SharkNinja, Inc. (SN) DCF Valuation
Why we don't show a single “fair value” for SN
Even the optimistic scenario of a conservative trailing-FCF model ($45.62) sits far below today's price — the market is paying for growth and durability beyond what this model structure captures. The honest lens is the question below: what growth does today's price actually require? The model scenarios are listed further down for reference.
What would today's price require?
$133.09 is justified only if free cash flow grows about +54.0% a year (fading to 2.5% long-run) at a 10.6% required return — faster than the company has actually grown.
| Scenario | FCF growth (fading to 2.5%) | Discount | Value / share |
|---|---|---|---|
| Conservative | 13.9%/yr | 11.6% | $27.78 |
| Base case | 16.9%/yr | 10.6% | $35.27 |
| Optimistic | 19.9%/yr | 9.6% | $45.62 |
| Analyst DCF (FMP) | independent reference — different model | $38.99 | |
Current Price
$133.09
Market-Implied Growth
+54.0%/yr
vs +15.3% 5Y actual
Base-Case Model Value
$35.27
model output — not a price target
SN DCF Fair Value Calculator
Edit the assumptions to see how they change the estimated fair value. Opens seeded with TGM's data-driven base case for SN (growth from its own 5-year record, discount from its beta), so the sandbox starts where the scenarios above leave off. Illustrative model — not investment advice.
Base inputs: FCF $222.1M · 0.14B shares · net cash $41.1M
Estimated Fair Value
$56.41
-57.6% vs $133.09
Sensitivity — fair value by discount rate × terminal growth
How the estimated fair value shifts with the discount rate (WACC) and terminal growth, holding your 16.9%/yr FCF growth and 10-year horizon fixed. Green = above today's $133.09; red = below. Your current case is outlined.
| WACC ↓ / Terminal → | 1.50% | 2.00% | 2.50% | 3.00% | 3.50% |
|---|---|---|---|---|---|
| 8.6% | $71.22 | $75.01 | $79.44 | $84.65 | $90.88 |
| 9.6% | $60.53 | $63.19 | $66.23 | $69.73 | $73.80 |
| 10.6% | $52.31 | $54.24 | $56.41 | $58.86 | $61.66 |
| 11.6% | $45.81 | $47.25 | $48.85 | $50.62 | $52.62 |
| 12.6% | $40.57 | $41.66 | $42.86 | $44.19 | $45.66 |
About SharkNinja, Inc.
SharkNinja, Inc. operates as a global product design and technology firm, dedicated to developing diverse solutions for consumers across the world. Its extensive product portfolio encompasses a wide array of household goods, beginning with floorcare and cleaning appliances like corded and cordless vacuum cleaners and other related equipment. The company also manufactures a comprehensive range of kitchen and beverage essentials, such as air fryers, multi-cookers, various indoor and outdoor grills and ovens, coffee machines, a full line of cookware and cutlery, kettles, toasters, and bakeware. For food preparation, offerings include blenders, food processors, ice cream makers, and juicers. Beyond the kitchen, SharkNinja extends its offerings to beauty devices, home environmental control products, and garment care solutions. These products are distributed and sold through a variety of channels, including both online and brick-and-mortar retailers, as well as third-party distributors. Established in 2017, the company maintains its corporate headquarters in Needham, Massachusetts.
- Sector
- Consumer Cyclical
- Industry
- Furnishings, Fixtures & Appliances
- CEO
- Mark Adam Barrocas