Alphabet Inc. (GOOGL) vs The Coca-Cola Company (KO)

A side-by-side comparison of Alphabet Inc. and The Coca-Cola Company across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of July 28, 2026. Differences are shown without an overall score or investment verdict.

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Different business models: GOOGL is classified in Communication Services; KO is classified in Consumer Defensive. Margin, capital intensity, and valuation differences should be interpreted in that sector context.

Total returnGOOGL vs KO

growth of $100 · dividends reinvested · last 22y
GOOGL +13026.4%KO +628.7%GOOGL compounded faster
Log scale — wide-divergence pair
101001k10k100kStart $10020082012201620202024$13,126$729
GOOGL KO

GOOGL vs KO: by the numbers

  • GOOGL is the larger company ($4.04T vs $379.78B market cap).
  • GOOGL trades at the lower trailing earnings multiple (16.40 vs 26.44 P/E), one valuation lens rather than an overall verdict.
  • GOOGL converts more revenue to profit (54.76% vs 27.80% net margin).
  • GOOGL grew revenue faster over the past five years (15.15% vs 8.07% CAGR).
  • KO pays the higher dividend yield (2.47% vs 0.26%).

Metrics side by side

Valuation

MetricGOOGLKO
P/E ratio16.4026.44
Forward P/E16.7125.72
P/S ratio9.017.36
P/B ratio6.2810.78
PEG ratio0.840.98
EV / EBITDA23.5725.53
FCF yield1.05%3.46%

Profitability

MetricGOOGLKO
Gross margin60.90%61.74%
Operating margin33.12%29.34%
Net margin54.76%27.80%
ROE38.13%40.74%
ROIC21.82%13.00%

Dividends

MetricGOOGLKO
Dividend yield0.26%2.47%
Payout ratio7.79%68.20%

Growth (annualized)

MetricGOOGLKO
Revenue CAGR (5Y)15.15%8.07%
EPS CAGR (5Y)29.81%11.12%
FCF CAGR (5Y)11.33%-9.38%
Total return CAGR (5Y)20.10%11.23%

Frequently asked

Which has the lower trailing P/E, GOOGL or KO?
GOOGL has the lower trailing P/E: GOOGL trades at 16.40 and KO at 26.44. P/E is one valuation measure and does not by itself establish which business is cheaper.
Which has grown faster, GOOGL or KO?
Over the past five years, GOOGL grew revenue faster — GOOGL at a 15.15% CAGR versus KO at 8.07%.
Does GOOGL or KO pay a bigger dividend?
GOOGL yields 0.26% and KO yields 2.47% based on trailing dividends and the latest price.
Is GOOGL or KO more profitable?
GOOGL runs the higher net margin — GOOGL at 54.76% versus KO at 27.80%.
How have GOOGL and KO total returns compared?
Over the past 10 years, GOOGL delivered 24.08% and KO delivered 10.23% annualized total return. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified July 28, 2026.