Basis: Trailing twelve months (TTM). Source: stored company filings and market data; unavailable inputs remain N/A.
The yield on cost (YOC) is 1.10%.
YIELD ON COST (YOC)
1.10%
RL now pays $3.74 per share a year. Measured against the price it actually traded at back then, a long-term holder is earning:
| If you bought | Price then | Yield on cost today |
|---|---|---|
| 10 years ago(2016-09-06) | $102.56 | 3.65% |
| 5 years ago(2021-09-14) | $111.72 | 3.35% |
| 3 years ago(2023-09-15) | $113.86 | 3.28% |
| 1 year ago(2025-09-09) | $309.79 | 1.21% |
| Buying today(at $341.43) | $341.43 | 1.10% |
Projection: starting from today's 1.10% yield, assuming the dividend keeps compounding at 26.2% a year — the recent growth rate of its annual payout. Boards set dividends each year, so actual figures will differ.
Today
1.10%
In 3 years
2.21%
In 5 years
3.51%
In 10 years
11.19%
Try your own purchase price, dividend and growth rate for Ralph Lauren Corporation (RL).
Starting Yield
1.10%
Ending YOC
17.70%
Year 15 Dividend
$60.42
Cum. Dividends Recd.
$334.80
| Year | Projected Div. / Share | YoY Dividend Hike | Yield on Cost (YOC) | Total Dividends Recd. |
|---|---|---|---|---|
| Initial | $3.74 | N/A | 1.10% | $0.00 |
| Year 1 | $4.50 | +20.38% | 1.32% | $4.50 |
| Year 2 | $5.42 | +20.38% | 1.59% | $9.92 |
| Year 3 | $6.52 | +20.38% | 1.91% | $16.45 |
| Year 4 | $7.85 | +20.38% | 2.30% | $24.30 |
| Year 5 | $9.45 | +20.38% | 2.77% | $33.75 |
| Year 6 | $11.38 | +20.38% | 3.33% | $45.14 |
| Year 7 | $13.70 | +20.38% | 4.01% | $58.84 |
| Year 8 | $16.49 | +20.38% | 4.83% | $75.33 |
| Year 9 | $19.85 | +20.38% | 5.82% | $95.19 |
| Year 10 | $23.90 | +20.38% | 7.00% | $119.09 |
| Year 11 | $28.77 | +20.38% | 8.43% | $147.86 |
| Year 12 | $34.64 | +20.38% | 10.14% | $182.49 |
| Year 13 | $41.69 | +20.38% | 12.21% | $224.19 |
| Year 14 | $50.19 | +20.38% | 14.70% | $274.38 |
| Year 15 | $60.42 | +20.38% | 17.70% | $334.80 |
Yield on cost is the dividend yield measured against your original purchase price, not today's price. As a company raises its dividend, the yield on what you actually paid keeps rising even when the market yield holds steady.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute