Booking Holdings Inc. (BKNG) All Metrics
BKNG Valuation Metrics
BKNG Stock Price Metrics
BKNG Dividend Metrics
BKNG Growth Rate Metrics
BKNG Discounted Cash Flow Metrics
| Fair Value Price | $262.35 |
| Margin of Safety | 63.13% |
BKNG Revenue Metrics
BKNG PE Ratio Metrics
| PE Ratio | 21.21 |
| PE Ratio Avg TTM | 31.70 |
| PE Ratio Avg 3Y | 29.49 |
| Current VS TTM Avg | -33.09% |
| Current VS 3Y Avg | -28.08% |
| Current VS 5Y Avg | -68.21% |
BKNG PS Ratio Metrics
| PS Ratio | 4.61 |
| PS Ratio Avg TTM | 6.29 |
| PS Ratio Avg 3Y | 6.28 |
| Current VS TTM Avg | -26.71% |
| Current VS 3Y Avg | -26.56% |
| Current VS 5Y Avg | -35.49% |
BKNG PB Ratio Metrics
| PB Ratio | 102.03 |
| PB Ratio Avg TTM | 42.52 |
| PB Ratio Avg 3Y | 26.36 |
| Current VS TTM Avg | +139.95% |
| Current VS 3Y Avg | +287.04% |
| Current VS 5Y Avg | +393.35% |
BKNG Price to Free Cash Flow Ratio Metrics
| PFCF Ratio | 14.14 |
| PFCF Ratio Avg TTM | 18.43 |
| PFCF Ratio Avg 3Y | 18.20 |
| Current VS TTM Avg | -23.29% |
| Current VS 3Y Avg | -22.31% |
| Current VS 5Y Avg | -43.53% |
BKNG Debt to Equity Ratio Metrics
| Debt/Equity Ratio | 4.69 |
| Debt/Equity Ratio Avg TTM | 3.26 |
| Debt/Equity Ratio Avg 3Y | 2.65 |
| Current VS TTM Avg | +43.87% |
| Current VS 3Y Avg | +77.32% |
| Current VS 5Y Avg | +126.75% |
BKNG PEG Ratio Metrics
| PEG Ratio | 0.13 |
| PEG Ratio Avg TTM | 0.13 |
| PEG Ratio Avg 3Y | 0.13 |
| Current VS TTM Avg | 0.00% |
| Current VS 3Y Avg | 0.00% |
| Current VS 5Y Avg | 0.00% |
BKNG FCF Yield
| FCF Yield | 7.07% |
| FCF Yield Avg TTM | 5.54% |
| FCF Yield Avg 3Y | 5.59% |
| Current VS TTM Avg | +27.65% |
| Current VS 3Y Avg | +26.56% |
| Current VS 5Y Avg | +37.71% |
BKNG Earnings Yield
| Earnings Yield | 4.71% |
| Earnings Yield Avg TTM | 3.27% |
| Earnings Yield Avg 3Y | 3.47% |
| Current VS TTM Avg | +43.97% |
| Current VS 3Y Avg | +35.54% |
| Current VS 5Y Avg | +74.15% |
BKNG EV/EBIT Ratio Metrics
| Ev/Ebit Ratio | 13.76 |
| Ev/Ebit Ratio Avg TTM | 18.86 |
| Ev/Ebit Ratio Avg 3Y | 20.51 |
| Current VS TTM Avg | -27.04% |
| Current VS 3Y Avg | -32.92% |
| Current VS 5Y Avg | -43.14% |
BKNG EV/EBITDA Ratio Metrics
| Ev/Ebitda Ratio | 13.73 |
| Ev/Ebitda Ratio Avg TTM | 18.04 |
| Ev/Ebitda Ratio Avg 3Y | 17.75 |
| Current VS TTM Avg | -23.91% |
| Current VS 3Y Avg | -22.66% |
| Current VS 5Y Avg | -45.80% |
BKNG EV/Assets Ratio Metrics
| Ev/Assets Ratio | 4.71 |
| Ev/Assets Ratio Avg TTM | 5.64 |
| Ev/Assets Ratio Avg 3Y | 5.28 |
| Current VS TTM Avg | -16.42% |
| Current VS 3Y Avg | -10.74% |
| Current VS 5Y Avg | +0.35% |
BKNG EV/Sales Ratio Metrics
| Ev/Sales Ratio | 4.72 |
| Ev/Sales Ratio Avg TTM | 6.35 |
| Ev/Sales Ratio Avg 3Y | 6.32 |
| Current VS TTM Avg | -25.65% |
| Current VS 3Y Avg | -25.37% |
| Current VS 5Y Avg | -34.32% |
BKNG Current Ratio Metrics
| Current Ratio | 1.33 |
| Current Ratio Avg TTM | 1.32 |
| Current Ratio Avg 3Y | 1.45 |
| Current VS TTM Avg | +0.76% |
| Current VS 3Y Avg | -7.96% |
| Current VS 5Y Avg | -30.24% |
BKNG Quick Ratio Metrics
| Quick Ratio | 1.33 |
| Quick Ratio Avg TTM | 1.32 |
| Quick Ratio Avg 3Y | 1.45 |
| Current VS TTM Avg | +0.76% |
| Current VS 3Y Avg | -7.96% |
| Current VS 5Y Avg | -30.24% |
BKNG ROIC Metrics
| ROIC | 50.82% |
| ROIC Avg 3Y | 38.26% |
| ROIC Avg 5Y | 27.16% |
| Current VS 3Y Avg | +32.84% |
| Current VS 5Y Avg | +87.15% |
| Current VS 10Y Avg | +122.12% |
BKNG Return on Assets Metrics
| ROA | 18.47 |
| ROA Avg TTM | 19.85 |
| ROA Avg 3Y | 17.34 |
| Current VS TTM Avg | -6.95% |
| Current VS 3Y Avg | +6.49% |
| Current VS 5Y Avg | +48.59% |
BKNG Return on Equity Metrics
| ROE | (96.88) |
| ROE Avg TTM | (121.60) |
| ROE Avg 3Y | (72.39) |
| Current VS TTM Avg | -20.33% |
| Current VS 3Y Avg | +33.82% |
| Current VS 5Y Avg | +115.68% |
BKNG Net Profit Margin Metrics
| Net Profit Margin | 20.08% |
| Net Profit Margin Avg TTM | 22.43% |
| Net Profit Margin Avg 3Y | 20.70% |
| Current VS TTM Avg | -10.48% |
| Current VS 3Y Avg | -3.02% |
| Current VS 5Y Avg | +27.74% |
Last Updated: Wednesday, June 10, 2026
About Booking Holdings Inc.
Booking Holdings Inc. is a leading global provider of online travel and dining reservation services. The company manages a portfolio of well-known digital platforms. Among these, Booking.com specializes in online accommodation bookings, while Rentalcars.com is dedicated to facilitating vehicle rentals. Priceline offers a comprehensive range of online travel booking options, encompassing hotels, flights, rental cars, vacation packages, and cruises, alongside hotel distribution services. Agoda also provides online lodging reservations, further expanding into flights, ground transportation, and activity bookings. For travelers seeking the best deals, KAYAK functions as an online price comparison service, enabling users to search and contrast prices for airline tickets, hotels, and car rentals. Additionally, OpenTable allows for convenient online restaurant reservations. Beyond its core booking services, Booking Holdings Inc. also supplies travel-related insurance products and restaurant management solutions to individual consumers, travel service providers, and restaurants. Established in 1997, the company is headquartered in Norwalk, Connecticut. It officially adopted its current name, Booking Holdings Inc., in February 2018, having previously operated as The Priceline Group Inc.
- Sector
- Consumer Cyclical
- Industry
- Travel Services
- CEO
- Glenn D. Fogel