Snap Inc. (SNAP) Return on Assets (ROA): -6.00%
Is Snap Inc.’s return on assets (ROA) high or low?
Snap Inc.'s return on assets (ROA) of -6.00% is 52% above its 5-year average of -12.41%, near the high end of its 5-year range (-18.81%–-6.00%).
The return on assets (ROA) for Snap Inc. (SNAP) is -6.00% as of Wednesday, June 10, 2026. It is above its 12-month average by 18.86% (-7.39%).
SNAP Return on Assets (ROA) Chart
SNAP Average Return on Assets (ROA) Chart
SNAP Current vs Average Return on Assets (ROA) Chart
SNAP Return on Assets (ROA) Metrics
RETURN ON ASSETS (ROA)
-6.00%
RETURN ON ASSETS (ROA) AVG TTM
-7.39%
RETURN ON ASSETS (ROA) AVG 3Y
-12.30%
RETURN ON ASSETS (ROA) AVG 5Y
-12.41%
RETURN ON ASSETS (ROA) AVG 10Y
-28.80%
RETURN ON ASSETS (ROA) AVG 15Y
-28.80%
RETURN ON ASSETS (ROA) AVG 20Y
-28.80%
CURRENT VS TTM AVG
+18.86%
CURRENT VS 3Y AVG
+51.21%
CURRENT VS 5Y AVG
+51.66%
CURRENT VS 10Y AVG
+79.16%
CURRENT VS 15Y AVG
+79.16%
CURRENT VS 20Y AVG
+79.16%
SNAP Competitors' Return on Assets (ROA)
| NAME | MARKET CAP | RETURN ON ASSETS (ROA) | TTM | 3Y | 5Y |
|---|---|---|---|---|---|
| Snap Inc. (SNAP) | — | -6.00% | -7.39% | -12.30% | -12.41% |
| The Trade Desk, Inc. (TTD) | $9.35B | 7.20% | 6.81% | 4.63% | 5.19% |
| Zillow Group, Inc. Class C (Z) | $8.52B | 0.40% | -0.76% | -1.36% | -2.09% |
| Pinterest, Inc. (PINS) | $14.57B | 7.56% | 21.21% | 9.73% | 7.16% |
| Roku, Inc. (ROKU) | $17.86B | 1.99% | -0.51% | -7.24% | -3.96% |
| Charter Communications, Inc. (CHTR) | $19.11B | 3.23% | 3.31% | 3.31% | 3.12% |
| Reddit, Inc. (RDDT) | $34.32B | 16.35% | -2.19% | -4.99% | -6.51% |
| Twitter, Inc. (delisted) (TWTR) | $41.09B | -1.57% | -5.03% | 3.33% | 0.87% |
| Electronic Arts Inc. (EA) | $50.77B | 6.76% | 7.91% | 7.82% | 7.21% |
| Comcast Corporation (CMCSA) | $85.20B | 7.34% | 6.71% | 5.33% | 5.05% |
Asset Efficiency
ROA
-6.0%
ROE
-20.2%
Snap Inc. Return on Assets (ROA) Formula & Definition
ROA = Net Income / Total Assets
Return on assets measures how efficiently a company generates profit from its total assets.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute
Snap Inc. Return on Assets (ROA) FAQ
- What is the return on assets (ROA) for Snap Inc. (SNAP)?
- The return on assets (ROA) for SNAP stock is -6.00%.
- Is Snap Inc.'s return on assets (ROA) high or low?
- Snap Inc.'s return on assets (ROA) of -6.00% is 52% above its 5-year average of -12.41%, near the high end of its 5-year range (-18.81%–-6.00%).
- What is the TTM average return on assets (ROA) for Snap Inc. (SNAP)?
- The TTM average return on assets (ROA) for SNAP stock is -7.39%.
- What is the 3Y average return on assets (ROA) for Snap Inc. (SNAP)?
- The 3Y average return on assets (ROA) for SNAP stock is -12.30%.
- What is the 5Y average return on assets (ROA) for Snap Inc. (SNAP)?
- The 5Y average return on assets (ROA) for SNAP stock is -12.41%.
- What is the 10Y average return on assets (ROA) for Snap Inc. (SNAP)?
- The 10Y average return on assets (ROA) for SNAP stock is -28.80%.
- What is the 15Y average return on assets (ROA) for Snap Inc. (SNAP)?
- The 15Y average return on assets (ROA) for SNAP stock is -28.80%.
- What is the 20Y average return on assets (ROA) for Snap Inc. (SNAP)?
- The 20Y average return on assets (ROA) for SNAP stock is -28.80%.
Snap Inc. Return on Assets (ROA) History
| DATE | RETURN ON ASSETS (ROA) |
|---|---|
| 2025-12-31 | -6.00% |
| 2024-12-31 | -8.79% |
| 2023-12-31 | -16.60% |
| 2022-12-31 | -17.80% |
| 2021-12-31 | -6.47% |
| 2020-12-31 | -18.81% |
| 2019-12-31 | -25.76% |
| 2018-12-31 | -46.27% |
| 2017-12-31 | -100.69% |
| 2016-12-31 | -29.87% |
| 2015-12-31 | -39.71% |
Related Metrics
About Snap Inc.
Snap Inc. is a global technology company focused on cameras, serving users across North America, Europe, and other international regions. Its primary product is Snapchat, a powerful camera application that facilitates visual communication through short videos and images. This app boasts several key features, including its Camera function, Communication tools, Snap Map, Stories, and Spotlight. In addition to its software, Snap Inc. develops Spectacles, smart glasses designed to integrate with Snapchat for capturing media from a first-person perspective. The company also offers a comprehensive suite of advertising products, encompassing augmented reality (AR) ads and various Snap ad formats like single image/video, story, collection, and dynamic ads, as well as commercials. Founded in 2010, the company initially operated as Snapchat, Inc. before adopting the name Snap Inc. in September 2016. Its headquarters are located in Santa Monica, California.
- Sector
- Communication Services
- Industry
- Internet Content & Information
- CEO
- Evan T. Spiegel