Basis: Trailing twelve months (TTM). Source: stored company filings and market data; unavailable inputs remain N/A.
The yield on cost (YOC) is 1.78%.
YIELD ON COST (YOC)
1.78%
CBRL now pays $1.00 per share a year. Measured against the price it actually traded at back then, a long-term holder is earning:
| If you bought | Price then | Yield on cost today |
|---|---|---|
| 10 years ago(2016-10-04) | $131.62 | 0.76% |
| 5 years ago(2021-09-30) | $139.84 | 0.72% |
| 3 years ago(2023-10-03) | $64.02 | 1.56% |
| 1 year ago(2025-10-07) | $42.59 | 2.35% |
| Buying today(at $56.44) | $56.44 | 1.78% |
Projection: starting from today's 1.78% yield, assuming the dividend keeps compounding at -18.9% a year — the recent growth rate of its annual payout. Boards set dividends each year, so actual figures will differ.
Today
1.78%
In 3 years
0.95%
In 5 years
0.63%
In 10 years
0.22%
Try your own purchase price, dividend and growth rate for Cracker Barrel Old Country Store (CBRL).
Starting Yield
1.77%
Ending YOC
0.10%
Year 15 Dividend
$0.06
Cum. Dividends Recd.
$4.48
| Year | Projected Div. / Share | YoY Dividend Hike | Yield on Cost (YOC) | Total Dividends Recd. |
|---|---|---|---|---|
| Initial | $1.00 | N/A | 1.77% | $0.00 |
| Year 1 | $0.83 | -17.40% | 1.46% | $0.83 |
| Year 2 | $0.68 | -17.40% | 1.21% | $1.51 |
| Year 3 | $0.56 | -17.40% | 1.00% | $2.07 |
| Year 4 | $0.47 | -17.40% | 0.82% | $2.54 |
| Year 5 | $0.38 | -17.40% | 0.68% | $2.92 |
| Year 6 | $0.32 | -17.40% | 0.56% | $3.24 |
| Year 7 | $0.26 | -17.40% | 0.46% | $3.50 |
| Year 8 | $0.22 | -17.40% | 0.38% | $3.72 |
| Year 9 | $0.18 | -17.40% | 0.32% | $3.90 |
| Year 10 | $0.15 | -17.40% | 0.26% | $4.05 |
| Year 11 | $0.12 | -17.40% | 0.22% | $4.17 |
| Year 12 | $0.10 | -17.40% | 0.18% | $4.27 |
| Year 13 | $0.08 | -17.40% | 0.15% | $4.35 |
| Year 14 | $0.07 | -17.40% | 0.12% | $4.42 |
| Year 15 | $0.06 | -17.40% | 0.10% | $4.48 |
Yield on cost is the dividend yield measured against your original purchase price, not today's price. As a company raises its dividend, the yield on what you actually paid keeps rising even when the market yield holds steady.
Expanded definitions: Investopedia, Wikipedia, Corporate Finance Institute
