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JD.com, Inc. (JD) Gross Margin: 9.55%

Is JD.com, Inc.’s gross margin high or low?

JD.com, Inc.'s gross margin of 9.55% is 25% below its 5-year average of 12.68%, near the low end of its 5-year range (9.31%–14.72%).

As of Tuesday, June 16, 2026. In line with its 12-month average of 9.55%.

JD Gross Margin Chart

JD Gross Margin
9.31%-4.90% 1Y
Zoom

JD Average Gross Margin Chart

JD Current vs Average Gross Margin Chart

JD Gross Margin Metrics

GROSS MARGIN

9.55%

GROSS MARGIN AVG TTM

9.55%

GROSS MARGIN AVG 3Y

11.97%

GROSS MARGIN AVG 5Y

12.68%

GROSS MARGIN AVG 10Y

13.41%

GROSS MARGIN AVG 15Y

12.19%

GROSS MARGIN AVG 20Y

N/A

CURRENT VS TTM AVG

+0.00%

CURRENT VS 3Y AVG

-20.22%

CURRENT VS 5Y AVG

-24.67%

CURRENT VS 10Y AVG

-28.80%

CURRENT VS 15Y AVG

-21.68%

CURRENT VS 20Y AVG

N/A

JD Competitors' Gross Margin

NAMEMARKET CAPGROSS MARGINTTM3Y5Y
JD.com, Inc. (JD)$38.73B9.55%9.55%11.97%12.68%
Chipotle Mexican Grill, Inc. (CMG)vs ›$41.99B36.13%26.02%25.53%23.69%
Yum! Brands, Inc. (YUM)vs ›$42.63B45.67%46.83%47.85%47.84%
Las Vegas Sands Corp. (LVS)vs ›$32.96B49.59%49.33%47.16%42.42%
Casey's General Stores, Inc. (CASY)vs ›$32.34B24.61%24.07%22.76%23.24%
eBay Inc. (EBAY)vs ›$48.66B72.01%71.72%72.02%73.74%
Ralph Lauren Corporation (RL)vs ›$25.15B69.87%69.21%67.48%67.32%
Sea Limited (SE)vs ›$53.08B44.27%43.75%43.45%40.63%
Smurfit Westrock Plc (SW)vs ›$23.34B18.42%19.63%22.18%24.14%
Rivian Automotive, Inc. (RIVN)vs ›$20.96B-1.72%-10.73%-63.90%-183.51%

Gross Margin Analysis

Gross Margin

9.6%

(Revenue - COGS) / Revenue

JD.com, Inc. Gross Margin Formula & Definition

Gross Margin = Gross Profit / Revenue

Gross margin is the percentage of revenue remaining after the cost of goods sold, reflecting core product profitability.

Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute

JD.com, Inc. Gross Margin FAQ

What is the gross margin for JD.com, Inc. (JD)?
The gross margin for JD stock is 9.55%.
Is JD.com, Inc.'s gross margin high or low?
JD.com, Inc.'s gross margin of 9.55% is 25% below its 5-year average of 12.68%, near the low end of its 5-year range (9.31%–14.72%).
What is the TTM average gross margin for JD.com, Inc. (JD)?
The TTM average gross margin for JD stock is 9.55%.
What is the 3Y average gross margin for JD.com, Inc. (JD)?
The 3Y average gross margin for JD stock is 11.97%.
What is the 5Y average gross margin for JD.com, Inc. (JD)?
The 5Y average gross margin for JD stock is 12.68%.
What is the 10Y average gross margin for JD.com, Inc. (JD)?
The 10Y average gross margin for JD stock is 13.41%.
What is the 15Y average gross margin for JD.com, Inc. (JD)?
The 15Y average gross margin for JD stock is 12.19%.

JD.com, Inc. Gross Margin History

DATEGROSS MARGIN
2025-12-319.31%
2024-12-319.79%
2023-12-3114.72%
2022-12-3114.06%
2021-12-3113.56%
2020-12-3114.63%
2019-12-3114.63%
2018-12-3114.28%
2017-12-3114.02%
2016-12-3115.16%
2015-12-3113.39%
2014-12-3111.63%
2013-12-319.87%
2012-12-318.41%
2011-12-315.45%

About JD.com, Inc.

JD.com, Inc. is a prominent technology and service provider based in the People's Republic of China, distinguished by its robust, supply chain-centric operations. The company's retail segment offers a comprehensive array of products. This includes computing devices, communication equipment, and various consumer electronics, alongside a broad selection of home appliances. Beyond these, JD.com provides an extensive general merchandise category, covering everything from groceries (food, beverages, fresh produce) and daily essentials (baby and maternity items, furniture, household goods, personal care, cosmetics, pharmaceuticals, health products) to specialized goods (industrial products, books, automotive accessories, apparel, footwear, bags, and jewelry). Additionally, the firm extends a variety of services, such as hosting an online marketplace for external vendors, delivering marketing solutions, providing omni-channel retail strategies for both consumers and traditional brick-and-mortar stores, and offering online healthcare services. JD.com also plays a significant role in infrastructure, developing, owning, and managing its own logistics facilities and other real estate assets. These capabilities not only support its internal operations but also serve third parties through asset management services, an integrated service platform, and the leasing and management of storage facilities. Beyond consumer and retail services, the company offers integrated industry solutions encompassing data analytics, technology, business operations, and user management, all designed to facilitate the digital transformation of various enterprises and institutions. It also delivers advanced, technology-driven supply chain and logistics services. Incorporated in 2006, JD.com, Inc. is headquartered in Beijing, the People's Republic of China. The company was formerly known as 360buy Jingdong Inc. until it officially changed its name to JD.com, Inc. in January 2014.

Beijing
570,895 employees
Consumer Cyclical / Specialty Retail
Sector
Consumer Cyclical
Industry
Specialty Retail
CEO
Qiangdong Liu