Morgan Stanley (MS) vs Snap Inc. (SNAP)

A side-by-side comparison of Morgan Stanley and Snap Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of July 29, 2026. Differences are shown without an overall score or investment verdict.

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Different business models: MS is classified in Financial Services; SNAP is classified in Communication Services. Margin, capital intensity, and valuation differences should be interpreted in that sector context.

Total returnMS vs SNAP

growth of $100 · dividends reinvested · last 9y
MS +491.5%SNAP -82.2%MS compounded faster
Log scale — wide-divergence pair
101001kStart $1002019202120232025$591$18
MS SNAP

MS vs SNAP: by the numbers

  • MS is the larger company ($320.49B vs $8.01B market cap).
  • MS is profitable (15.99% net margin) while SNAP runs a net loss (-6.72%).
  • MS grew revenue faster over the past five years (18.41% vs 16.73% CAGR).
  • MS pays a dividend (1.89% yield), while SNAP has no payments in the available dividend history.

Metrics side by side

Valuation

MetricMSSNAP
P/E ratio17.23N/A
Forward P/E16.45N/A
P/S ratio2.661.31
P/B ratio2.953.83
PEG ratio0.60N/A
FCF yieldN/A7.63%

Profitability

MetricMSSNAP
Gross margin59.72%55.77%
Operating margin20.70%-6.77%
Net margin15.99%-6.72%
ROE17.70%-19.66%
ROIC1.69%-8.20%

Dividends

MetricMSSNAP
Dividend yield1.89%N/A
Payout ratio38.68%N/A

Growth (annualized)

MetricMSSNAP
Revenue CAGR (5Y)18.41%16.73%
EPS CAGR (5Y)9.56%N/A
Total return CAGR (5Y)20.91%-42.45%

Frequently asked

Which has grown faster, MS or SNAP?
Over the past five years, MS grew revenue faster — MS at a 18.41% CAGR versus SNAP at 16.73%.
Does MS or SNAP pay a bigger dividend?
MS pays a dividend (1.89% yield), while SNAP has no payments in the available dividend history.
Is MS or SNAP more profitable?
MS runs the higher net margin — MS at 15.99% versus SNAP at -6.72%.
How have MS and SNAP total returns compared?
Over the past 5 years, MS delivered 25.44% and SNAP delivered -42.45% annualized total return. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified July 29, 2026.