Meta Platforms, Inc. (META) vs Morgan Stanley (MS)

A side-by-side comparison of Meta Platforms, Inc. and Morgan Stanley across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of July 29, 2026. Differences are shown without an overall score or investment verdict.

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Different business models: META is classified in Communication Services; MS is classified in Financial Services. Margin, capital intensity, and valuation differences should be interpreted in that sector context.

Total returnMETA vs MS

growth of $100 · dividends reinvested · last 14y
META +1465.7%MS +1964.4%MS compounded faster
05001k2k2kStart $1002015201820212024$1,566$2,064
META MS

META vs MS: by the numbers

  • META is the larger company ($1.49T vs $320.49B market cap).
  • MS trades at the lower trailing earnings multiple (17.23 vs 21.58 P/E), one valuation lens rather than an overall verdict.
  • META converts more revenue to profit (32.84% vs 15.99% net margin).
  • MS grew revenue faster over the past five years (18.41% vs 17.89% CAGR).
  • MS pays the higher dividend yield (1.89% vs 0.35%).

Metrics side by side

Valuation

MetricMETAMS
P/E ratio21.5817.23
Forward P/E18.0216.45
P/S ratio7.082.66
P/B ratio6.242.95
PEG ratio1.160.60
EV / EBITDA14.50N/A
FCF yield3.17%N/A

Profitability

MetricMETAMS
Gross margin81.94%59.72%
Operating margin41.21%20.70%
Net margin32.84%15.99%
ROE28.97%17.70%
ROIC17.95%1.69%

Dividends

MetricMETAMS
Dividend yield0.35%1.89%
Payout ratio8.76%38.68%

Growth (annualized)

MetricMETAMS
Revenue CAGR (5Y)17.89%18.41%
EPS CAGR (5Y)18.60%9.56%
FCF CAGR (5Y)14.84%N/A
Total return CAGR (5Y)9.91%20.91%

Frequently asked

Which has the lower trailing P/E, META or MS?
MS has the lower trailing P/E: META trades at 21.58 and MS at 17.23. P/E is one valuation measure and does not by itself establish which business is cheaper.
Which has grown faster, META or MS?
Over the past five years, MS grew revenue faster — META at a 17.89% CAGR versus MS at 18.41%.
Does META or MS pay a bigger dividend?
META yields 0.35% and MS yields 1.89% based on trailing dividends and the latest price.
Is META or MS more profitable?
META runs the higher net margin — META at 32.84% versus MS at 15.99%.
How have META and MS total returns compared?
Over the past 10 years, META delivered 16.96% and MS delivered 25.44% annualized total return. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified July 29, 2026.