Amazon.com, Inc. (AMZN) vs Dollar General Corporation (DG)
AMZN leads on 8 of 15 compared metrics, though DG is the cheaper stock.
A side-by-side comparison of Amazon.com, Inc. and Dollar General Corporation across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 13, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).
AMZN
Amazon.com, Inc.
$238.55Consumer Cyclical
DG
Dollar General Corporation
$114.80Consumer Defensive
Total return — AMZN vs DG
growth of $100 · last 17yAMZN +3487.2%DG +405.1%AMZN compounded faster
Log scale — wide-divergence pair
AMZN DG
AMZN vs DG: by the numbers
- •AMZN is the larger company ($2.57T vs $25.32B market cap).
- •DG trades at the lower earnings multiple (16.24 vs 28.53 P/E).
- •AMZN converts more revenue to profit (12.22% vs 3.63% net margin).
- •AMZN grew revenue faster over the past five years (12.13% vs 5.03% CAGR).
- •DG pays a dividend (2.06% yield) while AMZN does not currently pay one.
Which is better, AMZN or DG?
Metric tally: AMZN 8 · DG 7It depends on what you're optimizing for:
ValueDG(lower P/E)
GrowthAMZN(faster 5Y revenue CAGR)
QualityAMZN(higher ROIC)
Valuation
| Metric | AMZN | DG |
|---|---|---|
| P/E ratio | 28.53 | 16.24● |
| Forward P/E | 23.71 | 14.40● |
| P/S ratio | 3.49 | 0.59● |
| P/B ratio | 5.87 | 2.88● |
| PEG ratio | 1.10 | 0.61● |
| EV / EBITDA | 14.34 | 13.07● |
| FCF yield | — | 11.38% |
Profitability
| Metric | AMZN | DG |
|---|---|---|
| Gross margin | 50.60%● | 30.83% |
| Operating margin | 11.50%● | 5.26% |
| Net margin | 12.22%● | 3.63% |
| ROE | 20.55%● | 17.69% |
| ROIC | 10.70%● | 6.64% |
Dividends
| Metric | AMZN | DG |
|---|---|---|
| Dividend yield | — | 2.06% |
| Payout ratio | — | 34.35% |
Growth (annualized)
| Metric | AMZN | DG |
|---|---|---|
| Revenue CAGR (5Y) | 12.13%● | 5.03% |
| EPS CAGR (5Y) | 27.90%● | -8.48% |
| FCF CAGR (5Y) | -21.57% | 10.79%● |
| Total return CAGR (5Y) | 7.35%● | -9.86% |
Frequently asked
- Which is better, AMZN or DG?
- It depends on your goal. value: DG (lower P/E); growth: AMZN (faster 5Y revenue CAGR); quality: AMZN (higher ROIC). Across all compared metrics, AMZN leads 8 to 7.
- Is AMZN or DG cheaper?
- On trailing earnings, DG is cheaper: AMZN trades at a 28.53 P/E and DG at 16.24.
- Which has grown faster, AMZN or DG?
- Over the past five years, AMZN grew revenue faster — AMZN at a 12.13% CAGR versus DG at 5.03%.
- Does AMZN or DG pay a bigger dividend?
- DG pays a dividend (2.06% yield) while AMZN does not currently pay one.
- Is AMZN or DG more profitable?
- AMZN runs the higher net margin — AMZN at 12.22% versus DG at 3.63%.
- Which has been the better investment, AMZN or DG?
- Over the past 10-year, AMZN delivered the higher annualized total return — AMZN at 20.84% versus DG at 3.68%. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Amazon.com P/E ratioDollar General P/E ratioAmazon.com dividend yieldDollar General dividend yieldAmazon.com ROEDollar General ROEAmazon.com operating marginDollar General operating marginAmazon.com revenue growthDollar General revenue growthAmazon.com free cash flowDollar General free cash flow
Amazon.com & Dollar General appear in these rankings
Highest Dividend Yield StocksHighest FCF Yield StocksBest 10-Year Total Return StocksLargest Companies by Market Cap
Related comparisons
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 13, 2026.