Roku, Inc. (ROKU) Return on Invested Capital (ROIC): -0.17%
Is Roku, Inc.’s return on invested capital (ROIC) high or low?
Roku, Inc.'s return on invested capital (ROIC) of -0.17% is 98% above its 5-year average of -7.09%, near the high end of its 5-year range (-25.94%–6.92%).
As of Thursday, June 11, 2026. 95.20% above its 12-month average of -3.54%.
ROKU Return on Invested Capital (ROIC) Chart
ROKU Average Return on Invested Capital (ROIC) Chart
ROKU Current vs Average Return on Invested Capital (ROIC) Chart
ROKU Return on Invested Capital (ROIC) Metrics
RETURN ON INVESTED CAPITAL (ROIC)
-0.17%
RETURN ON INVESTED CAPITAL (ROIC) AVG TTM
-3.54%
RETURN ON INVESTED CAPITAL (ROIC) AVG 3Y
-12.09%
RETURN ON INVESTED CAPITAL (ROIC) AVG 5Y
-7.09%
RETURN ON INVESTED CAPITAL (ROIC) AVG 10Y
-14.15%
RETURN ON INVESTED CAPITAL (ROIC) AVG 15Y
-14.15%
RETURN ON INVESTED CAPITAL (ROIC) AVG 20Y
-14.15%
CURRENT VS TTM AVG
+95.20%
CURRENT VS 3Y AVG
+98.59%
CURRENT VS 5Y AVG
+97.60%
CURRENT VS 10Y AVG
+98.80%
CURRENT VS 15Y AVG
+98.80%
CURRENT VS 20Y AVG
+98.80%
ROKU Competitors' Return on Invested Capital (ROIC)
| NAME | MARKET CAP | RETURN ON INVESTED CAPITAL (ROIC) | TTM | 3Y | 5Y |
|---|---|---|---|---|---|
| Roku, Inc. (ROKU) | $17.29B | -0.17% | -3.54% | -12.09% | -7.09% |
| Charter Communications, Inc. (CHTR) | $19.40B | 7.23% | 7.32% | 7.21% | 6.82% |
| Pinterest, Inc. (PINS) | $13.94B | 5.88% | 4.75% | 0.70% | 1.11% |
| The Trade Desk, Inc. (TTD) | $8.75B | 13.38% | 11.70% | 7.72% | 8.12% |
| Snap Inc. (SNAP) | $8.73B | -8.20% | -9.93% | -15.13% | -15.09% |
| Zillow Group, Inc. Class C (Z) | $7.70B | -0.55% | -2.04% | -2.44% | -1.67% |
| Reddit, Inc. (RDDT) | $32.03B | 14.86% | -5.48% | -8.00% | -8.84% |
| Electronic Arts Inc. (EA) | $50.92B | 9.36% | 10.34% | 10.06% | 9.41% |
| Comcast Corporation (CMCSA) | $85.68B | 6.42% | 7.49% | 6.93% | 6.52% |
| Spotify Technology S.A. (SPOT) | $100.54B | 21.05% | 18.19% | 2.45% | 0.41% |
Capital Efficiency
ROIC
-0.2%
ROE
7.5%
Roku, Inc. Return on Invested Capital (ROIC) Formula & Definition
ROIC = NOPAT / Invested Capital
Return on invested capital measures the after-tax return a company earns on all capital (debt and equity) invested in the business.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute
Roku, Inc. Return on Invested Capital (ROIC) FAQ
- What is the return on invested capital (ROIC) for Roku, Inc. (ROKU)?
- The return on invested capital (ROIC) for ROKU stock is -0.17%.
- Is Roku, Inc.'s return on invested capital (ROIC) high or low?
- Roku, Inc.'s return on invested capital (ROIC) of -0.17% is 98% above its 5-year average of -7.09%, near the high end of its 5-year range (-25.94%–6.92%).
- What is the TTM average return on invested capital (ROIC) for Roku, Inc. (ROKU)?
- The TTM average return on invested capital (ROIC) for ROKU stock is -3.54%.
- What is the 3Y average return on invested capital (ROIC) for Roku, Inc. (ROKU)?
- The 3Y average return on invested capital (ROIC) for ROKU stock is -12.09%.
- What is the 5Y average return on invested capital (ROIC) for Roku, Inc. (ROKU)?
- The 5Y average return on invested capital (ROIC) for ROKU stock is -7.09%.
- What is the 10Y average return on invested capital (ROIC) for Roku, Inc. (ROKU)?
- The 10Y average return on invested capital (ROIC) for ROKU stock is -14.15%.
- What is the 15Y average return on invested capital (ROIC) for Roku, Inc. (ROKU)?
- The 15Y average return on invested capital (ROIC) for ROKU stock is -14.15%.
- What is the 20Y average return on invested capital (ROIC) for Roku, Inc. (ROKU)?
- The 20Y average return on invested capital (ROIC) for ROKU stock is -14.15%.
Roku, Inc. Return on Invested Capital (ROIC) History
| DATE | RETURN ON INVESTED CAPITAL (ROIC) |
|---|---|
| 2025-12-31 | -0.17% |
| 2024-12-31 | -6.92% |
| 2023-12-31 | -25.94% |
| 2022-12-31 | -15.33% |
| 2021-12-31 | 6.92% |
| 2020-12-31 | -1.07% |
| 2019-12-31 | -5.64% |
| 2018-12-31 | -4.66% |
| 2017-12-31 | -9.40% |
| 2016-12-31 | -55.90% |
| 2015-12-31 | -37.54% |
Related Metrics
About Roku, Inc.
Roku, Inc., alongside its affiliated companies, operates a significant platform for television streaming. The enterprise is segmented into two primary areas: Platform and Player. Through its platform, users can effortlessly explore and access a vast selection of content, including films, television series, live broadcasts, news updates, sports events, and other forms of entertainment. As of December 31, 2021, Roku had garnered 60.1 million active user accounts. Beyond its core streaming service, Roku generates revenue from diverse offerings such as digital and video advertisements, content distribution, and the management of subscriptions and billing. The company also facilitates various e-commerce transactions and provides opportunities for brand sponsorship and promotions. Roku further diversifies its business by manufacturing, marketing, and licensing smart televisions under the "Roku TV" brand. Additionally, it offers a line of Roku-branded hardware, which includes streaming devices, audio equipment, and related accessories. A specific revenue stream comes from selling dedicated channel buttons that are integrated into the remote controls of its streaming gadgets. Roku distributes its comprehensive range of products and services through multiple channels: traditional retail outlets, specialized distributors, and directly to consumers via its official website. Its operational footprint extends across the United States, Canada, the United Kingdom, France, Mexico, Brazil, Chile, Peru, and broadly throughout both North and South America, as well as Europe. Roku, Inc. was founded in 2002 and is headquartered in San Jose, California.
- Sector
- Communication Services
- Industry
- Entertainment
- CEO
- Anthony J. Wood