Basis: Latest reported fiscal year. Source: stored company filings and market data; unavailable inputs remain N/A.
The yield on cost (YOC) is 1.97%.
YIELD ON COST (YOC)
1.97%
JNJ now pays $5.24 per share a year. Measured against the price it actually traded at back then, a long-term holder is earning:
| If you bought | Price then | Yield on cost today |
|---|---|---|
| 10 years ago(2016-07-26) | $125.15 | 4.19% |
| 5 years ago(2021-08-03) | $174.39 | 3.00% |
| 3 years ago(2023-07-25) | $172.39 | 3.04% |
| 1 year ago(2025-07-29) | $168.11 | 3.12% |
| Buying today(at $265.53) | $265.53 | 1.97% |
Projection: starting from today's 1.97% yield, assuming the dividend keeps compounding at its historical 5.3% rate. Boards set dividends each year, so actual figures will differ.
Today
1.97%
In 3 years
2.42%
In 5 years
2.77%
In 10 years
3.90%
Try your own purchase price, dividend and growth rate for Johnson & Johnson (JNJ).
Starting Yield
1.97%
Ending YOC
4.25%
Year 15 Dividend
$11.29
Cum. Dividends Recd.
$121.27
| Year | Projected Div. / Share | YoY Dividend Hike | Yield on Cost (YOC) | Total Dividends Recd. |
|---|---|---|---|---|
| Initial | $5.24 | N/A | 1.97% | $0.00 |
| Year 1 | $5.52 | +5.25% | 2.08% | $5.52 |
| Year 2 | $5.80 | +5.25% | 2.19% | $11.32 |
| Year 3 | $6.11 | +5.25% | 2.30% | $17.43 |
| Year 4 | $6.43 | +5.25% | 2.42% | $23.86 |
| Year 5 | $6.77 | +5.25% | 2.55% | $30.63 |
| Year 6 | $7.12 | +5.25% | 2.68% | $37.75 |
| Year 7 | $7.50 | +5.25% | 2.82% | $45.25 |
| Year 8 | $7.89 | +5.25% | 2.97% | $53.14 |
| Year 9 | $8.30 | +5.25% | 3.13% | $61.44 |
| Year 10 | $8.74 | +5.25% | 3.29% | $70.18 |
| Year 11 | $9.20 | +5.25% | 3.46% | $79.38 |
| Year 12 | $9.68 | +5.25% | 3.65% | $89.07 |
| Year 13 | $10.19 | +5.25% | 3.84% | $99.26 |
| Year 14 | $10.73 | +5.25% | 4.04% | $109.98 |
| Year 15 | $11.29 | +5.25% | 4.25% | $121.27 |
Yield on cost is the dividend yield measured against your original purchase price, not today's price. As a company raises its dividend, the yield on what you actually paid keeps rising even when the market yield holds steady.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute