Amazon.com, Inc. (AMZN) vs Costco Wholesale Corporation (COST)

A side-by-side comparison of Amazon.com, Inc. and Costco Wholesale Corporation across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of September 10, 2026. Differences are shown without an overall score or investment verdict.

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Different business models: AMZN is classified in Consumer Cyclical; COST is classified in Consumer Defensive. Margin, capital intensity, and valuation differences should be interpreted in that sector context.

Total returnAMZN vs COST

growth of $100 · dividends reinvested · last 10y
AMZN +562.0% (+20.8%/yr)COST +528.3% (+20.2%/yr)AMZN compounded faster over this window
200400600Start $10020182020202220242026$662$628
AMZN COST

AMZN vs COST: by the numbers

  • AMZN is the larger company ($2.76T vs $401.25B market cap).
  • AMZN trades at the lower trailing earnings multiple (20.66 vs 45.51 P/E), one valuation lens rather than an overall verdict.
  • AMZN converts more revenue to profit (17.44% vs 3.01% net margin).
  • AMZN grew revenue faster over the past five years (11.84% vs 9.48% CAGR).
  • COST pays a dividend (0.61% yield), while AMZN has no payments in the available dividend history.

Metrics side by side

Valuation

MetricAMZNCOST
P/E ratio20.6645.51
Forward P/E20.2039.92
P/S ratio3.561.37
P/B ratio5.0111.97
EV / EBITDA17.2128.32
FCF yieldN/A2.19%

Profitability

MetricAMZNCOST
Gross margin50.77%12.88%
Operating margin12.08%3.82%
Net margin17.44%3.01%
ROE24.52%26.38%
ROIC8.48%19.01%

Dividends

MetricAMZNCOST
Dividend yieldN/A0.61%
Payout ratioN/A27.87%

Growth (annualized)

MetricAMZNCOST
Revenue CAGR (5Y)11.84%9.48%
EPS CAGR (5Y)27.90%15.04%
FCF CAGR (5Y)-21.57%4.95%
Total return CAGR (5Y)7.75%14.89%

Frequently asked

Which has the lower trailing P/E, AMZN or COST?
AMZN has the lower trailing P/E: AMZN trades at 20.66 and COST at 45.51. P/E is one valuation measure and does not by itself establish which business is cheaper.
Which has grown faster, AMZN or COST?
Over the past five years, AMZN grew revenue faster — AMZN at a 11.84% CAGR versus COST at 9.48%.
Does AMZN or COST pay a bigger dividend?
COST pays a dividend (0.61% yield), while AMZN has no payments in the available dividend history.
Is AMZN or COST more profitable?
AMZN runs the higher net margin — AMZN at 17.44% versus COST at 3.01%.
How have AMZN and COST total returns compared?
Over the past 10 years, AMZN delivered 20.81% and COST delivered 20.56% annualized total return. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified September 10, 2026.