Basis: Trailing twelve months (TTM net income over TTM revenue). Source: stored company filings and market data; unavailable inputs remain N/A.
Is the net profit margin high or low?
The net profit margin of 5.72% is 91% above its 5-year average of 3.00%, around the middle of its 5-year range (-2.72%–11.73%).
7.11% above its 12-month average of 5.34%.
Reported quarterly profit margin; no daily interpolation. Q2 FY2026 (2026-06-30): 11.73%.
NET PROFIT MARGIN
5.72%
NET PROFIT MARGIN AVG TTM
5.34%
NET PROFIT MARGIN AVG 3Y
3.58%
NET PROFIT MARGIN AVG 5Y
3.00%
NET PROFIT MARGIN AVG 10Y
3.98%
NET PROFIT MARGIN AVG 15Y
3.64%
NET PROFIT MARGIN AVG 20Y
2.94%
CURRENT VS TTM AVG
+7.11%
CURRENT VS 3Y AVG
+59.61%
CURRENT VS 5Y AVG
+90.93%
CURRENT VS 10Y AVG
+43.86%
CURRENT VS 15Y AVG
+57.28%
CURRENT VS 20Y AVG
+94.66%
SECTOR MEDIAN · CONSUMER CYCLICAL
1.62%
median of 311 covered companies
CURRENT VS SECTOR MEDIAN
+253.09%
vs the sector median at left
Rocky Brands, Inc.
Market Cap
$351.13M
Net Profit Margin
5.72%
TTM Avg
5.34%
3Y Avg
3.58%
5Y Avg
3.00%
Market Cap
$354.05M
Net Profit Margin
3.31%
TTM Avg
5.37%
3Y Avg
5.66%
5Y Avg
7.47%
Market Cap
$356.25M
Net Profit Margin
-0.94%
TTM Avg
-1.60%
3Y Avg
-4.28%
5Y Avg
-6.78%
Market Cap
$341.18M
Net Profit Margin
-0.21%
TTM Avg
-4.41%
3Y Avg
-5.87%
5Y Avg
-3.10%
Market Cap
$323.70M
Net Profit Margin
26.62%
TTM Avg
0.43%
3Y Avg
-2.20%
5Y Avg
-1.00%
Market Cap
$313.92M
Net Profit Margin
N/A
TTM Avg
3.32%
3Y Avg
5.88%
5Y Avg
3.30%
Market Cap
$409.75M
Net Profit Margin
0.84%
TTM Avg
-2.55%
3Y Avg
-2.23%
5Y Avg
1.40%
Market Cap
$291.78M
Net Profit Margin
-2.25%
TTM Avg
-12.30%
3Y Avg
-22.13%
5Y Avg
-25.06%
Market Cap
$414.29M
Net Profit Margin
-13.50%
TTM Avg
-14.04%
3Y Avg
-26.24%
5Y Avg
-21.92%
| NAME | MARKET CAP | NET PROFIT MARGIN | TTM | 3Y | 5Y |
|---|---|---|---|---|---|
| Rocky Brands, Inc. (RCKY) | $351.13M | 5.72% | 5.34% | 3.58% | 3.00% |
| Shoe Station Group Inc. (SHOE)vs › | $354.05M | 3.31% | 5.37% | 5.66% | 7.47% |
| Stitch Fix, Inc. (SFIX)vs › | $356.25M | -0.94% | -1.60% | -4.28% | -6.78% |
| Funko, Inc. (FNKO)vs › | $341.18M | -0.21% | -4.41% | -5.87% | -3.10% |
| Lands' End, Inc. (LE)vs › | $323.70M | 26.62% | 0.43% | -2.20% | -1.00% |
| JAKKS Pacific, Inc. (JAKK)vs › | $313.92M | N/A | 3.32% | 5.88% | 3.30% |
| Citi Trends, Inc. (CTRN)vs › | $409.75M | 0.84% | -2.55% | -2.23% | 1.40% |
| ECARX Holdings, Inc. (ECX)vs › | $291.78M | -2.25% | -12.30% | -22.13% | -25.06% |
| EVgo, Inc. (EVGO)vs › | $414.29M | -13.50% | -14.04% | -26.24% | -21.92% |
| Fossil Group, Inc. (FOSL)vs › | $417.26M | -7.09% | -7.80% | -9.30% | -5.83% |
Operating Margin
8.8%
Net Profit Margin
5.7%
Net Profit Margin = Net Income / Revenue
Net profit margin is the percentage of revenue that becomes net income after all expenses, taxes, and interest.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute
| DATE | NET PROFIT MARGIN |
|---|---|
| 2026-06-30 | 11.73% |
| 2026-03-31 | 1.01% |
| 2025-12-31 | 4.66% |
| 2025-09-30 | 5.89% |
| 2025-06-30 | 3.42% |
| 2025-03-31 | 4.33% |
| 2024-12-31 | 3.75% |
| 2024-09-30 | 4.61% |
| 2024-06-30 | -1.27% |
| 2024-03-31 | 2.26% |
| 2023-12-31 | 5.33% |
| 2023-09-30 | 5.43% |
| 2023-06-30 | -2.72% |
| 2023-03-31 | -0.36% |
| 2022-12-31 | 4.69% |
| 2022-09-30 | 3.86% |
| 2022-06-30 | 0.57% |
| 2022-03-31 | 4.39% |
| 2021-12-31 | 7.40% |
| 2021-09-30 | -0.30% |
| 2021-06-30 | 2.96% |
| 2021-03-31 | 5.12% |
| 2020-12-31 | 11.10% |
| 2020-09-30 | 9.78% |
| 2020-06-30 | 4.35% |
| 2020-03-31 | 2.13% |
| 2019-12-31 | 6.75% |
| 2019-09-30 | 8.36% |
| 2019-06-30 | 5.09% |
| 2019-03-31 | 5.47% |
| 2018-12-31 | 5.37% |
| 2018-09-30 | 7.65% |
| 2018-06-30 | 4.55% |
| 2018-03-31 | 5.30% |
| 2017-12-31 | 6.56% |
| 2017-09-30 | 3.46% |
| 2017-06-30 | 2.50% |
| 2017-03-31 | 2.37% |
| 2016-12-31 | -0.95% |
| 2016-09-30 | 0.61% |
| 2016-06-30 | -2.81% |
| 2016-03-31 | -0.33% |
| 2015-12-31 | 2.12% |
| 2015-09-30 | 2.58% |
| 2015-06-30 | 2.92% |
| 2015-03-31 | 2.16% |
| 2014-12-31 | 5.67% |
| 2014-09-30 | 4.32% |
| 2014-06-30 | 2.20% |
| 2014-03-31 | 1.10% |
| 2013-12-31 | 2.88% |
| 2013-09-30 | 4.18% |
| 2013-06-30 | 2.98% |
| 2013-03-31 | 1.66% |
| 2012-12-31 | 4.39% |
| 2012-09-30 | 7.40% |
| 2012-06-30 | 0.49% |
| 2012-03-31 | 1.35% |
| 2011-12-31 | 0.43% |
| 2011-09-30 | 7.34% |
| 2011-06-30 | 4.36% |
| 2011-03-31 | 1.04% |
| 2010-12-31 | 4.55% |
| 2010-09-30 | 6.26% |
| 2010-06-30 | 0.95% |
| 2010-03-31 | -1.00% |
| 2009-12-31 | 1.47% |
| 2009-09-30 | 4.18% |
| 2009-06-30 | -2.73% |
| 2009-03-31 | -2.24% |
| 2008-12-31 | -3.39% |
| 2008-09-30 | 3.27% |
| 2008-06-30 | 1.21% |
| 2008-03-31 | 0.50% |
| 2007-12-31 | -32.59% |
| 2007-09-30 | 1.40% |
| 2007-06-30 | -2.36% |
| 2007-03-31 | 1.24% |
| 2006-12-31 | -0.11% |
| 2006-09-30 | 5.40% |
| 2006-06-30 | -0.38% |
| 2006-03-31 | 1.55% |
| 2005-12-31 | 3.48% |
| 2005-09-30 | 6.92% |
| 2005-06-30 | 4.28% |
| 2005-03-31 | 1.78% |
| 2004-12-31 | 6.65% |
| 2004-09-30 | 9.76% |
| 2004-06-30 | 5.28% |
| 2004-03-31 | 0.33% |
| 2003-12-31 | 7.19% |
| 2003-09-30 | 8.39% |
| 2003-06-30 | 5.01% |
| 2003-03-31 | -4.53% |
| 2002-12-31 | 6.12% |
| 2002-09-30 | 7.84% |