Which has the lower trailing P/E, JD or YUM?

YUM has the lower trailing P/E: JD trades at 18.55 and YUM at 18.39. P/E is one valuation measure and does not by itself establish which business is cheaper.

Which has grown faster, JD or YUM?

Over the past five years, JD grew revenue faster — JD at a 7.68% CAGR versus YUM at 6.79%.

Does JD or YUM pay a bigger dividend?

JD yields 3.70% and YUM yields 2.01% based on trailing dividends and the latest price.

Is JD or YUM more profitable?

YUM runs the higher net margin — JD at 1.13% versus YUM at 25.42%.

How have JD and YUM total returns compared?

Over the past 10 years, JD delivered 1.59% and YUM delivered 10.80% annualized total return. Past performance doesn't predict future results.

JD.com, Inc. (JD) vs Yum! Brands, Inc. (YUM)

A side-by-side comparison of JD.com, Inc. and Yum! Brands, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of September 13, 2026. Differences are shown without an overall score or investment verdict.

JD.com, Inc.

$38.27B

$27.26Consumer CyclicalDelayed quote: Sep 14, 2026, 4:00 PM EDT

YUM

Yum! Brands, Inc.

$40.34B

$146.37Consumer CyclicalDelayed quote: Sep 14, 2026, 3:59 PM EDT

Total return — JD vs YUM

growth of $100 · dividends reinvested · last 10y

JD +16.8% (+1.6%/yr)YUM +165.7% (+10.3%/yr)YUM compounded faster over this window

JD YUM

JD vs YUM: by the numbers

•YUM is the larger company ($40.34B vs $38.27B market cap).
•YUM trades at the lower trailing earnings multiple (18.39 vs 18.55 P/E), one valuation lens rather than an overall verdict.
•YUM converts more revenue to profit (25.42% vs 1.13% net margin).
•JD grew revenue faster over the past five years (7.68% vs 6.79% CAGR).
•JD pays the higher dividend yield (3.70% vs 2.01%).

Metrics side by side

Valuation

Metric	JD	YUM
P/E ratio	18.55	18.39
Forward P/E	N/A	22.18
P/S ratio	0.20	4.63
P/B ratio	1.19	N/A
EV / EBITDA	24.40	17.67
FCF yield	12.10%	4.16%

Profitability

Metric	JD	YUM
Gross margin	9.90%	45.80%
Operating margin	0.09%	30.99%
Net margin	1.13%	25.42%
ROE	6.62%	N/A
ROIC	0.25%	37.53%

Dividends

Metric	JD	YUM
Dividend yield	3.70%	2.01%
Payout ratio	68.06%	36.68%

Growth (annualized)

Metric	JD	YUM
Revenue CAGR (5Y)	7.68%	6.79%
EPS CAGR (5Y)	-17.03%	13.33%
FCF CAGR (5Y)	-33.65%	1.76%
Total return CAGR (5Y)	-17.46%	4.31%

Frequently asked

Which has the lower trailing P/E, JD or YUM?: YUM has the lower trailing P/E: JD trades at 18.55 and YUM at 18.39. P/E is one valuation measure and does not by itself establish which business is cheaper.
Which has grown faster, JD or YUM?: Over the past five years, JD grew revenue faster — JD at a 7.68% CAGR versus YUM at 6.79%.
Does JD or YUM pay a bigger dividend?: JD yields 3.70% and YUM yields 2.01% based on trailing dividends and the latest price.
Is JD or YUM more profitable?: YUM runs the higher net margin — JD at 1.13% versus YUM at 25.42%.
How have JD and YUM total returns compared?: Over the past 10 years, JD delivered 1.59% and YUM delivered 10.80% annualized total return. Past performance doesn't predict future results.

Go deeper

Full JD analysis Full YUM analysis Interactive comparison tool

Dig into the metrics

JD.com P/E ratio Yum! Brands P/E ratio JD.com dividend yield Yum! Brands dividend yield JD.com ROE Yum! Brands ROE JD.com operating margin Yum! Brands operating margin JD.com revenue growth Yum! Brands revenue growth JD.com free cash flow Yum! Brands free cash flow

JD.com & Yum! Brands appear in these rankings

Highest Dividend Yield Stocks Highest ROIC Stocks Highest Operating Margin Stocks Highest FCF Yield Stocks

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified September 13, 2026.