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Dollar General Corporation (DG)
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Dollar General Corporation (DG) EV/Sales Ratio: 0.90x

Is Dollar General Corporation’s EV/Sales ratio high or low?

Dollar General Corporation's EV/Sales ratio of 0.90x is 36% below its 5-year average of 1.41x, near the low end of its 5-year range (0.80x–2.17x).

The EV/Sales ratio for Dollar General Corporation (DG) is 0.90x as of Wednesday, June 10, 2026. It is below its 12-month average by 9.56% (1.00x).

DG EV/Sales Ratio Chart

DG EV/Sales Ratio
0.90x-9.09% 1Y
Zoom

DG Average EV/Sales Ratio Chart

DG Current vs Average EV/Sales Ratio Chart

DG EV/Sales Ratio Metrics

EV/SALES RATIO

0.90x

EV/SALES RATIO AVG TTM

1.00x

EV/SALES RATIO AVG 3Y

1.06x

EV/SALES RATIO AVG 5Y

1.41x

EV/SALES RATIO AVG 10Y

1.45x

EV/SALES RATIO AVG 15Y

1.38x

EV/SALES RATIO AVG 20Y

1.35x

CURRENT VS TTM AVG

-9.56%

CURRENT VS 3Y AVG

-15.03%

CURRENT VS 5Y AVG

-36.02%

CURRENT VS 10Y AVG

-37.93%

CURRENT VS 15Y AVG

-34.63%

CURRENT VS 20Y AVG

-33.12%

DG Competitors' EV/Sales Ratio

NAMEMARKET CAPEV/SALES RATIOTTM3Y5Y
Dollar General Corporation (DG)$24.02B0.90x1.00x1.06x1.41x
Constellation Brands, Inc. (STZ)$24.31B3.90x3.89x4.98x5.48x
Church & Dwight Co., Inc. (CHD)$23.34B4.08x3.98x4.37x4.47x
Dollar Tree, Inc. (DLTR)$21.29B1.29x1.34x1.20x1.32x
Kellanova (K)$29.03B2.78x2.83x2.42x2.27x
General Mills, Inc. (GIS)$18.02B1.72x2.01x2.34x2.58x
Kimberly-Clark Corporation (KMB)$33.79B2.45x2.47x2.58x2.63x
Hormel Foods Corporation (HRL)$13.38B1.26x1.30x1.56x1.88x
McCormick & Company, Incorporated (MKC)$13.25B2.53x3.15x3.53x3.94x
The J. M. Smucker Company (SJM)$12.45B2.15x2.14x2.25x2.32x

Understanding EV/Sales

Enterprise Value (EV) = Market Cap + Total Debt - Cash

Sales = Total Revenue (TTM)

EV/Sales is commonly used because:

  • It works for unprofitable companies where P/E doesn't apply
  • Revenue is harder to manipulate than earnings
  • It supports comparisons across companies at different profitability stages
  • It is frequently used for software and other revenue-growth-focused companies

Note: EV/Sales does not include margin, debt maturity, cash conversion, or growth durability by itself.

Dollar General Corporation EV/Sales Ratio Formula & Definition

EV/Sales = Enterprise Value / Revenue (TTM)

Enterprise value to sales compares total company value to revenue, useful across capital structures and for unprofitable companies.

Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute

Dollar General Corporation EV/Sales Ratio FAQ

What is the EV/Sales ratio for Dollar General Corporation (DG)?
The EV/Sales ratio for DG stock is 0.90x.
Is Dollar General Corporation's EV/Sales ratio high or low?
Dollar General Corporation's EV/Sales ratio of 0.90x is 36% below its 5-year average of 1.41x, near the low end of its 5-year range (0.80x–2.17x).
What is the TTM average EV/Sales ratio for Dollar General Corporation (DG)?
The TTM average EV/Sales ratio for DG stock is 1.00x.
What is the 3Y average EV/Sales ratio for Dollar General Corporation (DG)?
The 3Y average EV/Sales ratio for DG stock is 1.06x.
What is the 5Y average EV/Sales ratio for Dollar General Corporation (DG)?
The 5Y average EV/Sales ratio for DG stock is 1.41x.
What is the 10Y average EV/Sales ratio for Dollar General Corporation (DG)?
The 10Y average EV/Sales ratio for DG stock is 1.45x.
What is the 15Y average EV/Sales ratio for Dollar General Corporation (DG)?
The 15Y average EV/Sales ratio for DG stock is 1.38x.
What is the 20Y average EV/Sales ratio for Dollar General Corporation (DG)?
The 20Y average EV/Sales ratio for DG stock is 1.35x.

Dollar General Corporation EV/Sales Ratio History

DATEEV/SALES RATIO
2026-06-100.90x
2026-06-090.90x
2026-06-080.88x
2026-06-050.87x
2026-06-040.87x
2026-06-030.88x
2026-06-020.88x
2026-06-010.91x
2026-05-290.91x
2026-05-280.91x
2026-05-270.88x
2026-05-260.88x
2026-05-220.89x
2026-05-210.89x
2026-05-200.88x
2026-05-190.88x
2026-05-180.89x
2026-05-150.87x
2026-05-140.89x
2026-05-130.87x
2026-05-120.87x
2026-05-110.88x
2026-05-080.93x
2026-05-070.94x
2026-05-060.94x
2026-05-050.95x
2026-05-040.93x
2026-05-010.93x
2026-04-300.94x
2026-04-290.93x
2026-04-280.94x
2026-04-270.95x
2026-04-240.97x
2026-04-230.97x
2026-04-220.98x
2026-04-210.98x
2026-04-201.00x
2026-04-171.00x
2026-04-160.98x
2026-04-150.97x
2026-04-140.96x
2026-04-130.96x
2026-04-100.94x
2026-04-090.96x
2026-04-080.98x
2026-04-070.97x
2026-04-060.99x
2026-04-020.96x
2026-04-010.95x
2026-03-310.96x
2026-03-300.95x
2026-03-270.95x
2026-03-260.96x
2026-03-250.96x
2026-03-240.95x
2026-03-230.99x
2026-03-200.99x
2026-03-191.01x
2026-03-181.03x
2026-03-171.05x
2026-03-161.07x
2026-03-131.05x
2026-03-121.08x
2026-03-111.12x
2026-03-101.13x
2026-03-091.13x
2026-03-061.13x
2026-03-051.13x
2026-03-041.16x
2026-03-031.17x
2026-03-021.16x
2026-02-271.18x
2026-02-261.17x
2026-02-251.17x
2026-02-241.17x
2026-02-231.16x
2026-02-201.15x
2026-02-191.16x
2026-02-181.16x
2026-02-171.15x
2026-02-131.17x
2026-02-121.14x
2026-02-111.13x
2026-02-101.13x
2026-02-091.14x
2026-02-061.13x
2026-02-051.12x
2026-02-041.15x
2026-02-031.14x
2026-02-021.12x
2026-01-301.11x
2026-01-291.11x
2026-01-281.12x
2026-01-271.14x
2026-01-261.15x
2026-01-231.13x
2026-01-221.12x
2026-01-211.13x
2026-01-201.13x
2026-01-161.14x
2026-01-151.16x
2026-01-141.15x
2026-01-131.16x
2026-01-121.14x
2026-01-091.11x
2026-01-081.12x
2026-01-071.12x
2026-01-061.12x
2026-01-051.09x
2026-01-021.08x
2025-12-311.06x
2025-12-301.08x
2025-12-291.08x
2025-12-261.09x
2025-12-241.07x
2025-12-231.07x
2025-12-221.08x
2025-12-191.08x
2025-12-181.08x
2025-12-171.08x
2025-12-161.07x
2025-12-151.06x
2025-12-121.06x
2025-12-111.06x
2025-12-101.02x
2025-12-091.02x
2025-12-081.01x
2025-12-051.06x
2025-12-041.02x
2025-12-030.96x
2025-12-020.96x
2025-12-010.96x
2025-11-280.96x
2025-11-260.96x
2025-11-250.93x
2025-11-240.92x
2025-11-210.92x
2025-11-200.91x
2025-11-190.91x
2025-11-180.93x
2025-11-170.93x
2025-11-140.93x
2025-11-130.93x
2025-11-120.93x
2025-11-110.93x
2025-11-100.91x
2025-11-070.91x
2025-11-060.89x
2025-11-050.91x
2025-11-040.91x
2025-11-030.90x
2025-10-310.90x
2025-10-300.91x
2025-10-290.91x
2025-10-280.92x
2025-10-270.92x
2025-10-240.92x
2025-10-230.93x
2025-10-220.93x
2025-10-210.94x
2025-10-200.94x
2025-10-170.94x
2025-10-160.93x
2025-10-150.94x
2025-10-140.93x
2025-10-130.92x
2025-10-100.91x
2025-10-090.90x
2025-10-080.90x
2025-10-070.89x
2025-10-060.90x
2025-10-030.91x
2025-10-020.92x
2025-10-010.91x
2025-09-300.93x
2025-09-290.92x
2025-09-260.92x
2025-09-250.92x
2025-09-240.93x
2025-09-230.93x
2025-09-220.92x
2025-09-190.92x
2025-09-180.95x
2025-09-170.94x
2025-09-160.93x
2025-09-150.93x
2025-09-120.93x
2025-09-110.94x
2025-09-100.94x
2025-09-090.93x
2025-09-080.96x
2025-09-050.96x
2025-09-040.95x
2025-09-030.96x
2025-09-020.96x
2025-08-290.96x
2025-08-280.97x
2025-08-270.99x
2025-08-260.98x
2025-08-250.99x
2025-08-220.99x
2025-08-211.00x
2025-08-201.01x
2025-08-191.00x
2025-08-180.99x
2025-08-151.00x
2025-08-141.01x
2025-08-131.01x
2025-08-121.01x
2025-08-111.01x
2025-08-081.02x
2025-08-071.01x
2025-08-061.00x
2025-08-050.99x
2025-08-040.99x
2025-08-010.97x
2025-07-310.95x
2025-07-300.96x
2025-07-290.96x
2025-07-280.96x
2025-07-250.97x
2025-07-240.97x
2025-07-230.98x
2025-07-220.98x
2025-07-210.97x
2025-07-180.98x
2025-07-170.98x
2025-07-161.00x
2025-07-151.00x
2025-07-141.01x
2025-07-111.00x
2025-07-100.99x
2025-07-090.99x
2025-07-081.00x
2025-07-071.02x
2025-07-031.00x
2025-07-021.01x
2025-07-011.01x
2025-06-301.01x
2025-06-271.01x
2025-06-261.00x
2025-06-251.00x
2025-06-241.00x
2025-06-231.01x
2025-06-200.99x
2025-06-180.99x
2025-06-171.00x
2025-06-161.00x
2025-06-130.99x
2025-06-120.99x
2025-06-110.99x
2025-06-100.99x
2025-06-091.00x
2025-06-061.00x
2025-06-051.00x
2025-06-040.99x
2025-06-031.00x
2025-06-020.93x
2025-05-300.93x
2025-05-290.93x

Showing the most recent 260 of 4,167 data points. The chart above shows the full history.

About Dollar General Corporation

Dollar General Corporation is a prominent discount retail chain that offers a wide array of merchandise across the southern, southwestern, Midwestern, and eastern regions of the United States. Its extensive product assortment primarily features consumable items. This includes household essentials such as paper products, cleaning supplies, and laundry detergents; a wide array of food options, ranging from shelf-stable groceries like cereals, pasta, canned goods, condiments, and baking ingredients, to fresh and refrigerated perishables such as milk, eggs, bread, and frozen foods, as well as alcoholic beverages like beer and wine. The selection further encompasses popular snacks (candies, cookies, crackers, and carbonated drinks), health and beauty aids (over-the-counter medications, personal care items, cosmetics, dental, and foot care products), pet food and supplies, and tobacco products. Beyond consumables, Dollar General offers seasonal merchandise, which includes holiday decorations, toys, electronics, greeting cards, stationery, prepaid phone services and accessories, gardening tools, hardware, automotive items, and home office supplies. Customers can also find various home goods, from kitchenware and small appliances to lighting, storage solutions, frames, candles, craft materials, and soft furnishings for the kitchen, bed, and bath. Lastly, the company stocks a selection of apparel, featuring everyday clothing for infants, children, women, and men, along with socks, underwear, disposable diapers, shoes, and accessories. As of February 25, 2022, Dollar General operated an impressive 18,190 stores spread across 47 U.S. states. Originally established in 1939 as J.L. Turner & Son, Inc., the company adopted its current name, Dollar General Corporation, in 1968. Its corporate headquarters are situated in Goodlettsville, Tennessee.

Goodlettsville, TN
194,200 employees
Consumer Defensive / Discount Stores
Sector
Consumer Defensive
Industry
Discount Stores
CEO
Todd J. Vasos