side-by-side comparison of Alphabet Inc. and Philip Morris International Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 27, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).
GOOGL
Alphabet Inc.
$337.39Communication Services
PM
Philip Morris International Inc.
$180.77Consumer Defensive
Total return — GOOGL vs PM
growth of $100 · last 18yGOOGL +2978.4%PM +266.0%GOOGL compounded faster
Log scale — wide-divergence pair
GOOGL PM
GOOGL vs PM: by the numbers
- •GOOGL is the larger company ($4.08T vs $281.74B market cap).
- •PM trades at the lower earnings multiple (25.42 vs 25.74 P/E).
- •GOOGL converts more revenue to profit (37.91% vs 26.74% net margin).
- •GOOGL grew revenue faster over the past five years (16.53% vs 7.34% CAGR).
- •PM pays the higher dividend yield (3.25% vs 0.26%).
Which is better, GOOGL or PM?
Metric tally: GOOGL 6 · PM 9It depends on what you're optimizing for:
GrowthGOOGL(faster 5Y revenue CAGR)
IncomePM(higher dividend yield)
QualityPM(higher ROIC)
Metrics side by side
Valuation
| Metric | GOOGL | PM |
|---|---|---|
| P/E ratio | 25.74 | 25.42 |
| Forward P/E | 22.95 | 19.81● |
| P/S ratio | 9.77 | 6.81● |
| P/B ratio | 8.62 | — |
| PEG ratio | 0.84 | 0.36● |
| EV / EBITDA | 25.92 | 19.01● |
| FCF yield | 1.56% | 3.78%● |
Profitability
| Metric | GOOGL | PM |
|---|---|---|
| Gross margin | 60.37% | 67.30%● |
| Operating margin | 32.70% | 36.83%● |
| Net margin | 37.91%● | 26.74% |
| ROE | 33.46%● | -113.55% |
| ROIC | 21.82% | 25.56%● |
Dividends
| Metric | GOOGL | PM |
|---|---|---|
| Dividend yield | 0.26% | 3.25%● |
| Payout ratio | 8.07% | 80.88% |
Growth (annualized)
| Metric | GOOGL | PM |
|---|---|---|
| Revenue CAGR (5Y) | 16.53%● | 7.34% |
| EPS CAGR (5Y) | 29.81%● | 7.10% |
| FCF CAGR (5Y) | 4.89%● | 4.58% |
| Total return CAGR (5Y) | 22.67%● | 17.89% |
Frequently asked
- Which is better, GOOGL or PM?
- It depends on your goal. growth: GOOGL (faster 5Y revenue CAGR); income: PM (higher dividend yield); quality: PM (higher ROIC). Across all compared metrics, PM leads 9 to 6.
- Is GOOGL or PM cheaper?
- On trailing earnings, PM is cheaper: GOOGL trades at a 25.74 P/E and PM at 25.42.
- Which has grown faster, GOOGL or PM?
- Over the past five years, GOOGL grew revenue faster — GOOGL at a 16.53% CAGR versus PM at 7.34%.
- Does GOOGL or PM pay a bigger dividend?
- GOOGL yields 0.26% and PM yields 3.25% based on trailing dividends and the latest price.
- Is GOOGL or PM more profitable?
- GOOGL runs the higher net margin — GOOGL at 37.91% versus PM at 26.74%.
- Which has been the better investment, GOOGL or PM?
- Over the past 10-year, GOOGL delivered the higher annualized total return — GOOGL at 25.80% versus PM at 11.61%. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Alphabet P/E ratioPhilip Morris International P/E ratioAlphabet dividend yieldPhilip Morris International dividend yieldAlphabet ROEPhilip Morris International ROEAlphabet operating marginPhilip Morris International operating marginAlphabet revenue growthPhilip Morris International revenue growthAlphabet free cash flowPhilip Morris International free cash flow
Alphabet & Philip Morris International appear in these rankings
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Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 27, 2026.