Basis: Latest reported fiscal year. Source: stored company filings and market data; unavailable inputs remain N/A.
The yield on cost (YOC) is 6.43%.
YIELD ON COST (YOC)
6.43%
GIS now pays $2.44 per share a year. Measured against the price it actually traded at back then, a long-term holder is earning:
| If you bought | Price then | Yield on cost today |
|---|---|---|
| 10 years ago(2016-07-26) | $71.28 | 3.42% |
| 5 years ago(2021-08-03) | $59.39 | 4.11% |
| 3 years ago(2023-07-25) | $76.91 | 3.17% |
| 1 year ago(2025-07-29) | $50.02 | 4.88% |
| Buying today |
Yield on cost is the dividend yield measured against your original purchase price, not today's price. As a company raises its dividend, the yield on what you actually paid keeps rising even when the market yield holds steady.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute
| $36.42 |
| 6.43% |
Projection: starting from today's 6.43% yield, assuming the dividend keeps compounding at its historical 4.1% rate. Boards set dividends each year, so actual figures will differ.
Today
6.43%
In 3 years
7.63%
In 5 years
8.55%
In 10 years
11.37%
Try your own purchase price, dividend and growth rate for General Mills, Inc. (GIS).
Starting Yield
6.70%
Ending YOC
12.24%
Year 15 Dividend
$4.46
Cum. Dividends Recd.
$51.24
| Year | Projected Div. / Share | YoY Dividend Hike | Yield on Cost (YOC) | Total Dividends Recd. |
|---|---|---|---|---|
| Initial | $2.44 | N/A | 6.70% | $0.00 |
| Year 1 | $2.54 | +4.10% | 6.97% | $2.54 |
| Year 2 | $2.64 | +4.10% | 7.26% | $5.18 |
| Year 3 | $2.75 | +4.10% | 7.56% | $7.94 |
| Year 4 | $2.87 | +4.10% | 7.87% | $10.80 |
| Year 5 | $2.98 | +4.10% | 8.19% | $13.79 |
| Year 6 | $3.11 | +4.10% | 8.53% | $16.89 |
| Year 7 | $3.23 | +4.10% | 8.88% | $20.12 |
| Year 8 | $3.37 | +4.10% | 9.24% | $23.49 |
| Year 9 | $3.50 | +4.10% | 9.62% | $26.99 |
| Year 10 | $3.65 | +4.10% | 10.01% | $30.64 |
| Year 11 | $3.80 | +4.10% | 10.42% | $34.43 |
| Year 12 | $3.95 | +4.10% | 10.85% | $38.39 |
| Year 13 | $4.11 | +4.10% | 11.30% | $42.50 |
| Year 14 | $4.28 | +4.10% | 11.76% | $46.78 |
| Year 15 | $4.46 | +4.10% | 12.24% | $51.24 |
