Basis: Trailing twelve months (TTM). Source: stored company filings and market data; unavailable inputs remain N/A.
The yield on cost (YOC) is 3.30%.
YIELD ON COST (YOC)
3.30%
HSY now pays $5.73 per share a year. Measured against the price it actually traded at back then, a long-term holder is earning:
| If you bought | Price then | Yield on cost today |
|---|---|---|
| 10 years ago(2016-09-08) | $98.09 | 5.84% |
| 5 years ago(2021-09-16) | $175.56 | 3.26% |
| 3 years ago(2023-09-07) | $208.99 | 2.74% |
| 1 year ago(2025-09-11) | $185.55 | 3.09% |
| Buying today(at $170.79) | $170.79 | 3.30% |
Projection: starting from today's 3.30% yield, assuming the dividend keeps compounding at 12.7% a year — the recent growth rate of its annual payout. Boards set dividends each year, so actual figures will differ.
Today
3.30%
In 3 years
4.72%
In 5 years
5.98%
In 10 years
10.82%
Try your own purchase price, dividend and growth rate for The Hershey Company (HSY).
Starting Yield
3.35%
Ending YOC
17.59%
Year 15 Dividend
$30.05
Cum. Dividends Recd.
$232.50
| Year | Projected Div. / Share | YoY Dividend Hike | Yield on Cost (YOC) | Total Dividends Recd. |
|---|---|---|---|---|
| Initial | $5.73 | N/A | 3.35% | $0.00 |
| Year 1 | $6.40 | +11.68% | 3.75% | $6.40 |
| Year 2 | $7.15 | +11.68% | 4.18% | $13.55 |
| Year 3 | $7.98 | +11.68% | 4.67% | $21.53 |
| Year 4 | $8.91 | +11.68% | 5.22% | $30.44 |
| Year 5 | $9.95 | +11.68% | 5.83% | $40.40 |
| Year 6 | $11.12 | +11.68% | 6.51% | $51.51 |
| Year 7 | $12.42 | +11.68% | 7.27% | $63.93 |
| Year 8 | $13.87 | +11.68% | 8.12% | $77.80 |
| Year 9 | $15.49 | +11.68% | 9.07% | $93.28 |
| Year 10 | $17.29 | +11.68% | 10.13% | $110.58 |
| Year 11 | $19.31 | +11.68% | 11.31% | $129.89 |
| Year 12 | $21.57 | +11.68% | 12.63% | $151.46 |
| Year 13 | $24.09 | +11.68% | 14.10% | $175.55 |
| Year 14 | $26.90 | +11.68% | 15.75% | $202.45 |
| Year 15 | $30.05 | +11.68% | 17.59% | $232.50 |
Yield on cost is the dividend yield measured against your original purchase price, not today's price. As a company raises its dividend, the yield on what you actually paid keeps rising even when the market yield holds steady.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute