Booking Holdings Inc. (BKNG) vs PDD Holdings Inc. (PDD)

A side-by-side comparison of Booking Holdings Inc. and PDD Holdings Inc. across valuation, profitability, dividends, and growth — built entirely from reported fundamentals, as of August 10, 2026. Differences are shown without an overall score or investment verdict.

Compare

Total returnBKNG vs PDD

growth of $100 · dividends reinvested · last 8y
BKNG +172.3% (+13.3%/yr)PDD +243.7% (+16.7%/yr)PDD compounded faster over this window
200400600Start $1002020202220242026$272$344
BKNG PDD

BKNG vs PDD: by the numbers

  • BKNG is the larger company ($166.15B vs $130.61B market cap).
  • PDD trades at the lower trailing earnings multiple (9.92 vs 23.78 P/E), one valuation lens rather than an overall verdict.
  • BKNG converts more revenue to profit (25.53% vs 21.53% net margin).
  • PDD grew revenue faster over the past five years (40.98% vs 31.52% CAGR).
  • BKNG pays a dividend (0.75% yield), while PDD has no payments in the available dividend history.

Metrics side by side

Valuation

MetricBKNGPDD
P/E ratio23.789.92
Forward P/E20.50N/A
P/S ratio5.852.16
P/B ratioN/A2.22
EV / EBITDA16.167.74
FCF yield5.78%11.24%

Profitability

MetricBKNGPDD
Gross margin100.00%55.98%
Operating margin34.49%22.17%
Net margin25.53%21.53%
ROE-96.88%22.09%
ROIC50.82%18.11%

Dividends

MetricBKNGPDD
Dividend yield0.75%N/A
Payout ratio24.14%N/A

Growth (annualized)

MetricBKNGPDD
Revenue CAGR (5Y)31.52%40.98%
EPS CAGR (5Y)158.62%N/A
FCF CAGR (5Y)56.15%32.63%
Total return CAGR (5Y)20.18%-0.21%

Frequently asked

Which has the lower trailing P/E, BKNG or PDD?
PDD has the lower trailing P/E: BKNG trades at 23.78 and PDD at 9.92. P/E is one valuation measure and does not by itself establish which business is cheaper.
Which has grown faster, BKNG or PDD?
Over the past five years, PDD grew revenue faster — BKNG at a 31.52% CAGR versus PDD at 40.98%.
Does BKNG or PDD pay a bigger dividend?
BKNG pays a dividend (0.75% yield), while PDD has no payments in the available dividend history.
Is BKNG or PDD more profitable?
BKNG runs the higher net margin — BKNG at 25.53% versus PDD at 21.53%.
How have BKNG and PDD total returns compared?
Over the past 5 years, BKNG delivered 14.49% and PDD delivered -0.21% annualized total return. Past performance doesn't predict future results.

Figures are sourced from reported fundamentals and the latest end-of-day price. This comparison is informational only and is not investment advice. Past performance does not predict future results. See our methodology. Compiled by TGMCharts Research · data verified August 10, 2026.