Booking Holdings Inc. (BKNG) vs PayPal Holdings, Inc. (PYPL)
BKNG leads on 9 of 16 compared metrics, though PYPL is the cheaper stock.
A side-by-side comparison of Booking Holdings Inc. and PayPal Holdings, Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of June 13, 2026. The ● marks the stronger figure on each row (cheaper multiple, higher margin/return).
BKNG
Booking Holdings Inc.
$164.94Consumer Cyclical
PYPL
PayPal Holdings, Inc.
$41.53Financial Services
Total return — BKNG vs PYPL
growth of $100 · last 11yBKNG +261.2%PYPL +13.1%BKNG compounded faster
BKNG PYPL
BKNG vs PYPL: by the numbers
- •BKNG is the larger company ($127.81B vs $36.63B market cap).
- •PYPL trades at the lower earnings multiple (7.79 vs 21.75 P/E).
- •BKNG converts more revenue to profit (22.23% vs 15.00% net margin).
- •BKNG grew revenue faster over the past five years (37.43% vs 8.09% CAGR).
- •PYPL pays the higher dividend yield (1.01% vs 0.97%).
Which is better, BKNG or PYPL?
Metric tally: BKNG 9 · PYPL 7It depends on what you're optimizing for:
ValuePYPL(lower P/E)
GrowthBKNG(faster 5Y revenue CAGR)
IncomePYPL(higher dividend yield)
QualityBKNG(higher ROIC)
Valuation
| Metric | BKNG | PYPL |
|---|---|---|
| P/E ratio | 21.75 | 7.79● |
| Forward P/E | 13.38 | 7.21● |
| P/S ratio | 4.73 | 1.13● |
| P/B ratio | — | 1.91 |
| PEG ratio | 0.14● | 0.30 |
| EV / EBITDA | 14.07 | 5.62● |
| FCF yield | 6.90% | 14.43%● |
Profitability
| Metric | BKNG | PYPL |
|---|---|---|
| Gross margin | 100.00%● | 46.12% |
| Operating margin | 34.28%● | 17.85% |
| Net margin | 22.23%● | 15.00% |
| ROE | -96.88% | 25.26%● |
| ROIC | 50.82%● | 14.95% |
Dividends
| Metric | BKNG | PYPL |
|---|---|---|
| Dividend yield | 0.97% | 1.01%● |
| Payout ratio | 24.14% | 7.69% |
Growth (annualized)
| Metric | BKNG | PYPL |
|---|---|---|
| Revenue CAGR (5Y) | 37.43%● | 8.09% |
| EPS CAGR (5Y) | 158.62%● | 8.81% |
| FCF CAGR (5Y) | 39.83%● | 0.75% |
| Total return CAGR (5Y) | 12.81%● | -31.17% |
Frequently asked
- Which is better, BKNG or PYPL?
- It depends on your goal. value: PYPL (lower P/E); growth: BKNG (faster 5Y revenue CAGR); income: PYPL (higher dividend yield); quality: BKNG (higher ROIC). Across all compared metrics, BKNG leads 9 to 7.
- Is BKNG or PYPL cheaper?
- On trailing earnings, PYPL is cheaper: BKNG trades at a 21.75 P/E and PYPL at 7.79.
- Which has grown faster, BKNG or PYPL?
- Over the past five years, BKNG grew revenue faster — BKNG at a 37.43% CAGR versus PYPL at 8.09%.
- Does BKNG or PYPL pay a bigger dividend?
- BKNG yields 0.97% and PYPL yields 1.01% based on trailing dividends and the latest price.
- Is BKNG or PYPL more profitable?
- BKNG runs the higher net margin — BKNG at 22.23% versus PYPL at 15.00%.
- Which has been the better investment, BKNG or PYPL?
- Over the past 10-year, BKNG delivered the higher annualized total return — BKNG at 12.30% versus PYPL at 1.31%. Past performance doesn't predict future results.
Go deeper
Dig into the metrics
Booking P/E ratioPayPal P/E ratioBooking dividend yieldPayPal dividend yieldBooking ROEPayPal ROEBooking operating marginPayPal operating marginBooking revenue growthPayPal revenue growthBooking free cash flowPayPal free cash flow
Booking & PayPal appear in these rankings
Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified June 13, 2026.