Basis: Trailing twelve months (TTM). Source: stored company filings and market data; unavailable inputs remain N/A.
The yield on cost (YOC) is 6.17%.
YIELD ON COST (YOC)
6.17%
MO now pays $4.24 per share a year. Measured against the price it actually traded at back then, a long-term holder is earning:
| If you bought | Price then | Yield on cost today |
|---|---|---|
| 10 years ago(2016-09-06) | $67.20 | 6.31% |
| 5 years ago(2021-09-14) | $48.37 | 8.77% |
| 3 years ago(2023-09-05) | $44.09 | 9.62% |
| 1 year ago(2025-09-09) | $66.19 | 6.41% |
| Buying today(at $69.01) | $69.01 | 6.17% |
Projection: starting from today's 6.17% yield, assuming the dividend keeps compounding at 4.2% a year — the recent growth rate of its annual payout. Boards set dividends each year, so actual figures will differ.
Today
6.17%
In 3 years
6.99%
In 5 years
7.60%
In 10 years
9.36%
Try your own purchase price, dividend and growth rate for Altria Group, Inc. (MO).
Starting Yield
6.14%
Ending YOC
11.26%
Year 15 Dividend
$7.77
Cum. Dividends Recd.
$89.19
| Year | Projected Div. / Share | YoY Dividend Hike | Yield on Cost (YOC) | Total Dividends Recd. |
|---|---|---|---|---|
| Initial | $4.24 | N/A | 6.14% | $0.00 |
| Year 1 | $4.41 | +4.12% | 6.40% | $4.41 |
| Year 2 | $4.60 | +4.12% | 6.66% | $9.01 |
| Year 3 | $4.79 | +4.12% | 6.94% | $13.80 |
| Year 4 | $4.98 | +4.12% | 7.22% | $18.78 |
| Year 5 | $5.19 | +4.12% | 7.52% | $23.97 |
| Year 6 | $5.40 | +4.12% | 7.83% | $29.37 |
| Year 7 | $5.62 | +4.12% | 8.15% | $35.00 |
| Year 8 | $5.86 | +4.12% | 8.49% | $40.85 |
| Year 9 | $6.10 | +4.12% | 8.84% | $46.95 |
| Year 10 | $6.35 | +4.12% | 9.20% | $53.30 |
| Year 11 | $6.61 | +4.12% | 9.58% | $59.91 |
| Year 12 | $6.88 | +4.12% | 9.97% | $66.79 |
| Year 13 | $7.17 | +4.12% | 10.38% | $73.96 |
| Year 14 | $7.46 | +4.12% | 10.81% | $81.42 |
| Year 15 | $7.77 | +4.12% | 11.26% | $89.19 |
Yield on cost is the dividend yield measured against your original purchase price, not today's price. As a company raises its dividend, the yield on what you actually paid keeps rising even when the market yield holds steady.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute
