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Roku, Inc. (ROKU) Operating Margin: 2.09%

Is Roku, Inc.’s operating margin high or low?

Roku, Inc.'s operating margin of 2.09% is 133% above its 5-year average of -6.30%, near the high end of its 5-year range (-22.74%–8.50%).

The operating margin for Roku, Inc. (ROKU) is 2.09% as of Wednesday, June 10, 2026. It is above its 12-month average by 177.12% (-2.71%).

ROKU Operating Margin Chart

ROKU Operating Margin
-0.12%+97.74% 1Y
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ROKU Average Operating Margin Chart

ROKU Current vs Average Operating Margin Chart

ROKU Operating Margin Metrics

OPERATING MARGIN

2.09%

OPERATING MARGIN AVG TTM

-2.71%

OPERATING MARGIN AVG 3Y

-11.28%

OPERATING MARGIN AVG 5Y

-6.30%

OPERATING MARGIN AVG 10Y

-6.53%

OPERATING MARGIN AVG 15Y

-6.53%

OPERATING MARGIN AVG 20Y

-6.53%

CURRENT VS TTM AVG

+177.12%

CURRENT VS 3Y AVG

+118.52%

CURRENT VS 5Y AVG

+133.19%

CURRENT VS 10Y AVG

+132.03%

CURRENT VS 15Y AVG

+132.03%

CURRENT VS 20Y AVG

+132.03%

ROKU Competitors' Operating Margin

NAMEMARKET CAPOPERATING MARGINTTM3Y5Y
Roku, Inc. (ROKU)2.09%-2.71%-11.28%-6.30%
Charter Communications, Inc. (CHTR)$19.45B24.11%24.18%23.48%22.09%
Pinterest, Inc. (PINS)$14.47B7.36%6.25%1.19%1.50%
Snap Inc. (SNAP)$9.10B-6.77%-11.82%-21.08%-22.63%
The Trade Desk, Inc. (TTD)$9.07B20.26%18.91%13.83%13.83%
Zillow Group, Inc. Class C (Z)$8.15B0.41%-5.03%-7.17%-1.26%
Reddit, Inc. (RDDT)$33.69B25.11%-11.52%-16.57%-19.98%
Electronic Arts Inc. (EA)$50.95B15.43%17.90%18.45%18.09%
Comcast Corporation (CMCSA)$85.63B15.28%17.77%18.34%18.02%
Spotify Technology S.A. (SPOT)$103.45B13.70%10.75%3.13%1.63%

Operating Efficiency

Gross Margin

44.2%

Operating Margin

2.1%

Roku, Inc. Operating Margin Formula & Definition

Operating Margin = Operating Income / Revenue

Operating margin is the percentage of revenue remaining after operating expenses, reflecting operating efficiency.

Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute

Roku, Inc. Operating Margin FAQ

What is the operating margin for Roku, Inc. (ROKU)?
The operating margin for ROKU stock is 2.09%.
Is Roku, Inc.'s operating margin high or low?
Roku, Inc.'s operating margin of 2.09% is 133% above its 5-year average of -6.30%, near the high end of its 5-year range (-22.74%–8.50%).
What is the TTM average operating margin for Roku, Inc. (ROKU)?
The TTM average operating margin for ROKU stock is -2.71%.
What is the 3Y average operating margin for Roku, Inc. (ROKU)?
The 3Y average operating margin for ROKU stock is -11.28%.
What is the 5Y average operating margin for Roku, Inc. (ROKU)?
The 5Y average operating margin for ROKU stock is -6.30%.
What is the 10Y average operating margin for Roku, Inc. (ROKU)?
The 10Y average operating margin for ROKU stock is -6.53%.
What is the 15Y average operating margin for Roku, Inc. (ROKU)?
The 15Y average operating margin for ROKU stock is -6.53%.
What is the 20Y average operating margin for Roku, Inc. (ROKU)?
The 20Y average operating margin for ROKU stock is -6.53%.

Roku, Inc. Operating Margin History

DATEOPERATING MARGIN
2025-12-31-0.12%
2024-12-31-5.30%
2023-12-31-22.74%
2022-12-31-16.98%
2021-12-318.50%
2020-12-31-1.14%
2019-12-31-5.76%
2018-12-31-1.79%
2017-12-31-3.83%
2016-12-31-10.88%
2015-12-31-11.74%

About Roku, Inc.

Roku, Inc., alongside its affiliated companies, operates a significant platform for television streaming. The enterprise is segmented into two primary areas: Platform and Player. Through its platform, users can effortlessly explore and access a vast selection of content, including films, television series, live broadcasts, news updates, sports events, and other forms of entertainment. As of December 31, 2021, Roku had garnered 60.1 million active user accounts. Beyond its core streaming service, Roku generates revenue from diverse offerings such as digital and video advertisements, content distribution, and the management of subscriptions and billing. The company also facilitates various e-commerce transactions and provides opportunities for brand sponsorship and promotions. Roku further diversifies its business by manufacturing, marketing, and licensing smart televisions under the "Roku TV" brand. Additionally, it offers a line of Roku-branded hardware, which includes streaming devices, audio equipment, and related accessories. A specific revenue stream comes from selling dedicated channel buttons that are integrated into the remote controls of its streaming gadgets. Roku distributes its comprehensive range of products and services through multiple channels: traditional retail outlets, specialized distributors, and directly to consumers via its official website. Its operational footprint extends across the United States, Canada, the United Kingdom, France, Mexico, Brazil, Chile, Peru, and broadly throughout both North and South America, as well as Europe. Roku, Inc. was founded in 2002 and is headquartered in San Jose, California.

San Jose, CA
3,340 employees
Communication Services / Entertainment
Sector
Communication Services
Industry
Entertainment
CEO
Anthony J. Wood