Dollar General Corporation (DG) vs Meta Platforms, Inc. (META)

META leads on 9 of 17 compared metrics, though DG is the cheaper stock.

A side-by-side comparison of Dollar General Corporation and Meta Platforms, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 14, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

Total return — DG vs META

growth of $100 · last 14y
DG +151.5%META +1383.1%META compounded faster
Log scale — wide-divergence pair
101001k10kStart $1002015201820212024$251$1,483
DG META

DG vs META: by the numbers

  • META is the larger company ($1.44T vs $25.32B market cap).
  • DG trades at the lower earnings multiple (16.24 vs 20.62 P/E).
  • META converts more revenue to profit (32.84% vs 3.63% net margin).
  • META grew revenue faster over the past five years (17.89% vs 5.03% CAGR).
  • DG pays the higher dividend yield (2.06% vs 0.37%).

Which is better, DG or META?

Metric tally: DG 8 · META 9

It depends on what you're optimizing for:

ValueDG(lower P/E)
GrowthMETA(faster 5Y revenue CAGR)
IncomeDG(higher dividend yield)
QualityMETA(higher ROIC)

Valuation

MetricDGMETA
P/E ratio16.2420.62
Forward P/E14.4016.20
P/S ratio0.596.76
P/B ratio2.885.97
PEG ratio0.611.11
EV / EBITDA12.0113.37
FCF yield11.38%3.32%

Profitability

MetricDGMETA
Gross margin30.83%81.94%
Operating margin5.26%41.21%
Net margin3.63%32.84%
ROE17.69%28.97%
ROIC6.64%17.95%

Dividends

MetricDGMETA
Dividend yield2.06%0.37%
Payout ratio34.35%8.76%

Growth (annualized)

MetricDGMETA
Revenue CAGR (5Y)5.03%17.89%
EPS CAGR (5Y)-8.48%18.60%
FCF CAGR (5Y)10.79%14.84%
Total return CAGR (5Y)-9.86%11.51%

Frequently asked

Which is better, DG or META?
It depends on your goal. value: DG (lower P/E); growth: META (faster 5Y revenue CAGR); income: DG (higher dividend yield); quality: META (higher ROIC). Across all compared metrics, META leads 9 to 8.
Is DG or META cheaper?
On trailing earnings, DG is cheaper: DG trades at a 16.24 P/E and META at 20.62.
Which has grown faster, DG or META?
Over the past five years, META grew revenue faster — DG at a 5.03% CAGR versus META at 17.89%.
Does DG or META pay a bigger dividend?
DG yields 2.06% and META yields 0.37% based on trailing dividends and the latest price.
Is DG or META more profitable?
META runs the higher net margin — DG at 3.63% versus META at 32.84%.
Which has been the better investment, DG or META?
Over the past 10-year, META delivered the higher annualized total return — DG at 3.68% versus META at 17.22%. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 14, 2026.