Apple Inc. (AAPL) vs The Procter & Gamble Company (PG)
A side-by-side comparison of Apple Inc. and The Procter & Gamble Company across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of July 28, 2026. Differences are shown without an overall score or investment verdict.
Different business models: AAPL is classified in Technology; PG is classified in Consumer Defensive. Margin, capital intensity, and valuation differences should be interpreted in that sector context.
AAPL
Apple Inc.
$340.08TechnologyDelayed quote: Jul 28, 2026, 4:00 PM EDT
PG
The Procter & Gamble Company
$148.75Consumer DefensiveDelayed quote: Jul 28, 2026, 4:00 PM EDT
Total return — AAPL vs PG
growth of $100 · dividends reinvested · last 30yAAPL +202236.7%PG +1365.9%AAPL compounded faster
Log scale — wide-divergence pair
AAPL PG
AAPL vs PG: by the numbers
- •AAPL is the larger company ($4.99T vs $346.38B market cap).
- •PG trades at the lower trailing earnings multiple (21.73 vs 40.74 P/E), one valuation lens rather than an overall verdict.
- •AAPL converts more revenue to profit (27.15% vs 19.22% net margin).
- •AAPL grew revenue faster over the past five years (6.76% vs 2.98% CAGR).
- •PG pays the higher dividend yield (2.87% vs 0.31%).
Metrics side by side
Valuation
| Metric | AAPL | PG |
|---|---|---|
| P/E ratio | 40.74 | 21.73 |
| Forward P/E | 38.46 | 21.62 |
| P/S ratio | 11.02 | 4.14 |
| P/B ratio | 46.72 | 6.59 |
| PEG ratio | 1.51 | 3.01 |
| EV / EBITDA | 31.40 | 16.53 |
| FCF yield | 2.60% | 4.18% |
Profitability
| Metric | AAPL | PG |
|---|---|---|
| Gross margin | 47.86% | 50.33% |
| Operating margin | 32.64% | 23.24% |
| Net margin | 27.15% | 19.22% |
| ROE | 115.10% | 30.58% |
| ROIC | 51.97% | 16.47% |
Dividends
| Metric | AAPL | PG |
|---|---|---|
| Dividend yield | 0.31% | 2.87% |
| Payout ratio | 14.02% | 63.85% |
Growth (annualized)
| Metric | AAPL | PG |
|---|---|---|
| Revenue CAGR (5Y) | 6.76% | 2.98% |
| EPS CAGR (5Y) | 17.73% | 5.39% |
| FCF CAGR (5Y) | 7.38% | -1.64% |
| Total return CAGR (5Y) | 18.69% | 3.71% |
Frequently asked
- Which has the lower trailing P/E, AAPL or PG?
- PG has the lower trailing P/E: AAPL trades at 40.74 and PG at 21.73. P/E is one valuation measure and does not by itself establish which business is cheaper.
- Which has grown faster, AAPL or PG?
- Over the past five years, AAPL grew revenue faster — AAPL at a 6.76% CAGR versus PG at 2.98%.
- Does AAPL or PG pay a bigger dividend?
- AAPL yields 0.31% and PG yields 2.87% based on trailing dividends and the latest price.
- Is AAPL or PG more profitable?
- AAPL runs the higher net margin — AAPL at 27.15% versus PG at 19.22%.
- How have AAPL and PG total returns compared?
- Over the past 10 years, AAPL delivered 30.55% and PG delivered 8.74% annualized total return. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Apple P/E ratioProcter & Gamble P/E ratioApple dividend yieldProcter & Gamble dividend yieldApple ROEProcter & Gamble ROEApple operating marginProcter & Gamble operating marginApple revenue growthProcter & Gamble revenue growthApple free cash flowProcter & Gamble free cash flow
Apple & Procter & Gamble appear in these rankings
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Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified July 28, 2026.