Salesforce, Inc. (CRM) vs Microsoft Corporation (MSFT)
A side-by-side comparison of Salesforce, Inc. and Microsoft Corporation across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of September 11, 2026. Differences are shown without an overall score or investment verdict.
CRM
Salesforce, Inc.
$247.72TechnologyDelayed quote: Sep 11, 2026, 4:00 PM EDT
MSFT
Microsoft Corporation
$495.63TechnologyDelayed quote: Sep 11, 2026, 4:00 PM EDT
Total return — CRM vs MSFT
growth of $100 · dividends reinvested · last 10yCRM +238.5% (+13.0%/yr)MSFT +861.8% (+25.4%/yr)MSFT compounded faster over this window
CRM MSFT
CRM vs MSFT: by the numbers
- •MSFT is the larger company ($3.68T vs $202.88B market cap).
- •CRM trades at the lower trailing earnings multiple (22.60 vs 27.61 P/E), one valuation lens rather than an overall verdict.
- •MSFT converts more revenue to profit (40.31% vs 21.99% net margin).
- •MSFT grew revenue faster over the past five years (14.57% vs 13.30% CAGR).
- •MSFT pays the higher dividend yield (0.74% vs 0.70%).
Metrics side by side
Valuation
| Metric | CRM | MSFT |
|---|---|---|
| P/E ratio | 22.60 | 27.61 |
| Forward P/E | 14.88 | 25.13 |
| P/S ratio | 4.62 | 11.09 |
| P/B ratio | 5.29 | 8.32 |
| EV / EBITDA | 17.74 | 19.55 |
| FCF yield | 7.47% | 1.82% |
Profitability
| Metric | CRM | MSFT |
|---|---|---|
| Gross margin | 77.28% | 67.94% |
| Operating margin | 21.39% | 46.78% |
| Net margin | 21.99% | 40.31% |
| ROE | 25.18% | 30.23% |
| ROIC | 8.78% | 20.90% |
Dividends
| Metric | CRM | MSFT |
|---|---|---|
| Dividend yield | 0.70% | 0.74% |
| Payout ratio | 15.62% | 20.28% |
Growth (annualized)
| Metric | CRM | MSFT |
|---|---|---|
| Revenue CAGR (5Y) | 13.30% | 14.57% |
| EPS CAGR (5Y) | 11.87% | 17.26% |
| FCF CAGR (5Y) | 22.61% | 3.60% |
| Total return CAGR (5Y) | -0.78% | 11.66% |
Frequently asked
- Which has the lower trailing P/E, CRM or MSFT?
- CRM has the lower trailing P/E: CRM trades at 22.60 and MSFT at 27.61. P/E is one valuation measure and does not by itself establish which business is cheaper.
- Which has grown faster, CRM or MSFT?
- Over the past five years, MSFT grew revenue faster — CRM at a 13.30% CAGR versus MSFT at 14.57%.
- Does CRM or MSFT pay a bigger dividend?
- CRM yields 0.70% and MSFT yields 0.74% based on trailing dividends and the latest price.
- Is CRM or MSFT more profitable?
- MSFT runs the higher net margin — CRM at 21.99% versus MSFT at 40.31%.
- How have CRM and MSFT total returns compared?
- Over the past 10 years, CRM delivered 12.79% and MSFT delivered 25.72% annualized total return. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Salesforce P/E ratioMicrosoft P/E ratioSalesforce dividend yieldMicrosoft dividend yieldSalesforce ROEMicrosoft ROESalesforce operating marginMicrosoft operating marginSalesforce revenue growthMicrosoft revenue growthSalesforce free cash flowMicrosoft free cash flow
Salesforce & Microsoft appear in these rankings
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Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified September 11, 2026.