Basis: Latest reported fiscal year. Source: stored company filings and market data; unavailable inputs remain N/A.
The yield on cost (YOC) is 7.07%.
YIELD ON COST (YOC)
7.07%
CPB now pays $1.56 per share a year. Measured against the price it actually traded at back then, a long-term holder is earning:
| If you bought | Price then | Yield on cost today |
|---|---|---|
| 10 years ago(2016-07-26) | $62.61 | 2.49% |
| 5 years ago(2021-08-03) | $43.35 | 3.60% |
| 3 years ago(2023-07-25) | $46.27 | 3.37% |
| 1 year ago(2025-07-29) | $32.85 | 4.75% |
| Buying today(at $21.98) | $21.98 | 7.07% |
Projection: starting from today's 7.07% yield, assuming the dividend keeps compounding at its historical 2.2% rate. Boards set dividends each year, so actual figures will differ.
Today
7.07%
In 3 years
7.45%
In 5 years
7.71%
In 10 years
8.42%
Try your own purchase price, dividend and growth rate for Campbell Soup Company (CPB).
Starting Yield
7.10%
Ending YOC
9.82%
Year 15 Dividend
$2.16
Cum. Dividends Recd.
$27.95
| Year | Projected Div. / Share | YoY Dividend Hike | Yield on Cost (YOC) | Total Dividends Recd. |
|---|---|---|---|---|
| Initial | $1.56 | N/A | 7.10% | $0.00 |
| Year 1 | $1.59 | +2.19% | 7.25% | $1.59 |
| Year 2 | $1.63 | +2.19% | 7.41% | $3.22 |
| Year 3 | $1.66 | +2.19% | 7.57% | $4.89 |
| Year 4 | $1.70 | +2.19% | 7.74% | $6.59 |
| Year 5 | $1.74 | +2.19% | 7.91% | $8.33 |
| Year 6 | $1.78 | +2.19% | 8.08% | $10.10 |
| Year 7 | $1.82 | +2.19% | 8.26% | $11.92 |
| Year 8 | $1.86 | +2.19% | 8.44% | $13.77 |
| Year 9 | $1.90 | +2.19% | 8.63% | $15.67 |
| Year 10 | $1.94 | +2.19% | 8.81% | $17.61 |
| Year 11 | $1.98 | +2.19% | 9.01% | $19.59 |
| Year 12 | $2.02 | +2.19% | 9.20% | $21.61 |
| Year 13 | $2.07 | +2.19% | 9.41% | $23.68 |
| Year 14 | $2.11 | +2.19% | 9.61% | $25.79 |
| Year 15 | $2.16 | +2.19% | 9.82% | $27.95 |
Yield on cost is the dividend yield measured against your original purchase price, not today's price. As a company raises its dividend, the yield on what you actually paid keeps rising even when the market yield holds steady.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute
