Prudential Financial, Inc. (PRU) EV/Sales Ratio: 0.64x
Is Prudential Financial, Inc.’s EV/Sales ratio high or low?
Prudential Financial, Inc.'s EV/Sales ratio of 0.64x is 18% below its 5-year average of 0.78x, near the low end of its 5-year range (0.58x–0.94x).
The EV/Sales ratio for Prudential Financial, Inc. (PRU) is 0.64x as of Tuesday, June 9, 2026. It is below its 12-month average by 7.67% (0.69x).
PRU EV/Sales Ratio Chart
PRU Average EV/Sales Ratio Chart
PRU Current vs Average EV/Sales Ratio Chart
PRU EV/Sales Ratio Metrics
EV/SALES RATIO
0.64x
EV/SALES RATIO AVG TTM
0.69x
EV/SALES RATIO AVG 3Y
0.76x
EV/SALES RATIO AVG 5Y
0.78x
EV/SALES RATIO AVG 10Y
0.74x
EV/SALES RATIO AVG 15Y
0.78x
EV/SALES RATIO AVG 20Y
0.93x
CURRENT VS TTM AVG
-7.67%
CURRENT VS 3Y AVG
-15.28%
CURRENT VS 5Y AVG
-17.88%
CURRENT VS 10Y AVG
-14.02%
CURRENT VS 15Y AVG
-18.34%
CURRENT VS 20Y AVG
-31.17%
PRU Competitors' EV/Sales Ratio
| NAME | MARKET CAP | EV/SALES RATIO | TTM | 3Y | 5Y |
|---|---|---|---|---|---|
| Prudential Financial, Inc. (PRU) | — | 0.64x | 0.69x | 0.76x | 0.78x |
| PayPal Holdings, Inc. (PYPL) | $36.57B | 1.20x | 1.85x | 2.27x | 4.02x |
| The Hartford Financial Services Group, Inc. (HIG) | $35.35B | 1.41x | 1.51x | 1.42x | 1.38x |
| American International Group, Inc. (AIG) | $39.19B | 1.79x | 1.94x | 1.89x | 1.73x |
| Coinbase Global, Inc. (COIN) | $40.97B | 6.70x | 10.08x | 10.72x | 8.94x |
| MSCI Inc. (MSCI) | $44.23B | 15.67x | 15.90x | 17.41x | 19.42x |
| State Street SPDR Dow Jones Industrial Average ETF Trust (DIA) | $44.77B | N/A | N/A | N/A | N/A |
| Cincinnati Financial Corporation (CINF) | $25.34B | 1.96x | 2.05x | 1.92x | 2.04x |
| Willis Towers Watson Public Limited Company (WTW) | $24.67B | 3.03x | 3.55x | 3.47x | 3.45x |
| Loews Corporation (L) | $22.01B | 1.65x | 1.67x | 1.62x | 1.64x |
Understanding EV/Sales
Enterprise Value (EV) = Market Cap + Total Debt - Cash
Sales = Total Revenue (TTM)
EV/Sales is commonly used because:
- It works for unprofitable companies where P/E doesn't apply
- Revenue is harder to manipulate than earnings
- It supports comparisons across companies at different profitability stages
- It is frequently used for software and other revenue-growth-focused companies
Note: EV/Sales does not include margin, debt maturity, cash conversion, or growth durability by itself.
Prudential Financial, Inc. EV/Sales Ratio Formula & Definition
EV/Sales = Enterprise Value / Revenue (TTM)
Enterprise value to sales compares total company value to revenue, useful across capital structures and for unprofitable companies.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute
Prudential Financial, Inc. EV/Sales Ratio FAQ
- What is the EV/Sales ratio for Prudential Financial, Inc. (PRU)?
- The EV/Sales ratio for PRU stock is 0.64x.
- Is Prudential Financial, Inc.'s EV/Sales ratio high or low?
- Prudential Financial, Inc.'s EV/Sales ratio of 0.64x is 18% below its 5-year average of 0.78x, near the low end of its 5-year range (0.58x–0.94x).
- What is the TTM average EV/Sales ratio for Prudential Financial, Inc. (PRU)?
- The TTM average EV/Sales ratio for PRU stock is 0.69x.
- What is the 3Y average EV/Sales ratio for Prudential Financial, Inc. (PRU)?
- The 3Y average EV/Sales ratio for PRU stock is 0.76x.
- What is the 5Y average EV/Sales ratio for Prudential Financial, Inc. (PRU)?
- The 5Y average EV/Sales ratio for PRU stock is 0.78x.
- What is the 10Y average EV/Sales ratio for Prudential Financial, Inc. (PRU)?
- The 10Y average EV/Sales ratio for PRU stock is 0.74x.
- What is the 15Y average EV/Sales ratio for Prudential Financial, Inc. (PRU)?
- The 15Y average EV/Sales ratio for PRU stock is 0.78x.
- What is the 20Y average EV/Sales ratio for Prudential Financial, Inc. (PRU)?
- The 20Y average EV/Sales ratio for PRU stock is 0.93x.
Prudential Financial, Inc. EV/Sales Ratio History
| DATE | EV/SALES RATIO |
|---|---|
| 2026-06-09 | 0.64x |
| 2026-06-08 | 0.64x |
| 2026-06-05 | 0.64x |
| 2026-06-04 | 0.64x |
| 2026-06-03 | 0.62x |
| 2026-06-02 | 0.63x |
| 2026-06-01 | 0.62x |
| 2026-05-29 | 0.62x |
| 2026-05-28 | 0.62x |
| 2026-05-27 | 0.63x |
| 2026-05-26 | 0.63x |
| 2026-05-22 | 0.64x |
| 2026-05-21 | 0.64x |
| 2026-05-20 | 0.63x |
| 2026-05-19 | 0.62x |
| 2026-05-18 | 0.63x |
| 2026-05-15 | 0.63x |
| 2026-05-14 | 0.63x |
| 2026-05-13 | 0.63x |
| 2026-05-12 | 0.63x |
| 2026-05-11 | 0.62x |
| 2026-05-08 | 0.62x |
| 2026-05-07 | 0.61x |
| 2026-05-06 | 0.62x |
| 2026-05-05 | 0.63x |
| 2026-05-04 | 0.61x |
| 2026-05-01 | 0.62x |
| 2026-04-30 | 0.62x |
| 2026-04-29 | 0.61x |
| 2026-04-28 | 0.61x |
| 2026-04-27 | 0.60x |
| 2026-04-24 | 0.59x |
| 2026-04-23 | 0.59x |
| 2026-04-22 | 0.60x |
| 2026-04-21 | 0.61x |
| 2026-04-20 | 0.64x |
| 2026-04-17 | 0.64x |
| 2026-04-16 | 0.63x |
| 2026-04-15 | 0.62x |
| 2026-04-14 | 0.62x |
| 2026-04-13 | 0.62x |
| 2026-04-10 | 0.61x |
| 2026-04-09 | 0.61x |
| 2026-04-08 | 0.61x |
| 2026-04-07 | 0.61x |
| 2026-04-06 | 0.61x |
| 2026-04-02 | 0.61x |
| 2026-04-01 | 0.62x |
| 2026-03-31 | 0.61x |
| 2026-03-30 | 0.60x |
| 2026-03-27 | 0.59x |
| 2026-03-26 | 0.60x |
| 2026-03-25 | 0.60x |
| 2026-03-24 | 0.60x |
| 2026-03-23 | 0.59x |
| 2026-03-20 | 0.59x |
| 2026-03-19 | 0.58x |
| 2026-03-18 | 0.59x |
| 2026-03-17 | 0.60x |
| 2026-03-16 | 0.59x |
| 2026-03-13 | 0.58x |
| 2026-03-12 | 0.58x |
| 2026-03-11 | 0.60x |
| 2026-03-10 | 0.60x |
| 2026-03-09 | 0.60x |
| 2026-03-06 | 0.61x |
| 2026-03-05 | 0.62x |
| 2026-03-04 | 0.62x |
| 2026-03-03 | 0.62x |
| 2026-03-02 | 0.63x |
| 2026-02-27 | 0.62x |
| 2026-02-26 | 0.64x |
| 2026-02-25 | 0.63x |
| 2026-02-24 | 0.63x |
| 2026-02-23 | 0.63x |
| 2026-02-20 | 0.65x |
| 2026-02-19 | 0.64x |
| 2026-02-18 | 0.65x |
| 2026-02-17 | 0.65x |
| 2026-02-13 | 0.65x |
| 2026-02-12 | 0.65x |
| 2026-02-11 | 0.72x |
| 2026-02-10 | 0.71x |
| 2026-02-09 | 0.70x |
| 2026-02-06 | 0.71x |
| 2026-02-05 | 0.69x |
| 2026-02-04 | 0.70x |
| 2026-02-03 | 0.73x |
| 2026-02-02 | 0.76x |
| 2026-01-30 | 0.76x |
| 2026-01-29 | 0.75x |
| 2026-01-28 | 0.74x |
| 2026-01-27 | 0.73x |
| 2026-01-26 | 0.74x |
| 2026-01-23 | 0.74x |
| 2026-01-22 | 0.74x |
| 2026-01-21 | 0.75x |
| 2026-01-20 | 0.74x |
| 2026-01-16 | 0.76x |
| 2026-01-15 | 0.79x |
| 2026-01-14 | 0.80x |
| 2026-01-13 | 0.79x |
| 2026-01-12 | 0.80x |
| 2026-01-09 | 0.80x |
| 2026-01-08 | 0.80x |
| 2026-01-07 | 0.79x |
| 2026-01-06 | 0.80x |
| 2026-01-05 | 0.79x |
| 2026-01-02 | 0.77x |
| 2025-12-31 | 0.77x |
| 2025-12-30 | 0.77x |
| 2025-12-29 | 0.77x |
| 2025-12-26 | 0.77x |
| 2025-12-24 | 0.78x |
| 2025-12-23 | 0.77x |
| 2025-12-22 | 0.78x |
| 2025-12-19 | 0.78x |
| 2025-12-18 | 0.78x |
| 2025-12-17 | 0.78x |
| 2025-12-16 | 0.79x |
| 2025-12-15 | 0.80x |
| 2025-12-12 | 0.79x |
| 2025-12-11 | 0.79x |
| 2025-12-10 | 0.78x |
| 2025-12-09 | 0.76x |
| 2025-12-08 | 0.76x |
| 2025-12-05 | 0.76x |
| 2025-12-04 | 0.75x |
| 2025-12-03 | 0.75x |
| 2025-12-02 | 0.74x |
| 2025-12-01 | 0.74x |
| 2025-11-28 | 0.74x |
| 2025-11-26 | 0.74x |
| 2025-11-25 | 0.74x |
| 2025-11-24 | 0.73x |
| 2025-11-21 | 0.73x |
| 2025-11-20 | 0.71x |
| 2025-11-19 | 0.71x |
| 2025-11-18 | 0.70x |
| 2025-11-17 | 0.71x |
| 2025-11-14 | 0.73x |
| 2025-11-13 | 0.74x |
| 2025-11-12 | 0.74x |
| 2025-11-11 | 0.73x |
| 2025-11-10 | 0.73x |
| 2025-11-07 | 0.73x |
| 2025-11-06 | 0.72x |
| 2025-11-05 | 0.72x |
| 2025-11-04 | 0.72x |
| 2025-11-03 | 0.72x |
| 2025-10-31 | 0.71x |
| 2025-10-30 | 0.71x |
| 2025-10-29 | 0.69x |
| 2025-10-28 | 0.69x |
| 2025-10-27 | 0.70x |
| 2025-10-24 | 0.70x |
| 2025-10-23 | 0.69x |
| 2025-10-22 | 0.70x |
| 2025-10-21 | 0.69x |
| 2025-10-20 | 0.69x |
| 2025-10-17 | 0.69x |
| 2025-10-16 | 0.68x |
| 2025-10-15 | 0.70x |
| 2025-10-14 | 0.70x |
| 2025-10-13 | 0.69x |
| 2025-10-10 | 0.68x |
| 2025-10-09 | 0.70x |
| 2025-10-08 | 0.70x |
| 2025-10-07 | 0.70x |
| 2025-10-06 | 0.70x |
| 2025-10-03 | 0.71x |
| 2025-10-02 | 0.69x |
| 2025-10-01 | 0.70x |
| 2025-09-30 | 0.71x |
| 2025-09-29 | 0.71x |
| 2025-09-26 | 0.71x |
| 2025-09-25 | 0.70x |
| 2025-09-24 | 0.70x |
| 2025-09-23 | 0.70x |
| 2025-09-22 | 0.70x |
| 2025-09-19 | 0.70x |
| 2025-09-18 | 0.71x |
| 2025-09-17 | 0.70x |
| 2025-09-16 | 0.70x |
| 2025-09-15 | 0.72x |
| 2025-09-12 | 0.72x |
| 2025-09-11 | 0.72x |
| 2025-09-10 | 0.72x |
| 2025-09-09 | 0.72x |
| 2025-09-08 | 0.72x |
| 2025-09-05 | 0.72x |
| 2025-09-04 | 0.74x |
| 2025-09-03 | 0.73x |
| 2025-09-02 | 0.73x |
| 2025-08-29 | 0.74x |
| 2025-08-28 | 0.73x |
| 2025-08-27 | 0.74x |
| 2025-08-26 | 0.74x |
| 2025-08-25 | 0.74x |
| 2025-08-22 | 0.74x |
| 2025-08-21 | 0.73x |
| 2025-08-20 | 0.73x |
| 2025-08-19 | 0.72x |
| 2025-08-18 | 0.72x |
| 2025-08-15 | 0.72x |
| 2025-08-14 | 0.72x |
| 2025-08-13 | 0.73x |
| 2025-08-12 | 0.71x |
| 2025-08-11 | 0.70x |
| 2025-08-08 | 0.70x |
| 2025-08-07 | 0.69x |
| 2025-08-06 | 0.71x |
| 2025-08-05 | 0.70x |
| 2025-08-04 | 0.69x |
| 2025-08-01 | 0.69x |
| 2025-07-31 | 0.70x |
| 2025-07-30 | 0.70x |
| 2025-07-29 | 0.71x |
| 2025-07-28 | 0.71x |
| 2025-07-25 | 0.72x |
| 2025-07-24 | 0.72x |
| 2025-07-23 | 0.72x |
| 2025-07-22 | 0.72x |
| 2025-07-21 | 0.70x |
| 2025-07-18 | 0.71x |
| 2025-07-17 | 0.71x |
| 2025-07-16 | 0.70x |
| 2025-07-15 | 0.71x |
| 2025-07-14 | 0.72x |
| 2025-07-11 | 0.73x |
| 2025-07-10 | 0.73x |
| 2025-07-09 | 0.73x |
| 2025-07-08 | 0.74x |
| 2025-07-07 | 0.73x |
| 2025-07-03 | 0.74x |
| 2025-07-02 | 0.74x |
| 2025-07-01 | 0.74x |
| 2025-06-30 | 0.74x |
| 2025-06-27 | 0.73x |
| 2025-06-26 | 0.73x |
| 2025-06-25 | 0.72x |
| 2025-06-24 | 0.73x |
| 2025-06-23 | 0.72x |
| 2025-06-20 | 0.72x |
| 2025-06-18 | 0.72x |
| 2025-06-17 | 0.71x |
| 2025-06-16 | 0.72x |
| 2025-06-13 | 0.71x |
| 2025-06-12 | 0.72x |
| 2025-06-11 | 0.72x |
| 2025-06-10 | 0.73x |
| 2025-06-09 | 0.73x |
| 2025-06-06 | 0.72x |
| 2025-06-05 | 0.71x |
| 2025-06-04 | 0.71x |
| 2025-06-03 | 0.72x |
| 2025-06-02 | 0.71x |
| 2025-05-30 | 0.71x |
| 2025-05-29 | 0.72x |
| 2025-05-28 | 0.71x |
Showing the most recent 260 of 5,031 data points. The chart above shows the full history.
Related Metrics
About Prudential Financial, Inc.
Prudential Financial, Inc. operates in both the U.S. and global markets, delivering a range of financial and insurance solutions alongside investment management expertise through its various subsidiaries. The company organizes its operations into eight distinct divisions: PGIM, Retirement, Group Insurance, Individual Annuities, Individual Life, Assurance IQ, International Businesses, and Closed Block. PGIM, its investment management arm, provides diverse strategies including public fixed income and equities, real estate debt and equity, private credit, alternative investments, and multi-asset class approaches. These services cater to a broad clientele, encompassing institutional investors, retail clients, and its own general account. For retirement planning, Prudential offers investment and income products designed for sponsors of retirement plans across public, private, and not-for-profit sectors. Its Group Insurance segment supplies a variety of coverage options such as group life, long-term and short-term disability, and corporate-, bank-, or trust-owned life insurance. Primarily serving institutional clients, these offerings support employee and membership benefit programs. Additionally, the company provides accidental death & dismemberment, supplemental health solutions, and administrative services for these insurance coverages. The firm also develops and distributes individual variable and fixed annuity products, primarily targeting affluent and mass affluent consumers. Similarly, it offers individual variable, term, and universal life insurance products to a similar demographic, covering mass middle, mass affluent, and affluent segments in the United States. Through Assurance IQ, Prudential facilitates access for retail consumers to third-party life, health, Medicare, property and casualty, and term life insurance products via its digital platforms and a network of independent agents. Both individual and institutional customers can access the company's offerings through its direct channels and partnerships with third-party distributors. Established in 1875, Prudential Financial, Inc. maintains its corporate headquarters in Newark, New Jersey.
- Sector
- Financial Services
- Industry
- Insurance - Life
- CEO
- Andrew Francis Sullivan