The Estée Lauder Companies Inc. (EL) vs Kimberly-Clark Corporation (KMB)

KMB leads on 11 of 14 compared metrics.

A side-by-side comparison of The Estée Lauder Companies Inc. and Kimberly-Clark Corporation across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 20, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).

Compare

Total return — EL vs KMB

growth of $100 · last 30y
EL +795.6%KMB +198.7%EL compounded faster
01k2k3k4kStart $100200120062011201620212026$896$299
EL KMB

EL vs KMB: by the numbers

  • KMB is the larger company ($34.04B vs $30.67B market cap).
  • KMB is profitable (12.81% net margin) while EL runs a net loss (-1.67%).
  • EL grew revenue faster over the past five years (0.17% vs -2.61% CAGR).
  • KMB pays the higher dividend yield (4.95% vs 1.65%).

Which is better, EL or KMB?

Metric tally: EL 3 · KMB 11

It depends on what you're optimizing for:

GrowthEL(faster 5Y revenue CAGR)
IncomeKMB(higher dividend yield)
QualityKMB(higher ROIC)

Metrics side by side

Valuation

MetricELKMB
P/E ratio16.10
Forward P/E26.6313.53
P/S ratio2.092.07
P/B ratio7.7619.03
EV / EBITDA27.6913.29
FCF yield4.15%7.54%

Profitability

MetricELKMB
Gross margin73.40%35.86%
Operating margin7.56%13.27%
Net margin-1.67%12.81%
ROE-6.21%117.98%
ROIC6.44%17.41%

Dividends

MetricELKMB
Dividend yield1.65%4.95%
Payout ratio83.55%

Growth (annualized)

MetricELKMB
Revenue CAGR (5Y)0.17%-2.61%
EPS CAGR (5Y)-25.98%-2.50%
FCF CAGR (5Y)-12.95%3.38%
Total return CAGR (5Y)-20.94%-0.73%

Frequently asked

Which is better, EL or KMB?
It depends on your goal. growth: EL (faster 5Y revenue CAGR); income: KMB (higher dividend yield); quality: KMB (higher ROIC). Across all compared metrics, KMB leads 11 to 3.
Which has grown faster, EL or KMB?
Over the past five years, EL grew revenue faster — EL at a 0.17% CAGR versus KMB at -2.61%.
Does EL or KMB pay a bigger dividend?
EL yields 1.65% and KMB yields 4.95% based on trailing dividends and the latest price.
Is EL or KMB more profitable?
KMB runs the higher net margin — EL at -1.67% versus KMB at 12.81%.
Which has been the better investment, EL or KMB?
Over the past 10-year, KMB delivered the higher annualized total return — EL at 0.47% versus KMB at 0.96%. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 20, 2026.