Alphabet Inc. (GOOGL) vs LVMH Moët Hennessy - Louis Vuitton, Société Européenne (LVMUY)

A side-by-side comparison of Alphabet Inc. and LVMH Moët Hennessy - Louis Vuitton, Société Européenne across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of August 27, 2026. Differences are shown without an overall score or investment verdict.

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Different business models: GOOGL is classified in Communication Services; LVMUY is classified in Consumer Cyclical. Margin, capital intensity, and valuation differences should be interpreted in that sector context.

Total returnGOOGL vs LVMUY

growth of $100 · dividends reinvested · last 10y
GOOGL +766.3% (+24.1%/yr)LVMUY +270.2% (+14.0%/yr)GOOGL compounded faster over this window
2004006008001kStart $10020182020202220242026$866$370
GOOGL LVMUY

GOOGL vs LVMUY: by the numbers

  • GOOGL is the larger company ($4.12T vs $256.86B market cap).
  • LVMUY trades at the lower trailing earnings multiple (10.42 vs 17.18 P/E), one valuation lens rather than an overall verdict.
  • GOOGL converts more revenue to profit (54.77% vs 13.46% net margin).
  • GOOGL grew revenue faster over the past five years (15.15% vs 10.82% CAGR).
  • LVMUY pays the higher dividend yield (2.91% vs 0.25%).

Metrics side by side

Valuation

MetricGOOGLLVMUY
P/E ratio17.1810.42
Forward P/E16.6323.89
P/S ratio9.442.84
P/B ratio6.573.32
EV / EBITDA24.6810.60
FCF yield1.27%6.55%

Profitability

MetricGOOGLLVMUY
Gross margin60.90%66.24%
Operating margin33.11%21.88%
Net margin54.77%13.46%
ROE38.13%15.49%
ROIC15.14%9.55%

Dividends

MetricGOOGLLVMUY
Dividend yield0.25%2.91%
Payout ratio7.79%61.54%

Growth (annualized)

MetricGOOGLLVMUY
Revenue CAGR (5Y)15.15%10.82%
EPS CAGR (5Y)29.81%16.65%
FCF CAGR (5Y)11.33%10.50%
Total return CAGR (5Y)19.53%-4.83%

Frequently asked

Which has the lower trailing P/E, GOOGL or LVMUY?
LVMUY has the lower trailing P/E: GOOGL trades at 17.18 and LVMUY at 10.42. P/E is one valuation measure and does not by itself establish which business is cheaper.
Which has grown faster, GOOGL or LVMUY?
Over the past five years, GOOGL grew revenue faster — GOOGL at a 15.15% CAGR versus LVMUY at 10.82%.
Does GOOGL or LVMUY pay a bigger dividend?
GOOGL yields 0.25% and LVMUY yields 2.91% based on trailing dividends and the latest price.
Is GOOGL or LVMUY more profitable?
GOOGL runs the higher net margin — GOOGL at 54.77% versus LVMUY at 13.46%.
How have GOOGL and LVMUY total returns compared?
Over the past 10 years, GOOGL delivered 24.16% and LVMUY delivered 13.58% annualized total return. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified August 27, 2026.